PETER FRIEND
***** ****** ***** *********, ********* 55045 ***********@*****.*** 651-***-****
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SALES REPRESENTATIVE
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Proven landscape sales designer and project manager. Built and ran my own company providing landscaping design, sales and installation in hardscapes, softscapes, light construction, irrigation, low voltage lighting, and snow removal. Won recognition for designs and installations. Experience in all functions of company ownership: business operations, directing multiple crews and human resources. Proven at segmenting customer base, developing business plans that zeroed in on each segment and then execution of these business plans to gain market share and growth. Aggressively focused call cycle on targeted customers to personally show hands-on and to walk them through what my company provides to differentiate from the competition. Established key relationships with contractors to develop working partnerships and networking. Strategic and tactical planner that excels in dynamic demanding environments while remaining pragmatic and focused.
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Villa Landscapes (Design & Build Division of Patio Town), Oakdale, Minnesota 1/2010-Current
Corporate Landscape Sales Designer/Project Manager
Provide landscape design for Executive level customers ensuring from cradle to end of warranty complete customer satisfaction.
* Ranked #1 in sales even though I worked basically part time as my main job is as a full time Fire Fighter.
* Exceeded sales quota by 192%.
* Directed and assisted in new product development.
* Developed trade show displays for the 2012 season.
* Leading providing direction, coaching and mentoring to 6 person design team.
* Promoted corporate product lines detailing the advantages over our competitors.
Friend Landscapes, White Bear Lake/Lindstrom, Minnesota 1/1998-12/2009
Owner/Entrepreneur
Started from the ground up to deliver superior landscape design and installation along with exceptional customer satisfaction.
* Built from nothing as an 18 year old a multi crew multi-million dollar company.
* Hired away by Villa Landscapes so I could cut my teeth as a Corporate Landscape sales designer.
* Recognized as a leading contractor in the service area, winning local awards on design and install projects.
* Educated foreman and crew members on installation techniques and trouble shooting.
* Managed multiple projects while acquiring new customers.
* Lead sales as a top contractor for Versa-Lok and Willow Creek product lines.
* Developed business plans and strategically executed to gain market share.
West Saint Paul/South Metro Fire Department, West St. Paul, Minnesota 12/2001-Current
Senior Crewmember (proven coach, mentor, trainer, and educator)
EDUCATION AND CREDENTIALS
Associates - Landscape Design & Construction & Fire Science
Hennepin Tech, Brooklyn Park, Minnesota
PROFESSIONAL DEVELOPMENT & TRAINING
Emergency Medical Tech
Eagle Scout with Palm