Larry Radcliffe
Fontana, ca ***36
Summary
Sales Manager with 12-years' experience supervising, training and motivating sales staff; planning sales strategies; managing a multi-state territory; and increasing sales revenues.
Experience
National Sales Manager Consumer Electronics Incorporated
2007-2010 City of Industry, CA
Manage the sales and marketing strategies for 17 territories across the United States, as well as the accompanying marketing firms within these territories to achieve monthly sales goals. Conduct sales trainings; create sales reports and training exercises in addition to performing inventory cost analysis. My achievements include:
Increased sales volume by 20% in 2008
Created two successful partnerships with major corporations that increased sales revenues to over $65k monthly
Regional Sales Manager Crossfire Car Audio
2004-2007 Santa Fe Springs, CA
Responsible for 9 different territories within the United States primary duties included setting sales goals and ensuring all parties attained their set goals and targets. Conducted sales training for retail locations.
Technical Advisor Edelbrock Corp
2002-2003 Torrance, Ca
Responsible for answering technical questions via the internet, email, as well as phone calls regarding our vast line of high performance products such as carburetors, fuel injection, turbo kits and many other products.
Service Advisor K&N Engineering
2001-2002 Riverside, Ca
Responsibilities included product training, servicing accounts in store and via phone, also helped kick off a new market of offering high performance air filters to companies such Jiffy Lube, EZ-Lube.
Manufactures Representative Murphy Sales & Marketing
1994-2001 Cypress, CA
Plan, organize, develop, and manage field sales, telemarketing, and independent distributor programs for the 12-volt automotive related industry. Manage a wide array of customers and distributors. Accomplishments include:
Increased sales volume of retailers by more than 30% in two years from $1 million to over $1.3 million.
Designed and implemented a new dealer contact and productivity report which pin pointed each dealer’s strong and weak points that increased overall sales by 27%.
Education
United States Marine Corps 1985-1989
Edison Technical and Occupational 1984