Karin Fitzgerald
**** ****** **. | Huntington Beach, CA 92649 | H: 714-***-**** | C: 714-***-**** | **.******@*****.*** | PROFESSIONAL PROFILE: http://www.linkedin.com/in/kafitzgerald
NATIONAL ACCOUNT - VICE PRESIDENT, DIRECTOR - SALES
Vice President, Director of Sales with extensive expertise in selling methodologies, intentional planning and execution, and employee motivation techniques. Proficient in operational measurement, sales team leadership and complex sales negotiations. Experienced creating and executing sales go-to-market and operational strategies to achieve business objectives. Drive and oversee sales technology, including CRM development and documentation, to continually improve sales organization effectiveness, enforce sales policies, standard operating procedures and best practices, enhancing productivity, efficiency and customer satisfaction.
Executive Sales skills include:
• 10 Years Executive Sales Leadership
• Build KPI’s (Key Performance Indicators)
• Hire, Train Motivate Sales Force
• Stimulate Profitability
• CRM, VMS - Technology proficiency • New Business Expansion
• Thought Leadership
• Calculated Organizational Planning
• National Account Negotiation and Development
EXPERIENCE
Confidential, CA (Healthcare)
Director, Employer Relations 7/2010 – Present
Develop and manage entire region’s business development pipeline, sales team curriculum, training, and key performance indicators. Implement client relationship management tools (CRM) for effective team management. Establish long range objectives and specify strategies and actions to achieve these objectives. Encourage and build mutual trust, respect, and cooperation among team members. Build relationships with healthcare providers to facilitate placement of Nursing graduate applicants and graduates in employment opportunities.
Responsible for short and long-range career services planning/development/placement strategies and overall activities and goals for off-campus constituencies in employer relations and job development consistent with university programs. Serve as a member of the Leadership Team for strategic planning, fiscal management, resource development, community relations, and policy setting. Assisted in the development of operational and capital budgets and prepared reports on career services, placements, and training budgets, staffing, and other activities as required.
Key projects:
• Hire, train and develop University Relationship Team to secure partnerships for graduate placement
• Create operational excellence, best practices and solutions for new business partnerships
• Generate 1500 new employment opportunities for University graduates
• Deliver solutions to exceed accrediting body placement goals.
• Enhance end users’ understanding of CRM database systems, innovated time-saving reporting, update functions, enabling new process implementation.
I.M.S., Carlsbad, CA
Vice President, Sales 8/2007 – 7/2010
Selected for highly competitive Vice President, Sales role with leading search marketing firms. "Weblistic, Inc." purchased by "Spot Runner", Los Angeles, California, “Where 2 Get It”, Anaheim, California. Formed sales teams to develop local, regional and national online marketing partnerships. Implemented new product release, sales operation functions, and product improvement instrumental to the success of high-priority acquisition projects.
Key projects:
• Provide online local, directory and search marketing solutions
• Hire, motivate, train sales team
• Drive evolution of business plan and strategies developed with executive staff
• Build revenue and profitability for CFO, President and Board of Trustees to encourage corporate acquisition
• http://www.adweek.com/news/technology/spot-runner-buys-search-firm-weblistic-95110
AppleOne, CA
National Account Manager, Sales 4/2003 – 7/2007
Develop sales team curriculum, training, and key performance indicators. Implement client relationship management tools (CRM) for effective team management. Establish long range objectives and specify strategies and actions to achieve these objectives. Encourage and build mutual trust, respect, and cooperation among team members. Build relationships with employers to facilitate placement of Nursing graduate applicants and graduates in employment opportunities.
Key projects:
• Develop key account partnerships utilizing solutions based sales strategies
• 2003 – 2006 Founders Club – Top National Revenue/Profit Generation
• Maximize profitability by increasing ROI in National Account partnerships
• Develop proposals, negotiate terms and conditions, and implement contractual agreements with accountability to deliver strong financial results.
• Enhance and maintain strong executive relationships with key account partners
CERTIFICATIONS, AWARDS & HONORS
Founders Club Top 10% National Sales Revenue
Founders Club 2003- 2006
Presidents Club Top 10% New Account Revenue
Presidents Club 1992 - 1997
Fraud & Risk Certification 1992
Plaza 3 - ITSMA NATIONAL COMPETITION - “Best Commercial Talent” New York City, NY
EDUCATION & TRAINING
Plaza 3 - ITSMA - 2 Year Certification/Graduation with honors
Glendale Community College - some college coursework completed
Phoenix Community College - some college coursework completed
Scottsdale Community College - some college coursework completed
Mesa Community College - some college coursework completed
LICENSES
License Name License Number Status Business Location
NIEMAN KARIN ELIZABETH 0G37397 Active Escondido, CA
AFFILIATIONS
6/2008 – 2010 Ad Copy - member
8/2007 – 2009 Carlsbad Chamber of Commerce - member
8/2007 - 2010 San Diego Chamber of Commerce - member
7/2006 – 2009 Chicagoland Chamber of Commerce - Workplace Excellence Committee
4/2004 – 2007 SHRM Member - National SHRM Committee
ADDITIONAL EDUCATION, TRAINING & CERTIFICATION
2/2000 Remedy University, Aliso Viejo, CA – EDGE II – EDGE NT software implementation
3/1999 Remedy University, Aliso Viejo, CA – Certification, National Account Sales
8/1999 Remedy University, Aliso Viejo, CA – National Partnership/Business expansion
11/1999 Remedy University, Aliso Viejo, CA – EDGE software/systems
8/1997 Dale Carnegie, San Diego, CA – Certification, Communication and Public Speaking
5/1997 Dale Carnegie, San Diego, CA – Certification, High Impact Presentations
3/1997 Dale Carnegie, San Diego, CA – Certification, Leadership
2/1997 Dale Carnegie, San Diego, CA – Certification, Sales Advantage
7/1996 DEI, Phoenix, AZ – Certification, Sales Systems, Cold Calling
3/1996 Trans Union University, Chicago, IL – Certification, Handling Difficulties in the Workplace
11/1996 Rockhurst College, Phoenix, AZ - Leadership
REFERENCES
Provided upon request