LINDA WALLS
**** ****** ****** *****: 443-***-****
Bel Air, MD 21015 Email: **********@***.***
OBJECTIVE
Marketing professional with success in sales management and marketing at the local and regional levels. Creative problem solver with the ability to drive revenue growth resolves conflict, improve morale, and consistently exceed profit goals.
SUMMARY OF QUALIFICATIONS
Seasoned marketing professional with extensive experience in all aspects of marketing including:
• Functional, Hands-On Manager
• Web Marketing Management
• Events Planning & Fund Raising
• Revenue Management
• Promotions
• Strategic Partnership Development
• Training and Development
• Sales/ Marketing Management
• Communications & Negotiation
• Advertising
• Catering Food & Beverage
PROFESSIONAL EXPERIENCE
Brookshire Suite, Baltimore, Maryland present
Director of Sales & Marketing
• Developed and managed advertising and promotion budgets with successful marketing program planning
• Developed and implemented marketing action plans; and assisted developing the annual budget
• Responsible for group sales for leisure, corporate, government, motor coach and association accommodations
Hampton Inn and LaQuinta Inn & Suites, Edgewood, MD 2010-2011
Regional Director of Sales & Marketing
• Demonstrated expertise in managing all advertising and marketing responsibilities that exceeded business objectives
• Quality Assurance and Brand Standards
• Instrumental in the initiation and maintenance of positive relationships with strategic partners
• Responsible for the preparation of the new hotel and conversion project
• Responsible for group sales for leisure, corporate, government, motor coach and association accommodations
Wingate by Wyndham, Belcamp, MD 2007-2010
Director of Sales & Marketing
• Acting Operational Manager; Lead Quality Assurance and Brand Standards of the hotel
• Coordinated complete renovation of the hotel
• Developed and managed advertising and promotion budgets with successful marketing program planning
• Consistently achieved and exceeded sales goals and increased revenue
• Responsibilities included all marketing communications, promotions, advertising, and negotiations
Wetlands Golf Club and Loch Nairn Golf, Aberdeen, MD 2004-2007
Director of Sales & Marketing
• Promoted and coordinated golf outings to include corporate, charity, government, private and public organizations
• Coordinated weddings, conferences, reunions, retirements, and site catering special events
• Managed all marketing and advertising efforts including trade shows in partnership with the Maryland State Office
Of Tourism
Four Points by Sheraton Hotel/Merit Group, Aberdeen, MD 1994-2004
Director of Sales & Marketing
• Managed and supervised all sales and marketing departments for three Merit Hotel Group Properties
• Developed and implemented marketing action plans; and assisted developing the annual budget
• Responsible for group sales for leisure, corporate, government, motor coach and association accommodations
• Marketing for the food & beverage , catering department
PROFESSIONAL MEMBERSHIPS
Harford County Chamber of Commerce Board of Directors
Harford County Chamber of Commerce, Military Affairs
Discover Harford County Tourism Council, Inc.
City of Aberdeen Economic Development Advisory Board
Harford Community College Foundation Board Council
Bel Air Rotary Club
City of Havre de Grace and City of Aberdeen Chamber
Of Commerce
Maryland Tourism Council
Army Alliance and Northeastern Maryland Technology
Association the of United State Army (AUSA)
AWARDS/RECOGNITION
Sales and Marketing Person of the Year - Maryland Tourism Council, 2003
Major John G. Appel Award - Harford County Chamber of Commerce Military Affairs, 2003
Sergeant Major Award - Aberdeen Proving Ground Garrison, 1998
Hospitality Person of the Year Award - Maryland Tourism, 1998
Employee of the Year - Discover Harford County Tourism Council, Inc., 1998
Manager of the Year - Merit Hotel Group, 1998