Project Manager Marketing

JULIE KURTA

** ******** **** ***: 905-***-****

Richmond Hill, Ontario Cell: 416-***-****

SUMMARY

A resourceful, creative problem solver with excellent events and marketing experience. Proven abilities in strategizing marketing initiatives, coordinating complex details, building and managing effective teams. A self-motivated, high-energy performer and team player.

Marketing Communications, Partner Relationships, Direct Marketing, External/Internal Event Management, Lead Generation

EXPERIENCE

Holman Exhibits, Toronto, Ontario April 2011 – Present

For over 40 years Holman Exhibits has provided innovative, turnkey solutions to their clients’ exhibit and event design needs.

Project Manager/I & D Manager

• Quote clients event needs from new booth builds to installation/dismantle of existing booths around North America

• Manage each job from quoting through to execution

• Schedule and brief installers on every installation for Holman Exhibits

• Work closely with clients to ensure that all their event needs are met

• Constantly aware of each client’s budgets and work with suppliers to ensure those budgets are met

• Deal with event organizers on an ongoing basis

• Work closely with account managers, graphics department, design department, shipping and warehouse staff to ensure the clients booths are designed, shipped and set up on site

• I am onsite for builds and to manage clients expectations

Content Management Corporation, Markham, Ontario Jan 2010 – April 2011

Content Management Corporation (CMC) is one of North America’s leading companies specializing in the capture, publishing and distribution of event-based content for educational purposes.

Corporate Marketing Specialist

• Responsible for all corporate branding and positioning

• Work with clients on marketing programs to help increase their sales revenue

• Handle logistic for all corporate events worldwide

• Responsible for a marketing campaigns, direct mail, email blasts

• Handle social networking – twitter, facebook, linkedin etc

• Redesigning corporate website to encompass SEO

• Manage database - salesforce

• Created and execute a monthly newsletter

• Created and execute a monthly webinars

• Developed and manage user conferences

• Develop and manage ongoing supplier/vendor relationships

• Work closely with account managers

• Work closely with graphics department to ensure all creative elements and branding is consistent across company messaging.

Nimlok Canada, Markham, Ontario July 2007 – Nov 2009

Trade show exhibit house that provides solutions, from custom trade show exhibits and rental exhibits, to portable booths and pop up displays.

Manager of Show Services & Events

• Responsible for quoting all jobs that require installation & dismantle on venue site

• Prepare budgets

• Work with installers around the world to ensure rapid and effective installations for my clients

• Develop and manage ongoing supplier/vendor relationships

• Developed the Events division

• Prepared all event collateral

• Work with Account Managers and Business Developers to promote the event division

• Source suppliers to purchase incentive items i.e., clothing, giveaways

• Deal with event organizers on an ongoing basis

• Work closely with account managers, graphics department, design department, shipping and warehouse staff to ensure the clients booths are designed, shipped and set up on site

DataMirror, Markham, Ontario Aug 2001 – July 2007

DataMirror, a leading provider of real-time data integration, data auditing, data protection, and java database solutions, improves the integrity and reliability of information across all of the systems that create and store data.

Events Manager

• Responsible for development and execution of strategic plans for all Trade Shows and Events for North America, Latin & South America and EMEA.

• Prepare budgets for each event, as well as overall event budget for the fiscal year

• Draft proposals and abstracts to secure speaking slots at industry events

• Work through all on-site logistics so that events ran smoothly

• Develop and manage ongoing supplier/vendor relationships

• Prepare event specific collateral, arrange media meetings, coordinate presentation development

• Work with Creative department on all graphics to do with corporate branding at events

• Communicate with suppliers to create booth panels, mailing pieces etc

• Source suppliers to purchase incentive items i.e., clothing, giveaways

• Track leads, post show to determine whether objectives where met.

• Meet with both existing clients as well as prospects at events.

• Produce 4 regional Customer Advisory Council Meetings – responsible for picking venues, agenda creation, email blast to potential attendees, organize all event logistics

• Organize all webinars

• Solicit event organizers for potential speaking engagements, ensure that abstracts are sent to any potential speaking opportunities

SoftQuad Software, Ltd, Toronto, Ontario 2000-2001

SoftQuad is at the center of the XML world, developing applications that will drive the new Web-based economy into the future.

Event Specialist

• Responsible for development and execution of strategic plans for all Trade Shows and Events in North America.

• Plan and execute all Corporate events, seminars, user groups and conferences

• Arrange staffing, messaging, catering, pre-show invitations and post event communications.

• Prepare incentives, written materials for events

• Organize breakout sessions for events; speakers, timing, audio visuals and agendas

• Produced and executed install base golf tournament

• Dealt with sponsors to obtain prizes for post golf banquet

• Recommendation of event attendance and site locations.

• Coordinate with Vice President of Marketing on all event initiatives

• Evaluate events against objectives.

• Determine best site location to ensure an effective event to attain event objectives

• Worked with Users Groups to help put together both productive, as well as informative User Group Conferences.

SSA CANADA CORPORATION, Toronto, Ontario 1997- 2000

SSA has been providing solutions for manufacturing and industrial sector companies since 1981, with one of the longest histories in the ERP marketplace.

Event Specialist,

• Reporting to U.S. Director of Marketing, responsible for development and execution of strategic plans for all Trade Shows and Events in North America.

• Create and manage Software Partner relationships and co-op marketing programs

• Develop and implement messaging for pre show, post show mailing initiatives and booth panels.

• Maintain and ensure accuracy of the annual events calendar.

• Recommendation of event attendance and site locations.

• Coordinate all site demonstrations and staffing.

• Evaluate events against objectives; ensure the submission of all events lead data into database and timely delivery of leads to Field Operations personnel.

• Worked with Users Groups to help put together both productive, as well as informative User Group Conferences.

• Managed all aspects of annual client golf tournament

EDUCATION

• Seneca College

Marketing Degree - 1980

Computer Skills

• Lotus Notes, Excel, Word, Outlook Express, Sales Force, Sharepoint

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