Management Marketing

BRIDGET MALONE

*** *. ******** ***. #***, Chicago, IL 60605 l 312-***-**** l **************@*******.***

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PROFESSIONAL EXPERIENCE

May 2008-present:

SAFETY COMMUNICATIONS COORDINATOR, Chicago Transit Authority, Chicago, IL

-Led all marketing and communications efforts for the Safety, Security & Risk Management department, in addition to other departments at the CTA on an as-needed basis or for special projects

-Singly developed the concept, message and visual design for the CTA’s external anti-terrorism campaign, which was then used as the basis for other campaigns

-Created compelling and strategic messaging to internal and external audiences

-Managed a federal grant and developed projects in accordance with grant guidelines

-Created multi-tiered marketing campaigns that included: videos, posters, brochures, policies and procedures and letters from the president or other high-level officials. Created the concepts associated with these projects and oversaw their distribution

-Wrote high-level correspondence from CTA presidents to the mayor of Chicago, officials at federal and regional regulatory agencies and company management

April 2007-April 2008:

INFORMATION COORDINATOR, City of Chicago, Office of Compliance, Chicago, IL

-Wrote the City of Chicago’s Code of Conduct for distribution to all city employees

-Coordinated the cover art, layout, design, production and distribution of the Code of Conduct

-Created a marketing plan and branding identity for the department

-Wrote content and managed the implementation of the department’s Internet site

-Developed talking points for Mayor Richard M. Daley regarding an ordinance creating the Office of Compliance

-Ghost wrote article for Compliance & Ethics magazine regarding compliance for governments

Nov. 2003-March 2007:

EDITOR, DePaul University, Office of Institutional Compliance, Chicago, IL

-Managed and created print, online and video production supporting the university’s compliance program. Oversaw development, schedule, budget and production processes, and wrote and edited all of the department’s materials, including the university’s Code of Conduct

-Created concept for department’s website and oversaw its development and design. Created all content on this site and was responsible for all updates and maintenance

-Oversaw the creation of a web-based compliance certification program for budget managers and assisted in the development and implementation of a database to track and record results and statistics from the program

-Developed an overall brand identity for the compliance program which was used on the department’s website, marketing materials, brochures, presentations, training aids, etc.

-Implemented a marketing plan to assist the compliance officer with launching and maintaining the compliance program and other change management training and programs

Aug. 2001-Dec. 2004:

FREELANCE WRITER, Chicago, IL

-Conceived, coordinated and wrote content for the Sun-Times' Fire Safety and Prevention Guide, distributed to every elementary school in Illinois

-Researched, interviewed and wrote stories for numerous City Living guides published by the Chicago Sun-Times

-Profiled prominent area professionals such as business leaders, medical professionals, chefs and lawyers for industry profile pieces in the Sun-Times

-Contributed stories to the Sun-Times' annual St. Patrick’s Day guide, including a first person narrative on travel to Ireland

April 2002-Jan. 2003:

FINANCIAL WRITER, Deutsche Bank, Chicago, IL

-Wrote content for the overall marketing effort of the Annuities & Life Division, including brochures, direct mailings, Power Point presentations, press releases, advertisement copy and annual reports

-Served as chief proofreader on a daily basis and rewrote copy

-Contributed stories to quarterly newsletter Capital Ideas

-Served as producer on promotional video about the division’s Retirement Asset Management program

Dec. 1999-Aug. 2001:

ASSOCIATE EDITOR, Electronic Commerce World, Chicago, IL

-Researched, reported and wrote technology-based feature and news articles for monthly magazine

-Served as editor of EC Direct, the magazine’s weekly e-newsletter

-Worked as editor and primary contributor to ECOMWORLD.com, the magazine’s website

-Wrote feature stories on business-to-business e-commerce in health care, the chemical industry, graduate schools, and wrote on technical topics such as middleware, public key infrastructure, fiber optics, broadband satellite, legacy systems and electronic catalogs

-Edited copy, rewrote stories, assigned topics, wrote headlines and coordinated art and photography to accompany stories

July 1997-July 1999:

MUNICIPAL REPORTER, The Star-Ledger, Woodbridge, NJ

-Covered six municipalities in Middlesex County, including Woodbridge, the fifth largest in New Jersey and the largest in the section’s coverage area

-Interviewed various national and local governmental officials

-Monitored and reported on local elections

June 1995-July 1997:

BUSINESS REPORTER, The Star-Ledger, Newark, NJ

-Covered the New Jersey chemical and manufacturing industries

-Wrote feature business articles on topics ranging from personal finance to sports management to retail

-Prepared business news text and reported for live television broadcast on News 12 New Jersey

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EDUCATION

April 1995:

-Earned a Bachelors of Science in Journalism from Eastern Michigan University

Dec. 1996:

-Completed the Wharton School’s Seminar for Business Writers

Sought opportunities to learn new skills and keep others up-to-date by participating in a variety of continuing education courses such as copyediting and copywriting through Media Bistro as well as a web development course through Loyola University’s School of Continuing and Professional Studies

SKILLS

Communication: AP Style, copyediting, blogging, copywriting, content creation for a variety of channels, efficient under tight deadlines, excellent interpersonal skills, detailed, highly motivated, creative thinker, naturally curious, comfortable interviewing and interacting with anyone at any level

Technology: Dreamweaver, WordPress, basic HTML, Microsoft suite of applications including PowerPoint and Excel

ETC.

Volunteer tutor/mentor to Chicago middle school students through the HighSight/Insight Academic Program for eight years

Writing coach to a local university student

Clips and work samples available upon request

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