Mary Beth Urbina
303-***-**** • **************@*****.***
Objective
Seeking Project Director , Clinical position based in Denver, Colorado. Established medical contacts with Colorado hospitals, Medical Community and Case Managers. Leadership and industry experience, Special Project Manager, RN educator for AcuteCare/Oncology. Strong computer skills including Microsoft Office, Wound care nurse at Rosa Coplan Nursing Home. Independent worker with high energy, enthusiastic, strong initiative, able to drive sales, excellent communication skills, Experienced with travel.
Summary
21 years of successful sales, marketing, business plan development with analytical skills, group facilitation, special projects management, contract/portfolio sales and account management within the pharmaceutical industry. Acute Care /Oncology Nurse Educator. R.N experience in multiple hospital and outpatient settings. Staff educator responsibilities in disease management. Confident with building professional relationships with multiple management levels including hospital executives and decision makers.
Successes
2008 Winning Formula Award
Winner’s Circle diamond level; 2004, 2003, 2001
Ruby winner; 2006, 2007
Over the Top Award; 1999
Ranked no. 1 National sales award for promotion of Zestril; 1990
Experience
GlaxoSmithKline: 1992-2010 – took voluntary severance offer July 2010.
Sr. Executive Medical Center Account Manager/ Acute Care/ Critical Care/ Oncology A.M. most recent positions
• Medical Center Account manager for anticogulants-Arixtra, Argatroban
o Nurse educator for Acute Care/ICU’s – disease state education,
• Continuing education, product demonstration
o Responsible for Entereg launch and formulary pull through
o Promotion of Advair/respiratory product line
o Project Management for implementation of a health system initiative for an incentive portfolio rebate tier system across multiple sales divisions.
• Promoted Dec. 04 to Account Manager in anticoagulant franchise, responsible for Aritxtra/Argatroban-ICU/CCU’s in-services and product sales.
• Identified, developed thought leaders, speakers
• Managed account contracts with pharmacy directors through strategic analysis of sales data, business tactics and contractual agreements
• Influenced and maintained hospital formularies, protocols and pathways
• Leveraged the influence of national and local thought leaders to develop champions that interface with the healthcare market place.
• Utilized GSK’s network of resources, regional medical scientist, ISS, brand marketing managers and regional teammates for territory needs.
• Maintained a high-level product knowledge/disease state expertise.
• Administrative duties, computer skills, pre and post call planning, data analysis, coordinate educational events, guest trainer and participate in national projects as women’s leadership, diversity/multicultural groups
•
Medical Center Representative/Therapeutic Specialist 1995-2004 –Albuquerque, NM/El Paso,
• Responsible for sales at institutional accounts, involved in development of key thought
Leaders and high prescribers in the respiratory market, built relationships with the medical
Community,
• Coordinated sales objectives, worked collaboratively with account managers market
development managers and field counterparts
• Respiratory sales: Advair, Flonase, and an expanded portfolio within managed care
accounts, critical care units.
• Organized speaker and community awareness programs
Senior Sales Representative Stuart Pharmaceutical (Astra-Zeneca) 1989-1992
• Sales of cardiovascular products to cardiologists, primary care
Hospital R.N. 1978-1989
• Worked as charge nurse/staff in labor/delivery, high risk OB-Gyn, Acute care, step down unit,
Surgery/OR, recovery, post partum, pediatrics.
• Responsible for implementing new sibling and mother/baby education program.
• Home Health R.N., Wound Care,Case management, chart audit review, worker’s comp and medical rehabilitation experience.
Education
B.S.N., Nursing D’Youville College, Buffalo, N.Y. 1974-1978
Dale Carnegie graduate/Facilitator
Advanced Sales Seminars
Awards
President’s Club 2007,2005 2004,2002,2000
Exceeds All Award 2002 (respiratory)
2002 Augmentin National Sales Award,
2001 Flonase National Sales Achievement,
2001 Team Award nominated by local colleagues,
1999 Over the Top Award,
2002 2nd place for political action committee,
2002 and 1997 Customer Focus Award.
Mary Beth Urbina
**************@*****.***
1284 S. Fillmore St., Denver, CO 80210