Jessica C. Holmes
email: *******.**********@*******.***
Brentwood, Tennessee 37027
BUSINESS DEVELOPMENT OVERVIEW
Experience encompasses executive sales, marketing, product development, and account management role where I have established a reputation for innovation, upper echelon sales, and executive level negotiations. Areas of expertise include: market plan development, new product launch, trade show representation, negotiations, local level participation in national promotions, supply chain consulting, shelf space management, and consulting to distributors, store managers, and corporate purchasing managers. Experience and success is built on a personal desire to contribute to the overall effectiveness of a company as measured by its competitors.
PROFESSIONAL EXPERIENCE
CREATIVE CO-OP, Memphis, TN 2006 - 2011
Account Executive Serve in a high profile marketing development, public relations and partnership development role to
oversee and coordinate all account activity from pre-order to post order; work directly with overseas vendors in finding,
creating, designing, negotiating price, and implementing new products. Led effort in planning, organizing and executing
all marketing and special promotion events.
* Assist with the management of all visual, merchandising, and floor plan components for 4,000+ locations throughout the United States.
* Instrumental in creating a "personality" for client products through consistency and effectiveness of all visual merchandising and space management.
* Effectively compete against national competitors by providing visual "customer perception" product information; identify and cater to trends unique to the local demographic market.
* Plan and conduct Store Manager conferences to help them better understand Plan-O-Grams, increase merchandise shop ability, product knowledge, and coordinate staff training.
* Have increased account base; innovated many sales, marketing, promotional, merchandising and distribution programs, strategies and techniques that were duplicated and implemented company-wide.
* Continue in a tradition of success by negotiating with industry leading companies to ally with Creative Co-Op (Wal-mart, Bed Bath & Beyond, Duckwall, & Coldwater Creek).
AS HOSPITALITY, Memphis, TN 2005 - 2006
Editor / Account Service Representative Created, designed, and maintained Guest Directories, menus, and marketing plans for large brand hotels and condominiums (Marriot, Ritz Carlton, Holiday Inn, Hyatt, & Renaissance Hotels).
* Conferred with accounts to determine marketing goals and advertising budgets, and develop campaigns and promotions to meet objectives.
* Handled all phases of marketing plans, following projects through from concept development through finalization and revision of proposals
WILLIAMS SONOMA, Memphis, TN 2000 - 2005
Profile Analyst Worked directly with buyers to provide current information on product trends, inventory, forecasting, and order process efficiency for this specialty retailer of high quality home products representing 6 retail brands, 600+ stores, seven mail order catalogs, and six e-commerce websites.
* Monitored inventory usage and planned business strategies based on past trends and projected volume.
* Maintained a product specific database to streamline the order picking process.
Prior Positions: Administrative Assistant First Tennessee
Department Manager Hobby Lobby
EDUCATION
UNION UNIVERSITY, Germantown, TN UNIVERSITY OF MEMPHIS, Memphis, TN
M.B.A. 5/08 B.A. Journalism / Public Relations 5/05