Michele Bidinger

**** ***** **.

Los Angeles, CA

90035

310-***-****

Objective:

To obtain a job where I can use the experience and knowledge that I have acquired throughout my career to build a successful business. To mentor and motivate others to use their skills to support that business.

Experience:

2002 - Present Self-Employed Los Angeles, CA

Microdermabrasion/Oxygen/Peels

*Provide at-home treatments to clients in a professional and clean manner

*Advertising my own brand by providing excellent customer service/treatments to promote positive word of mouth, creating specials for current and prospective clients and distributing business cards to potential clients

2009 The Organic Pharmacy Beverly Hills, CA **laid-off

Manager/Sales

*Responsible for training the staff on proper protocols and making sure they are have the proper knowledge on all products

*In charge of taking care of press events, marketing and overall growth of the brand

*Worked with journalists from all forms of media (from 1st contact to print) to ensure their experience was a positive one

*Created press kits for national and international press

*Maintained inventory, client relations and staff requests

2008 Calidora Skin Clinic Santa Monica, CA **laid off

Manager/Sales

*Gained extensive knowledge on the medical devices that were used in the clinic and made sure that every employee was properly trained and participated in continuing their education

*Reached out to the surrounding businesses to participate in already ongoing events and as well as creating new events to gain revenue

*Responsible for setting daily and monthly goals for each employee and making sure each of those goals met

2007 - 2008 American Laser Centers Santa Monica, CA **recruited by former regional manager

Manager/Sales/Marketing

*In charge of all aspects of the spa including hiring, terminating, training, inventory, payroll and motivation of employees to meet and exceed daily and monthly goals

* Researched and executed events to help with marketing of the clinic including business to business

* Increased sales over 75%

*Attended corporate, regional and medical conference calls on a regular basis to continue communication within clinic, region and nation.

2006 - 2007 PURE Med Spa Beverly Hills, CA **recruited by ALC regional manager *company since closed

Asst Manager/Sales

*Assist the manager in the daily operations of the medical spa

*Doubled sales in the first month; continued to increase and exceed daily and monthly goals

*Created promotional events with Allergan and Medicis to help increase revenue

2005 - 2006 Independent Beauty Distributors Chadsworth, CA **laid off

Regional Event Coordinator and Educator

* Visited the accounts in my territory, keeping an update of inventory and making sure that displays were clean and organized

* Took orders and ensured that those orders arrived on time and were correct

* Introduced new products to every account so they may expand their product lines

* Educated accounts on the Features and Benefits of each product including hair, nail and skin care to ensure proper usage

*Worked with account owners and store personnel to plan strategies to increase profitability based on their customer demographic and created promotional events and in-store contests to support their business

*Hired and managed a staff to assist with events

2004- 2005 Joey New York Skincare Aventura, FL **moved to LA

National Account Executive/Outside Sales

*Managed a book of accounts making sure they received the products they ordered, were informed of new products that were coming out and were up to date on their payments

*Sought out new accounts by cold calling and personal visits

*Worked the trade shows nationwide and presented products to acquire additional accounts

*Traveled to accounts, training other estheticians on the product

*Worked with Sephora to educate clients on their skin and increase sales of the product

2003 Equinox Fitness – The Spa West Hollywood, CA **moved to Miami

Esthetician

*Performed natural body and skin care treatments to members and non-members

*Waxing, facials (hydrating, acne treatments, pumpkin peels and glycolic peels) wraps, scrubs and hydrobaths

*Products used: Naturopathica, B. Kamins and Sundari

Education:

2001 - 2002 The Academy of Hair Design Las Vegas, NV

·*Esthetician program

·*Licensed in California, Florida and Nevada

1993 - 1997 Eastern Illinois University Charleston, IL

*B of A, Speech Communication – Radio, Television and Film - Major

*Psychology - Minor

References: Available upon request

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