Calabasas, Ca. *****
**************@*****.***
Barry E. Marrone
Executive Management – Business Development, Sales, Operations
Kinetic leader with more than 20 years dedicated to product ideation, sales development, financial management, and Asia sourcing of multi-million dollar corporations and start-ups. Accomplished entrepreneur with broad-based experience in escalating new businesses with limited operating history and high scalability. Skilled negotiator able to team ideas with innovative licenses or sponsorships to maximize product reach and salability. Driven manager able to control P&L, minimize channel conflicts, establish and implement policy, and cascade critical knowledge to all staff Experience
2006-Current SnS international WoodLand Hills, Ca.
National Sales Manager
Manufactured Plush toys (under Moshi Name) designed and distributed for Manley Toys and Brentwood Originals (Home Décor)
• Expanded sales to include mass market accounts.
• Expanded sales team from 5 to 25 representatives.
• Suggested and developed new products that increased earnings by 20% over the first year and 50% year 2008 to current.
• Analyzed market trends to ensure the effectiveness of staff members in accomplishing their goals, built an effective sales staff and motivated existing staff members to accomplish and exceed their goals
• Record of meeting and exceeding sales goals, took the lead role in administering sales policies, programs and practices; including planning, forecasting, organizing, developing, implementing coordinating & directing all sales strategies and revenue generation
Major Accomplishments:
• Clients acquired include: WalMart, Target, Kohls, Babies r Us, and more.
• Current Salary $200,000.00 per year plus bonus and benefits
• Reason I left, the economic conditions here in the U.S. and in China, has forced the factory to close.
Contact: Randy Hyatt 818-***-****
www.snsinternational.com
2003-2006 SmartPlanet Toys Canoga Park, Ca.
Sales Manager
Design and import of Furniture, Home Furnishings, Housewares, Toys, and Gifts, and Novelties
• Developed and executed short-term and long-term sales plans while anticipating, identifying and forming solutions to problems.
• Increased sales from $5 million to $15 million.
• Expanded sales to include mass market accounts.
• Managed outside sales team from 5 Outside Sales Reps to 10
• Responsible for management of established accounts and development of new accounts that lead to new revenue sources and developed and managed annual sales operating expense budget for the Company.
Major Accomplishment
• Suggested and developed new products which created new divisions within the company and increased sales 25%.
• Salary $125,000.00 plus bonus and benefits
• Reason left was, I was recruited by SNS (Chinese Factory) to bring their products to National attention. They were OEM only at the time of my recruitment
Contact: Michael Katz 818-***-****
www.smartplanet.net
1986-2003 Mike Green Fire Equipment Los Angeles, Ca.
Co-owner and Sales Manager
• Increased sales from $2 million to $8 million
Major Accomplishment
• Implemented training course for new recruits – speeding profitability. Government Sponsored back to work program.
• Reason I left, Sold my share in business, needed to seek new direction. Workers Comp here in California made it hard to run a small successful business.
Contact: Carrie Richardson 818-***-****
www.mgfire.com
References:
Ian Rubin President 818-***-**** 23710 Roadside Drive, Agoura Ca. 91301
Farmers Insurance
Greg Feinberg: President: 805-***-**** 2601 Ocean Park Blvd. Santa Monica, CA 90405
Aisle 9 Group
Frank Adler: VP of Sales: 818-***-**** 31186 La Baya Drive, Westlake Village, Ca 91362
Uncle Milton Industries
Billy Phillips: President: 310-***-**** 141 S. La Peer Beverly Hills, Ca. 90211s
Toons Studios of Beverly Hills