RESUME : CATHERINE WEST
***** ******** ***** *****, ******, CA, USA. 92883• 949-***-**** • ********@*****.***
Summary Of Expertise:
• 9 Years Key Outside Sales Account Management Experienced In Targeting, Engage And Nurture Key Accounts
• An Experienced Business Acumen Sense
• Brand Awareness Campaigns
• Develop And Maintain Strategic Third Party Alliances-Partnerships.
• Proficiency In Gathering Client Requirements To Develop And Execute Sales & Marketing Plans Meeting Project Timelines, As Well As Cost Budgets & Sales Margins
• Conduct Product/Service Live-Demonstration And User-Training Workshops Aiming To Technology Transfer, Partnerships Assessment And Development
• Experience In Maintaining Executive Level-C Relationships.
• Plan/Carry Out/Support Local Marketing Activities To Agreed Budgets And Timescales, And Integrate Personal Sales Efforts With Other Organized Marketing Activities, Eg., Product Launches, Promotions, Advertising, Exhibitions And Telemarketing
• A Capable Mentor And Positive Attitude Team-Player.
• Executive Personal Assistant To High Level Management
• Ability To Meet Contract Generations Deadlines In A Fast And Demanding Work Environment.
Professional Working Experience:-
AT & T Incorporated Tier 1 Telecom Provider March 2007 – March 2008
Account Sales Manager - Reason for Leaving : Division Staff Reduction
• Responsible In CLEC Division Of AT&T To Acquired New Accounts In Out-Of-Territory (Verizon) And Collocation Territories. Provide RFI Proposal & Power Point Presentations To Customers And Deliver Business Total Communication Solutions.
• Meet Monthly Sales Objectives.
• Provide Local, Long Distance, Data, And Internet Services. Customer Base: Public Sector, Healthcare, SM & Large Corporations
• Upgraded Customer Equipment With Cisco Equipment, Nortel Or Polycom IP PBX, IP Telephony, IP Flex VOIP, Unified Messaging.
• Accomplishments: Meet And Exceeded Monthly Quota Attainments And Generated Over $80,000 (150%) New MRC Revenue Sales And New 200+ Customer Accounts.
Radius-ED Sdn Bhd - Mobile Content Aggregator Service Provider March 2003 – Nov 2005
Account Sales Manager - Reason For Leaving: Relocating To USA.
• Responsible For Acquisition Corporate And Alliances/ Wholesaler Accounts For Digital Contents Delivery And 2 Way Platforms. (Wireless Telcos and Wholesalers)
• Provide Total Creative Solutions And Marketing ROI Proposals To Generate High Volume Messaging Traffics For Advertising And Customer Retention Promotional Campaigns. Facilitate Strategic Partners' Resources To Assist Customer’s Campaigns.
• Accomplishments : Managed Kelly Services (Staffing), NTT MSC,X-Gen Technology, Svenson Hair Services, Fitness First Gym, Managed Stone Eggs Communication, I-Mocha Consulting Firm (Bumiputra Commerce Bank), Micro Ocean Technologies To Integrate E-Mobile Engines For Mass Marketing Campaigns Awareness, Incentive / Loyalty Campaigns And Interactive Contents /Or Data Mining And Advertisement Campaigns And Interactive Banking Services Integrated Into Their System.
• Total Revenue Attainment At $450,000 Yearly. (80% on average)
Redtone Technology Sdn Bhd - VOIP Provider/ CTI Developer Jan 2001 – Feb 2003
Account Manager /Product Specialist - Reason For Leaving : Division Staff Reduction.
• Responsible For Acquisition And Managed 3rd Party Alliances-Partnerships Telephone Dealers, Corporate Accounts, To Conduct Product Demonstrations. Exhibited At Trade Shows And Exhibitions.
• To Upgrade/ Replace TDM PBX To IP PBX From 10 Extn To 100+ Extensions For Small, Medium And Large Corporations.
• Accomplishments : Acquired And Managed AXA Assistance Call Center With 200+ Agents, PEPSI With 180 Extns, AMODA Office Management, Sunway Lagoon Resorts, Southern Finance Bank, Leisure Holidays(Vacations Counselors), Swiss Garden International Hotel X 200+ Rooms, Nu Skin – 200 Extns - A Total Computer Telephony Integration IP-Centric Network Communication Platforms. (VOIP). To Include IP Hardware And Accessories For Call Centers Eg. Polycom Headsets, Mutisuns Voice Loggers, Nortel/ Avaya PBX, IBM Servers, Call Billing Module Etc.
• Total Revenue Attainment at $350,000 Yearly.
VIA Communication Network Sdn Bhd – VOIP Service Provider Apr 1998- Jan 2001
Corporate Development Manager : Reason For Leaving –Bankruptcy.
• Responsible For New Account Acquisitions And Managed Accounts And Up Sell VOIP Products And Multiple Sites, Customer Retentions And Win Backs And Referral Programs.
• To Conduct Live Demonstrations And User Training Programs, Resellers & Distributors Programs, Referral And Customer Loyalty Programs.
• Proposed Total Solutions To Include Full Fleet Of E-Commerce, Web Development, Payment Gateway, E-Marketing Strategies And CRM Applications To Accelerate Sales Process Online And To Develop Fast Market Segment And Grow Revenue Online.
• Accomplishments : Launched Events For Referral Programs, Flyers, Shopping Malls, Advertisements, Appointed Resellers And Trade Exhibitions.
• Meet 200% Quota And Collections Attainment For 1 Year Consecutively And Promoted To Corp Dev. Manager.
Education & Self Development
• Education - LCCI (UK) Degree In Group Marketing & Cost Management – 2 years Degree.
Systematic Business College – Kuala Lumpur, Malaysia.
• Proficiency Languages :-
• Spoken : English, Chinese Languages. (Mandarin & Cantonese)
• Professional Development :-
• Consistently Attended Sales excellence, sales techniques and self development.
• Awarded Top Sales 200% Attainment for 1 year and Promoted to Corporate Development Manager.
• Awarded Best Customer Servicing – AT & T
Minimum Based Salary Expected
• $55,000 per year.