Admissions/ Marketing Director

CRYSTAL T. ASHE **** West Paragon Lane Citrus Springs Fl 34434 Mobile: 352-***-**** Email: ******************@*****.***

OBJECTIVE

Professional with broad-based experience gained through progressively responsible positions in healthcare and marketing, who wants to obtain a challenging position with a company that utilizes my experience.

WORK HISTORY

Jun 2009 to present Community Liaison Comprehensive Home CareSpring Hill FL Acted as a liaison between the Agency and the outside community (Hospitals, Doctors, Nursing Facilities, Support Groups, insurers). Conducted meetings with the community on current services. Marketing the area for potential referral sources and developed plans to capture those clients. · Built good relationships with area hospitals and physicians · Self motivated · Aggressive Marketing

May 2002 to Apr 2009 Admissions/ Marketing Director Woodland Terrace of Citrus County/ Woodland Care Center of Alachua CountyHernando FL/ Gainesville FL Acted as a liaison between the facility and the outside community (Hospitals, Doctors, Home Health Agencies, Support Groups, insurers). Conducted admissions screenings including cost outs of potential patients; determined level of care, services required, and equipment needed. Negotiate contract rates with insurance companies for services. Completed all required paperwork for all new admissions. · Maintained census greater than 95% Daily · Developed strategies to maximize admissions · Built good relationships with area hospitals and physicians · Admissions Consultant for other facilities

Feb 2000 to May 2002 Admissions Nurse liaison Mariner Healthcare of InvernessInverness Fl Acted as a liaison between facility and community. Developed Marketing plans and strategies to maximize referrals. Developed relationships with hospital case managers and staff, physicians, and others in the community. Completed all required admissions paperwork.

Jul 1999 to Feb 2000 Business Office/ Public Relations Manager AV TechnologiesInverness FL In charge of accounts payable and payroll. Provided company new leads and contacts in the community, local and a far. Helped create marketing strategies to increase sale volumes and recognition.

Sep 1996 to May 1999 Admissions Case Manager Courtland Terrace of Gaston Memorial HospitalGastonia NC Provided care to patients. Developing and implementing plans of care, ensuring quality yet cost-effective care. Built and maintained an extensive network of community agencies. Provided education to patients/ families on care and disease processes. Coordinate with other agencies to provide ongoing care and support services to patients/ families.

Jan 1993 to Sep 1996 Nurse Aide Gaston Memorial HospitalGastonia NC Assisted with patient care services while in school for nursing.

EDUCATION

Aug 1991 to May 1994 Gaston College Gastonia NCAssociates degree in Nursing · Psychology certificate · CNA

Aug 1989 to Jun 1991 Ashbrook High School Gastonia NCHigh School Graduate

MEMBERSHIPS

Continuity of Care of Citrus County - Board MemberAlzheimer's Association - MemberRelay For Life - ParticipateFFA - Citrus County Member

SOFTWARE/SYSTEM SKILLS

Word processingGraphicsDatabasesSpreadsheets

REFERENCES

Upon request

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