~ BUSINESS DEVELOPMENT MANAGER ~
Remarkably astute, self-motivated, tenacious finisher empowered with extensive franchise/distributorship sales, advertising, marketing, and business development expertise coupled with a consistent record of increasing revenue for firms like yours. Recognized as highly effective in acquiring new accounts, opening new markets, building territories, and mining existing accounts through a superior proficiency in presentation, negotiation, closing, persistence, and consistent follow-through. Currently seeking a position that will allow me to surpass previous results for a progressive organization where my comfort with all levels of diverse organizations can make a strong impact even in these fiercely competitive, challenging, and fast-paced market conditions. Willing to relocate.
CORE COMPETENCIES
- Marketing Campaigns and Promotions - Sales Action Plans and Development
- Business Management and Operations - Competitive Market Research and Analysis
- Unique Prospecting Techniques - Outstanding Customer Service/Relations
- Customer Needs Assessment - Superior Interpersonal and Presentation Skills
- Persuasion, Negotiation, and Closing Expertise - Budget Implementation and Cost Control
- Consultative and Solution Selling - Problem Resolution and Decision Making
- Leadership, Training, and Team Building - Articulate Oral and Written Communication
EMPLOYMENT HISTORY
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Confidential - ATLANTA, GA FEB 2004–PRESENT
Recognized as the largest national publisher of local printed and online magazines for the real estate market.
Director of Market Development
Direct and coordinate operations focusing on the recruitment of new distributors, advertising, budgeting, personnel management, sales forecasting and strategic plans to ensure profitability while meeting goals and objectives.
Notable Achievements:
- Innovated an effective multimedia advertising campaign for recruitment and upgrade of distributors aimed at weathering the housing downturn
- Increased company distributorship presence from 2 countries to 10 in only five years
- Administered $1,000,000+ budget to fund operations and maximize revenue goals
Regional Market Development Manager (Eastern Region) Feb 2004–Oct 2007
Recruited new distributors, facilitated buy sells, distributor expansions, and new market launches. Oversaw scheduling, contract negotiation, allocation of in market support personnel, and the vetting of potential distributors. Built and cultivated the long-term quality of overall distribution channel.
Notable Achievements:
- Single-handedly opened 21 new distributorships while part of team that opened record 37 in 2006
- Headed successful market expansion into the Caribbean, Mexico, and Central America
- Conceptualized effective Canadian expansion plan resulting in 10 new distributors in one and half years
HILL ENTERPRISES - CINCINNATI, OH SEP 2001–FEB 2004
An advertising consulting company specializing in creation of direct marketing programs for small businesses.
Self-Employed Advertising Consultant
Developed custom multi-media advertising plans through customer needs analysis. Advised small businesses on how specific mediums or combinations would help promote their products or services in cost effective ways.
Notable Achievement:
- Played a vital role in designing and creating direct marketing programs for small businesses
EXECUTRAIN OF CINCINNATI - CINCINNATI, OH DEC 2002–FEB 2003
A nationwide computer software training provider.
Corporate Account Executive
Initially hired to sell effective, consistent, and high-quality computer training classes to local corporations. Provided comprehensive, customer-focused solutions tailored to individual client needs to optimize productivity and efficiency.
Notable Achievements:
- Generated new accounts from prospective and existing clients by utilizing cold prospecting and consultative selling approach
- Instrumental in restructuring the Sales Department prior to imminent bankruptcy
PACTECH ENGINEERING, INC. - CINCINNATI, OH JAN 2001–JUN 2001
A design services consulting firm that specializes in packaging engineering. Employed 40 personnel and has one office.
Business Development Manager
Carried out all facets of business focusing on sales, marketing, and account management efforts. Worked collaboratively with staff engineers to create and price custom proposals while ensuring the firm's customers were satisfied. Regularly convened with Fortune 500 companies, from lead engineers to senior executives. Acquired new accounts through cold prospecting and mining of existing accounts
Notable Achievements:
- Formulated marketing plan with main focused of eliminating dependence on a single client and incorporating revamped presentations, brochures, marketing correspondence, and web site revision
CENTERBRAIN INTERNATIONAL, INC. - COVINGTON, KY SEP 1998–SEP 2000
A marketing consulting firm that specializes in product positioning, with a secondary focus on advertising execution.
Vice President / General Manager
Primarily responsible for P&L management, general operations, and marketing initiatives as well as forecasting, budgeting, cash flow management, payroll, benefits administration, expense control, marketing plan creation and analysis, prospecting, appointment setting, and project bid development. Functioned as liaison to high-level marketing personnel at client companies and supervised seven direct reports.
Notable Achievements:
- Solidified productive relationships with accounts to expand customer base consisting of Fortune 500 companies
- Drove creation and integration of successful financial, project, and account management systems for the business
- Achieved $3,000,000 in overall revenue, which was highest in company history in 1999
EARLIER CAREER
ACCOUNT EXECUTIVE, ADVO, INC. - FLORENCE, KY 1996–1998
- Greatly surpassed sales goals and hit sales quota for two consecutive years
ACCOUNT EXECUTIVE, ADVANTAGE, INC. - ST. LOUIS, MO 1996
- Successfully sold custom database marketing programs for automobile dealers, manufacturers, and captive finance companies utilizing strategic sales techniques such as cold prospecting and referral
DISTRICT MANAGER / DISTRICT PARTS MANAGER, TOYOTA MOTOR SALES, USA - CINCINNATI, OH 1989–1996
- Optimized market penetration in Tennessee by 29% through new lease-training program
- Grew number of profitable dealerships from 27% to 73% within one year in Michigan
- Obtained nine “District Manager of the Month” and five “District Manager of the Quarter” awards
DISTRICT PARTS MANAGER
- Skyrocketed wholesale parts sales by 87% by implementing a telemarketing strategy for Tennessee dealer
- Promoted from Management Trainee to District Parts Manager within three months of tenure
- Recipient of “District Parts Manager of the Year” and multiple “District Parts Manager of the Month / Quarter” awards
INDEPENDENT AGENT / BROKER, AETNA LIFE INSURANCE AND CASUALTY COMPANY - CINCINNATI, OH 1986–1989
- Successfully built territory from 0 to $450,000 in premiums for a period of two years
- Ranked as #1 Health Producer and #3 Life Insurance Producer out of 150 representatives nationwide by developing successful direct mail strategy
- Attained numerous Agent of the Month awards through demonstration of exemplary performance, dedication, and efficiency
EDUCATION
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BACHELOR OF ARTS IN ECONOMICS
- Miami University, Oxford, OH