MARK CAROTHERS 541-***-****
*************@*****.***
SALES / MANAGEMENT / BUSINESS DEVELOPMENT / ACCOUNT EXECUTIVE
NEW BUSINESS DEVELOPMENT AND KEY ACCOUNT MANAGEMENT
CUSTOMER SERVICE AND RETENTION METHODS
MARKETING AND COMPETITIVE STRATEGIC PLANNING
DISTRIBUTOR SELECTION AND MANAGEMENT
ADVERTISING AND PROMOTIONAL STRATEGIES
P & L / BUDGET AND ADMINISTRATION
Years of successful senior sales management experience, with additional experience in incentives, marketing, budget, accounting, purchasing, and leadership: territorial, regional, national. Highly developed penetration of extremely competitive, price sensitive environments with focus on consumer packaged goods. Experienced and successful manager in the distribution industry, with extensive accomplishments in operations, training, customer service, and relationship management. Team player with the ability to establish rapport and credibility with diverse groups and individuals.
PROFESSIONAL & ARTICULATE
EXCELLENT PRESENTATION SKILLS
ADAPTABLE & FLEXIBLE
SALES LEADER & TOP PRODUCER KEY ACCOUNT STRATEGIST SKILLED IN CUSTOMER RETENTION
RESPONSIVE & DYNAMIC EFFECTIVE MENTOR & LEADER STRONG, COLLABORATIVE TEAM MEMBER
SALES & KEY ACCOUNT MANAGEMENT
• Establishes communications and relationships with senior level decision-makers, while working effectively with every level of client personnel. Identifies needs, establishes solutions, combats competition, and sets effective pricing programs to protect margin and price points.
• Produces useful reports for strategic key management decisions. Observes, identifies, and forecasts trends and opportunities for revenue and margin.
• Assists clients in utilizing sophisticated vendor managed inventory strategies: defining inventory mix, managing “just-in-time” drop shipments, and handling return logistics.
• Upon assignment to key account, rescued declining sales (from original 11% to low of 8%) within nine months to an all-time high percentage of sales (13%).
• Entrusted with nationwide key account and increased their sales within six months by 200%.
GENERAL MANAGEMENT
• Developed proactive, effective cooperative advertising programs to support distributor and manufacturer sales objectives. Orchestrated programs for proactive utilization of Market Development Funds for market penetration and revenue generation.
• Design of incentive programs for sales on multi-levels: individual sales personnel, specific locations, designated product lines, and entire regions or international sales motivation.
• Supervised wide breadth of employee demographics and motivation styles. Communicates aggressively and regularly to reward top performers, while identifying and correcting needful personnel. Recruits, trains, and supports exceptionally hard working workers.
PROFESSIONAL EXPERIENCE
General Manager of TuckMo, LLC, dba, TuckMo Subs and Sandwiches Created this restaurant from scratch; concept, design, build out, contracting, menu development, hiring, purchasing, etc… Responsible for all aspects of the business including, management, marketing and advertising, accounting, payroll, purchasing, and personnel.
Sales Manager at MCVS, a manufacturer’s rep company, for over 20 years. Dealing primarily with the home video market, key accounts included Hollywood Video, Netflix, Best Buy, Wherehouse Entertainment, and Tower Records & Video.
General Manager of Red Hill, a home video distribution company of over 60 lines. Key accounts included Tower Records & Video, Wherehouse Entertainment, and Best Buy. Peak year over $5 million in sales. Key priority and job focus was in sales.
Western Regional Sales Manager at Lorimar Home Video calling on key retailers, distributors, and rack jobbers throughout the Western U.S. Account calls, presentations, marketing and incentive programs, reporting, trade shows, development.
National Video Buyer at Lieberman Enterprises and Home Entertainment responsible for all video purchasing for rack division and traditional distribution. Rack division accounts included chains such as Walmart and Caldor. Distribution had 6 branches across the country for which I was responsible, distributing product to video stores nationwide. Product was purchased from all studios such Paramount, Disney, and Warner and we were doing in excess of $60 million in annual sales.
EDUCATION / TRAINING & ADDITIONAL SKILLS
CSUN-California State University
Emphasis in Business & General Studies Northridge, California
Extensive Training in Sales, Marketing, and Promotional Methodologies
Microsoft Word, Excel, PowerPoint, Numerous & Various Specialized Finance & Sales Reporting
Tools
Twice Awarded Sales Rep of the Year
Key Accounts (including, but not limited to :
Redbox Ingram Entertainment
Costco Best Buy
Netflix
Hastings Entertainment Hollywood Video
Video Products Distributors