Marketing Manager

Jayesh Prabhakar Ghag

ContactNo.(M):996-***-****

Email:******.******@*****.***

4th Floor,Sai-shradha apt,Kisan nagar no.3,Thane-400604

Carrier Goals: To obtain a rewarding position in Marcomm department to utilize my event planning skills and abilities through multiple channels in a renowned organization.

Professional strength:

• Possess four and half years of professional experience in handling various facets of exceptional Theme Weddings & Corporate Events

• Extensive knowledge of media relations, brand and internal communications

• Good command over verbal and written communication

• Attention to detail with solid knowledge of external media communication

• Ability to think logically and complete tasks within limited time period

• Familiar with MS office, Excel, PowerPoint, internet and web research

• Proven track record of writing, editing, designing and printing media communication materials

• Goal Oriented with ability to perform multiple tasks simultaneously

• Excellent time management with good organizational skills

• Successful track record of handling venues and planning agendas. Proven ability to balance priorities, meet the tight deadlines and produce superior quality. Known for thriving in dynamic, high-pressure environments

Professional Experience:

Organization: PARAM SOLUTIONS, kandivali, Mumbai (an entrepreneur based company that focuses on branding spaces and other BTL activities PAN India)

Duration: December 2010 till date.

Designation: Event Planner

• Handled every step in the planning activity for major corporate events

• Coordinated with clients on various aspects of what they want their events to be like

• Creatively handled, Creation of various Branding activation, Conferences, corporate launches, wedding themes, Birthday themes.

• Looking after revenue generation, media tie-ups, marketing & promotional strategies.

Selected Accomplishment

• Developed & executed Glass Product PAD printing, for Milton Plastics ltd. Orchestrate Dhanlaxmi bank (MDF Board) branding campaign Mumbai region. 2010’Anniversary event décor setup for Bisleri ltd, Leveraged strengths in cost-effective marketing management and vendor negotiations to end year an average of 15% under budget (without compromising business growth goals).

• Manage corporate marketing and communications functions, direct brand management, PR, media relations, corporate positioning, product launches, advertising, and tradeshow marketing.

• Handling Production, Resource management & Execution as per the theme or as per the client’s requirement. Creatively handled, Creation of various wedding themes.

• Managed multiple banquet tie-ups for being as an event organizer on panel or monopoly or become authorized registered vendor for corporate. (Banquets like The Beatle, Koyla’s, And The Club).

• Expanded client base by 78% in a year by consistently delivering goal-surpassing marketing results and ensuring complete client satisfaction.

Organization: Earthsellers Hi-tech homes Pvt Ltd.Andheri, Mumbai (Second homes developers & builders outs cuts of Mumbai)

Duration: (Aug’10-Dec’10)

Designation: Business Development Manager

Worked as a Business development manager, impeccably developed media & marketing strategies in order to generate more business revenue for our second homes project by using all mediums of communication, Outdoor, ATL, BTL, Social Media etc…

Selected Accomplishment

• Sponsored events – Finding the right partners to participate in an event, negotiating for deliverables & price, obtain maximum possible output & meetings to generate business.

• Plan and manage entire costs & operations for all ET-Property Expo Pune.

• Cracking the deal with respect to cost, space & visibility with the media partner (Mid-Day, TOI).

• Finding initiatives & right media that best suits the purpose & obtain maximum mileage & visibility.

• Outline a rigid media plan in the given budget, finding the appropriate space & best-fit channels for the advertisement to get required exposure & impact on the TG.

• Cracking the deal with respect to cost, space & visibility with the media partners.

• Working together with the team for conceptualizing & ideation of the advertisement, Visualize the concept & imagery, also design the layout of the advertisement if required.

Organization: Legends events n’ more (A reputed B2B & B2C Exhibitions organizing entrepreneurship company, dynamic spectator of mall Activation, product launches, road shows & corporate branding industry)

Duration :( Feb 08’-Aug 10)

Designation: Sr.Client servicing Exe. (Marketing Dept)

Responsible to build Strategic marketing Plans in order to sell specific Exhibition and Event Space Deciding Authority for buying Ad space for promotion of the exhibition or event. Generated & maintained company revenue through the Business Development Skills. In person handled operations, production & execution for specific clientele…

Selected Accomplishments

• Was out in-charge of handling two B2B exhibition “Property Park 08” & B2C consumer durables product exhibition “Mix 08”which took place very successfully, ensured that planned tasks for an exhibition were carried through to completion. Cracked deals with new & existing exhibitors to make these exhibitions victorious.

• Organized GOA SPORTS Carnival in 08’, inaugurated by Ex. Chief Minister of Goa.

• New Year Eve at GOA 08’with musical concert handled intact operations & execution part.

• Conducting proper research, analyzing the market trends, benchmarking the competitors to improvise branding and communication for clientele like NIIT, IDEA, DUREX etc….

• Discussing concepts with the creative team and convince the various client to get them approved

Organization: ABeC Ltd, Andheri, Mumbai (Asia’s Leading renowned B2B Exhibition organizing company Media-partner TOI)

Duration :( Aug 07’- Jan 08’)

Designation: Media Asst.

Liaison between company & Agencies for buying space for Advertising & Publicity. Creating & discussing concepts for Brand Name of particular Exhibition. Executed Business Exhibitions like OFFICE-X, BUSINESS SPACES, ET-ACETECH & PRINTECH in the December 2007.

Selected Accomplishments

• Execution of Economic-Times ACETECH & PRINTECH expo.

• Developed highly effective print & radio campaign, which aggressively promoted the exhibition.

• Responsible for handling trade mark registry and feature articles of exhibitors on the date of exhibition as per commitment from company.

• Designed & conceptualized such an exhibition layout so company can utilize each & every inch space.

Areas of Interest

Along with core responsibilities would like to excel in other areas at strategic level such as; create marketing strategies to achieve desired targets & maximize revenue, lead generation, Internet Marketing, SMO & innovative media marketing.

Understand various markets – demographics, psychographics & accordingly plan strategies for different markets & target groups to achieve maximum business.

Would like to multitask, change the role after carrying out the given task successfully.

Technology

• Operating System: DOS, Windows.

• Applications : Microsoft Office, Internet surfing, Search engine Optimization

• Other: : CorelDraw, Photoshop

Educational Qualification

BACHELOR OF MASS MEDIA IN ADVERTISING, UNIVERSITY OF MUMBAI. (YEAR MAY 2007)

Hobbies : Apart from reading I often enjoy drawing, shopping and watching films screened

At various film festivals.

Nationality : Indian

Language Known : English, Hindi, Marathi.

I hereby declare that the information furnished above is true to the best of my knowledge.

Yours truly,

(JAYESH GHAG)

Contact this candidate