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Manager Management

Orlando, FL
August 13, 2012

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Good afternoon,

I have * years experience at a traditional full service and interactive

advertising and marketing agency.

As you will see from my resume below, I come with a wide range of

experience in advertising and marketing. My latest experiences allowed me

to delve deeply into project, traffic, production and workflow management

and coordination. I have ample experience in tracking a project or

campaign’s progress via a timeline, flawlessly managing and adhering to

every deadline. I also managed agency and staff workload, utilizing

reports and daily meetings to manage all work and ensure proper and

efficient assignment throughout the creative services department. I have

worked with radio, television, web/interactive, social media, print media

and collateral, direct mail campaigns as well as trade show and even

planning and marketing.

I have assisted in creating and managing campaigns and clients from

inception and enjoy brainstorming and concepting, planning and copy

writing. I also have experience in media buying and planning. Basically if

you name it, I have likely dabbled or worked extensively in that area of


I am a fast learning and loyal professional with exceptional logic skills

aiding in multitasking, especially in fast-paced, high stress, deadline

driven work environments. I enjoy assisting and developing innovative and

effective campaigns for clients, from small local businesses to large


I currently reside in Memphis, TN but will be relocating back to Orlando at

the end of August and will be available to start immediately. I am

available to interview via telephone, video conferencing or in person prior

to my arrival in Orlando.

I look forward to hearing from your company about any opportunities with

your company.


Kendra Strink
















129 Stonewall St. #1, Memphis, TN 38104

901-***-**** (cell) * **

* *

* *

*Summary * A 6 year advertising and marketing professional

with vast experience in the creation, planning, implementation and

management of advertising and marketing projects or campaigns for business

and performance events via radio, television, display, collateral, print

media, video, web/interactive, social media and affiliate marketing (CPA

model) platforms with emphasis on traffic and production management*.* 9

years experience in account and project management including facilitating

relationships between clients, partners and vendors.

* *

*Computer Skills* Proficient in Mac and PC operating systems, Microsoft

Office and Outlook, Workamajig (creative management software), general web

navigation, use and search, basic HTML coding, development and

troubleshooting, Emma Email Marketing platform, basic Adobe Photoshop and

Dreamweaver, DirectTrack, pixel tracking placement and troubleshooting;

Arbitron Tapscan.

*Career *

*Background **Signature Advertising and Marketing,* Memphis, TN

*July 2011 – July 2012***

*Workflow (Traffic) Manager*

Worked with a team to manage all agency traffic, while playing the central

part in project management. Tracked each job’s creative and deadlines from

concept through final approval. Attended and acted from all meetings

between the account and creative departments. Ensured an efficient hand

off of project from concept phase, and then to production. Planned and

tracked each project’s timeline ensuring optimal and realistic deadlines.

Managed the workload of all support staff prioritizing and ensuring all

deadlines were met. Assisted the Director in examining agency and personnel

workload to ensure efficient management of projects and tasks; including

identifying the need for freelancers to meet deadlines. Logically assigned

tasks/work to support staff member(s) best suited for the task when

necessary. Knowledgeable in corporate advertising and approval processes

for companies such as FedEx, Hampton, Hilton and International Paper.

* *

* **Say It Loud!*, Orlando, FL

*May, 2010 – June, 2011***

*Production, Traffic and Studio Manager*

Managed all agency traffic and production including opening all jobs,

tracking their progress, estimating with outside vendors for print

production, ensured timely design and delivery of print media and

collateral. Managed client email marketing and direct mail campaigns as

well as the distribution of graphics and production work amongst designers

and vendors, while flawlessly adhering to all deadlines and production


*Market Leverage Interactive Advertising*, Lake Mary, FL

*March, 2008 – September, 2009***

*Campaign Manager*

Efficiently compiled and presented all required information for

new campaigns on the network with steadfast adherence to deadlines.

Responsible for prioritizing and maintaining all changes for existing

assigned campaigns. Idealized the creation and implementation of a database

to organize and safeguard reusable information for the department.

Effectively collaborated with team members to make all processes and

policies more efficient. Exhibited proven attention to detail and

prioritization of intricate and time-sensitive tasks.

*JKR Advertising and Marketing*, Orlando, FL

*September, 2006 – March, 2008*

*Assistant Media Buyer*

Analyzed radio markets utilizing Arbitron market research data and software

to match client’s desired results and budget. Requested advertising rates

from new stations and prepared buyers for negotiations.

*Account Coordinator*

Acted as liaison between the client and the account executive utilizing

multiple departments to identify and deliver client advertising needs. This

included market research and the creation and execution of radio and TV

spots while working within the client’s budget.

*Media Coordinator*

Multi-tasked managing up to 15 accounts, all on air advertisements and

media orders. This position demanded excellent organization and time


skills in order to complete the daily workload while maintaining a strong

partnership between the agency and radio and television stations.

Director of Coop Reimbursement

Developed accounting skills coordinating monthly paperwork and

invoicing to ensure timely delivery.

*Attorney’s Trial Group*, Orlando, FL * *

*May, 2003 – July, 2006*

*Paralegal/Legal Assistant


Managed 2 attorneys’ calendars and assisted in moving cases from pre- trial

through litigation to completion. Developed knowledge and skills around

medical malpractice, wrongful death and products liability litigation.

*File Clerk/Assistant*

Developed and implemented an efficient bill paying and filing system for

the office.

*Education Bachelor of Science in Molecular and Microbiology*

*The University of Central Florida*, Orlando, FL

*December, 2006*

* *

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