Liyakat Alli Mohammad
Mobile: +91-886*******, E-Mail: **************@*****.***
Sales Manager-Delhi
With 17.3 years of Qualitative Experiences in:
-Strategic Planning -Business Development -Sales & Marketing
-Channel management -Team Management -Corporate Sales
PROFILE:
Presently associated with M/S Deccan Healthcare Private Limited
A strategic thinker with a flair for charting out Strategis for sales & Team Management & contributing towards enhancing business volumes & growth & achieveing profitabillity Norms.
16 + years of proven expertise in sales of critical care, chronic care, Neuro-Psychiatry, Internal medicine & GP products and Injectables.
Possessing excellent interpersonal, analytical, troubleshooting & team building skills with proven ability in establishing quality system/procedure and planning/managing resources.
Man Management is the key skill I expertise from the Experiences
Good relationship building skills with senior doctors and Sub-ordinates and rich experience of working in the reputed Institutions of Delhi.
Proven success in penetrating new markets and establishing rapport with medical professionals, C &F, Stockists and druggists.
Motivated & ambitious with excellent interpersonal, relationship management, and presentation skills.
Analytical abilities and creativity to build-up competitive advantage and contribute to the growth of the business.
Excellent temperament to multi-task and manage various activities under high pressure and time constraints.
AREA OF EXPOSURE
Business Developement/Marketing
Identifying & networking with prospective Business partners : generating business,achieving profitability and increased sales growth.
Analysing marketing trends and tracking competitors activities and providing valuable inputs for product enhancement & fine tuning sales & marketing startergy.
People Management
Recruiting,training & monitoring the performance of team members to ensure efficiency in sales operations and meeting of induvidual & group target.
Conducting meeting for setting up sales objectives and designing or streamlining processes to ensure smooth functioning of sales operations.
CAREER GRAPH
PROFESSIONAL EXPERIENCE
At Deccan Healthcare Private Limited
Sales Manger w.e.f. July‘2010 to till date
Presently associating with Deccan as a Sales Manger at Delhi.
Launched the Company with a handfull of 5 NI & 2 ABM.
Within shortspan of 6 month,made Deccan a profitable organization at Delhi.
Achieved the apperciation from Hon.CMD of Deccan, as a most profitable Teritory among pan India.
Established various flagship Brands of Deccan at major Institution of Delhi & in Trade areas also.
Through proper supervision & practical guidance made each NI profitable Sales Person.
1 Node Incharge was promoted to ABM from NI under my guidance.
2 more NI are on pipeline to be promoted in the begining of next Financial Year 2012.
At Bal Pharma Limited
Regional Business Manager (since Sep’ 09')
Worked with Bal Pharma Limited as a Regional Business Manager, with Main division, in Delhi
Relaunched the Divison with handfull of Sub-Ordinates 2 ABM & 8 BDOs at Delhi
Materialized Organization strategy more practically by ensuring proper practical training to Managers & Field Executives both on the Field & off the Field.
Identification and development of Key Business/opinion leaders
Building cordial relationship through regular interactions & apprising them with company’s value propositions.
Handling the assigned key Customers Super Stockiest & Stockiest.
Pivotal role in managing ABM’s & BDO’s more effectively to ensure maximum mileage to company.
Enhanced the Ethical Base of the Company’s brands through proper supervision.
At Alkem Labs Limited:
Area Business Manger (since June 08 to Sep’ 09)
Joined Super Specialist Division-Pentacare of Alkem Labs Limited for Delhi & NCRs like Gurgaon,Faridabad & Other Teritories like Rewari,Panipat with 8 ME’s.
Successfully handled a portfolio of High-end, Super Specialist Products (Neurology & Psychiatry) and Critical Care Products.
Responsible for achievement of revenue targets for assigned territory of Entire Delhi & NCRs.
Developing a competitive business development and sales strategy, uncovering/ creating new opportunities.
Handling institutional business of private bodies such as Appolo Hospital,Batra Hospital,Sir Ganagaram Hospital,VIMAHNS etc…
Educating Sub-Ordinates by giving proper on field training.
Identification and development of Key Business/opinion leaders.
Conceptualizing, planning and implementing processes to drive business volume growth.
Increase the market share of the company through extensive market/ business analysis..
Responsible for recruitment and development of old & new Business Partners.
Building strategic alliances with channel partners through effective relationship management.
Monitoring, ensuring proper collection and accessioning of Samples to the Lab and Timely delivery of reports.
Ensuring payment collections from channel partners and key accounts.
Maintaining stock inventory at distributor level to ensure continuous supply of products into the market.
Developing strategies to enhance customer relations through formal and informal channels.
Influencing doctors to prescribe the company’s brands & maintaining excellent rapport through regular follow up.
At Lundbeck India Pvt Ltd
Product Specialist & Teritory Sales Executive (since June’2001 - June 08)
Joined Danish Pharma Major Lundbeck-as promoting Own Research Molecules as a Product Specialist at Delhi Hq.
Instrumental in developing and maintaining an excellent rapport with customers to ensure a smooth flow of support for premium brands.
Launched 1 of Most successful Brand Cipralex & Continuosly made it No 1 in my Teritory.
Become All India no 3 in Rx & Unit for Cipralex.
Pivotal role in conducting “Doctors’s meets” on various occasions and establishing distribution networks for the various areas that were not tapped.
Successfully launched new product in the relevant territory.
Subsequently Promoted as a Teritory Sales Executive in the same Hq with a responsible another Hq & 1 PS.
Got the Appraisals from Seniors like NSM & MD.
Earned Incentive on regular basis by giving excellent Business return to Organization.
At Kopran Limited,Clinichem Pharmaceuticals Pvt Ltd & Ethimed Formulations.
Marketing Executive,PSRs ( since June 1995 -June’01)
Spearheaded operations for the South Delhi including ,AIIMS, Safdarjung,Major Trade areas.
Organized brand visibility programs for premium categories .Effectively meet doctors & medical professionals for brand development, generating new business
Achieved targets during my tenure . Won sales achievement award
Managed field training programs for the new recruits.
Make history by earning Incentive in the Organization.
With Ethimed started the pharma career as PSR at Cuttack Hq,Orissa then Joined Clinichem at Bhubaneswar,Orissa Since June’95 to Nov 1999.
Joined as a ME with Kopran limited at Delhi w.e.f. January 2000.
SIGNIFICANT ACHIEVEMENTS
Good track record for successsfully launching new products
Significantly increased the market demand for the company’s products throughout the assigned territories and institutes through proactive sales, client development and retention and building strategic alliances with channel partners.
EDUCATIONAL QUALIFICATION
BACHELOR OF SCIENCE (CHEMISTRY HONOURS)
Utkal University, Orissa (1992)
Languages Known: English, Hindi, Urdu & Oriya.
Date of Birth: 15 Nov. 1971
Address for Communication
DDA Flat No-212, Sector-E
Pocket-2, Vasantkunj
Opp Ryan International School
New Delhi-110070
New Delhi {Liyakat Alli Mohammad}