MARC RUBIN
** ****** ****, ****** ******, New York 10307
[H] 718-***-**** [C] 917-***-****
EMAIL: **********@*******.***
Executive Summary:
Outstanding track record of developing and implementing brand strategies leading to competitive advantage and significantly increased market share in both the consumer and pharmaceutical area. Strong interpersonal skills, expert in devising and leading campaigns in multiple industries including finance, fashion, retail, pharmaceutical, internet service providers, food industry, education, travel industry, real estate and B2B & B2C.
Awards for creative excellence from The Art Directors Club, The Mobius Awards, The Adrian Awards, and Art Direction Magazine.
Extensive experience developing dynamic advertising, branding and corporate identity programs, sales collateral, direct mail, promotions, trade show-booth design, exterior branding (signage), and electronic media, such as multimedia CD’s and interface designs for websites.
Computer Skills:
Excellent in QuarkXPress 7, InDesign CS3, Illustrator CS3, Photoshop CS3, and Adobe Acrobat.
Professional Experience
3/08 – Present – Freelance Art Direction/Design and Project Management
amNewYork, Benjamin & Ribaudo Advertising, FireFly Design, AV Group,
The TemPositions Group, Spring O’ Brian
8/06 – 3/08 Results Inc. Advertising – Senior Art Director
• Supervised Art /Production Department.
• Designed campaigns for Kennedy Funding, Mack-Cali, KSI Funding, Citizens
Community Bank, Genesis BPS, Kushner Properties and several real estate clients.
Designed sales collateral, direct mail promotions, exterior branding (signage), branding
and corporate identity programs, direct mail promotion, trade show booth design,
interface design for the web and logo designs.
1/06 – 8/06 Freelance Art Direction/Design
Random House Inc., Stan Adler Associates, Fission Communications,
Sun & Moon Marketing
1/04 – 1/06 homeandbeyond.com – Creative Director
• Developed & designed new web site for homeandbeyond.com and designed
seasonal catalogs, banners, exterior branding (bus shelter posters and phone
kiosks).
• Digital photography for products online and for catalogs.
• Developed and designed online banners for homeandbeyond.com and affiliates.
• Designed newspaper ads & signage for their retail store.
• Designed logo, and product design for new snow thrower (SnowJoe) including: website, marketing materials, launch campaigns, trade show booth design and graphics, corporate identity program.
1/03 - 1/04 Kallir Philips Ross – Art Group Supervisor
• Functioned as right-hand person to Associate Creative Director and supervised
Art directors, freelance artists, and managed projects in the Risperdal group.
• Contributed in developing business goals and strategies for the relaunch of
Risperdal, an anti-depressant.
• Successfully developed launched a new campaign for Risperdal including
journal ads, sales aids, trade show booth and support materials, and corporate
identity programs.
• Logo designs for new product development.
• Worked on new campaign development for Aldara Cream, a 3M product.
Accounts: Janssen Pharmaceutical, 3M Pharmaceuticals
4/85 – 12/02 Cox Advertising – Creative Director
• Was responsible for development of design staff including hiring, evaluating and
employees as well as distribution of workload to allow for timely completion of projects. I provided creative direction to develop a unified brand identity for all products and services.
• Was involved in market research, new product planning, product management,
and promotional and strategic planning.
• Launched the first comprehensive advertising program for Finnair that
repositioned the company as the leading consumer airline to Scandinavia.
The campaign increased sales 173% the first year.
• Developed and designed advertising and marketing materials for all clients,
Including launch campaigns, direct mail campaigns, trade-show booth design, websites and corporate Identity programs.
Accounts: Finnair, FinnWay, Finnish Tourist Board, In Health Magazine,
ISO Inc., Stahl Eye Center, Russian Travel Bureau, Walden Farms Salad Dressings,
CSAV Shipping, STI Mobile, Bell Atlantic Mobile, Caribbean Tourism Organization,
New School On-line, Aluminium.com, Fiberwave Inc., Monte Carlo Jewelry, CompInfo, Alexander & Alexander Insurance, Grolier Encyclopedia, TechnoGym
Education
School of Visual Arts