Graphic Design Professional

COLBY WOODLAND

**** ******** ****** • Los Angeles, California 90039

213-***-**** • *********@**.*** • www.colbywoodland.com

GRAPHIC DESIGN PROFESSIONAL

Creative, skilled freelance design professional with extensive experience in graphics production for web-based, print, commercial and entertainment media formats. Produces modern, innovative and leading-edge designs in alignment with project and client requirements. Exhibits the capacity for delivering detailed and superior quality production under strict time constraints. Effectively works within collaborative environments, and possesses a track record of organizational excellence. Possesses strong Photoshop, Illustrator, Dreamweaver and InDesign skills. Experienced with both Mac and PC operating system format.

CORE COMPETENCIES

Graphic Design • Web / Print / Exhibition Design / Production • Project Conception / Development / Production

Creative Solutions • Entertainment Industry Art Direction • Scenic Artist

Budget / Time Management • Collaborations • Team Building / Management • Customer Satisfaction

TECHNICAL EXPERTISE

Photoshop • Illustrator • Dreamweaver • InDesign • Flash • Quark • HTML • CSS • Sketch Up • MS Office

PROFESSIONAL EXPERIENCE

COLBY WOODLAND, Los Angeles, California • 1999-Present

Art Director, Graphic Designer, Set Decorator and Scenic Painter for various TV, Film, Commercial and graphic production companies.

ART DIRECTOR (2007-Present)

Drives Art Department operations, including comprehensive graphics design and production, resource allocation and scheduling for diverse media productions. Acquired client vision through in-depth communication with the project’s manager. Created the overall aesthetic design in collaboration with the Production Designer. Developed concept and mood boards to visually bring to life the direction of style for the project’s aesthetic. Produced a comprehensive set of detailed renderings and skillful drawings utilizing current software. Hired crew members such as Set Decorators, Set Designers, Set Dressers and construction personnel. Coordinated work flow, and manages set construction. Located and compiled specialty props and equipment, and managed set production activities during filming.

Recent Collaborations:

RSA Films, Los Angeles, California

Anonymous Content, Culver City, California

Prettybird, Culver City, California

H.S.I. Los Angeles, Los Angeles, California

Key Projects:

Nike “Find Your Greatness”: Commercial. - 2012

(Director: Lance Acord; Agency: Wieden+Kennedy; Production: Park Pictures)

Converse “Warrior”: Video with Mark Foster, A-trak, and Kimbra. - 2012

(Director: DANIELS; Agency: Anomaly; Production: Prettybird)

Budweiser “Return of the King”: Super Bowl commercial. - 2011

(Director: Jake Scott; Agency: Anomaly; Production: RSA Films)

Hyundai “All For One”: Super Bowl commercial - 2011

(Director: Jake Scott; Agency: Innocean Americas; Production: RSA Films)

“Just A Little Heart Attack” - Public Service Announcement (PSA) - 2011

(Director: Elizabeth Banks; Agency: American Heart Association; Production: Wondros)

Los Angeles County Museum of Art (LACMA) “Pacific Standard Time”: Promotional video - 2011

(Director: Jesse Dylan; Agency: Getty Foundation; Production: Hungry Heart Media)

Rocksmith “Guitar Baby!”: Commercial - 2011

(Director: Benzo; Agency: Cutwater; Production: Park Pictures)

CitiBank "Space" and "Band Camp": Commercials - 2011

(Director: Jake Scott; Agency: Carmichael Lynch; Production: RSA USA Inc.)

GRAPHIC DESIGNER (2002-Present)

Produces creative graphic art and designs across the Web and Media industry in support of commercial production and in alignment with the highlighted client product’s branding aspect, market identity and messaging needs.

Major Contributions:

Created a holistic, comprehensive and realistic commercial worldview through the development of printed and applied graphic representations, including signs, posters, banners, product and music packaging, automobile graphics, stickers, cards and billboard designs.

SET DECORATOR (2005-2008)

Developed the general set design’s visual and environment requirements in cooperation with the Art Director for entertainment industry projects. Hired and managed shoppers and set dressers.

Major Contributions:

Sourced and provided production stage and set decoration, including furniture, artwork, greenery and props.

SCENIC ARTIST (1999-2002)

Leveraged fine arts experience to paint sets and props for numerous television and film productions.

Major Contributions:

Executed murals, and employed decorative faux finishing and trompe l’oeil techniques to create realistic replications of diverse natural materials, as well as objects.

EDUCATION

Bachelor of Fine Arts in Studio Art, University of Tennessee, Knoxville, Tennessee

Fine Art Media Coursework, Art Center College of Design, Pasadena, California

PROFESSIONAL DEVELOPMENT

School of the Art Institute of Chicago - Photoshop, Illustrator, InDesign, Web

AFFILIATIONS

Art Directors Guild (IATSE) Local 800

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