_____________________Cheryl L. Becker__________________
***** ***** **. ** * Pickerington, OH 43147 * 614-***-**** (C) * ************@*****.***
Highly motivated sales and marketing executive with over 20 years of experience in a variety of different aspects in the field of sales and business development
SUMMARY OF QUALIFICATIONS
• Over 20 years of sales experience, with a track record of consistently meeting or exceeding sales quotas.
• Responsible for launch of two publications into Central Ohio/State of Ohio areas.
• Adept at developing and implementing innovative marketing strategies.
• Self-starter with the ability to multitask. Exceptional organizational, communication, relationship building and administrative skills.
• Ability to navigate corporate structures to identify decision makers and determine buying process
• Outstanding quality account manager. Results and detail-oriented.
• Professional level prospecting and selling.
• Excellent customer service and client retention standards.
PROFESSIONAL EXPERIENCE
The Real Estate Book/NewPoint Media Group, LLC, Columbus, OH
Associate Publisher (11/11 – Present)
• Solely responsible for sales of publication, mobile offerings, online services and direct marketing items for the Central Ohio/Columbus market.
• Responsible for day to day operations.
• Assist clients with facilitating AMS (Ads Management System).
• Responsible for setting pricing as well as price bidding.
• Development and implementation of sales promotions.
• Determine beneficial distribution locations.
• Production responsibilities include gathering/input of ads and determining page assembly for printing preparation.
• In charge of all Public Relation efforts-attending meetings, conventions and other associated functions.
Cheryl Becker Pg. 2
Self-Employed/Independent Contractor
Business Development/Sales Prospecting (07/07 – 11/11)
Partnered with the VO Group (05/09 – 11/11) – clients included; Dematic, Rand McNally, Versatile Mobile, Ryzex, emkat, Barcom, BCS Solutions and WMSi.
• Professional level prospecting and selling at the highest level working with several different industries including; Supply Chain, Logistics, Bar Coding, Wireless Mobility products & Solutions, ERP, BI or other enterprise level business solutions, Healthcare solutions for workforce mgmt, hr, software solutions, Security products and POS and Retail.
• List Management & Building Databases
Partnered with Znode (11/10 – 03/11)
• Professional level prospecting and selling at the highest level providing Enterprise level e-commerce software solutions including robust multiple storefront management.
Partnered with Tradeshow Resources, Inc. (07/07 – 07/10)
• Responsible for obtaining new clientele as well as maintaining current business already in-house.
• Prospect clients by phone in all different types of industries throughout the United States by utilizing previous year show books & lead sheets.
• Responsible for initial contact, sending quotes and finalizing the sale of rental/purchase carpet, display work and installation and dismantling services.
• Occasional attendance of certain shows across the US in order to introduce myself and the company on a more personal basis to present clients as well as future business.
BuyLeaseBuild Magazines, Grand Rapids, MI
Sales Manager (08/05 – 07/07)
• Hired to launch the magazines Ohio Commercial Real Estate Edition.
• In charge of running the magazines satellite office in Ohio.
• Assist clients in write-up and design of ads.
• Assist in price bidding.
• Responsible for Public Relations efforts-attending meetings, conventions and other associated functions.
Cheryl Becker Pg. 3
Homes and Land Magazine, Columbus, OH
Sales Manager (04/04 – 06/05)
• Responsible for launch of magazine into the Columbus and surrounding areas.
• Responsible for advertising sales in publication and online services.
• Assisted clients in write-up and design of ads. Assisted in price bidding.
• Developed marketing strategies to compete in industry.
• Responsible for Public Relation efforts-attending meetings, conventions and other associated functions.
Tradeshow Resources, Inc., Alpharetta, GA
Sales Manager (01/00 – 04/04)
• Responsible for obtaining new clientele as well as maintaining current business already in-house from my home office in Columbus, OH.
• Cold Called on clients in all different types of industries throughout the United States by utilizing previous year show books.
• Responsible for initial contact, sending quotes and finalizing the sale of rental/purchase carpet, display work and installation and dismantling services.
• Attendance of certain shows across the US in order to introduce myself and the company on a more personal basis to present clients as well as future business.
The Real Estate Book, Columbus, OH
Sales Manager (07/95 – 12/99)
• Solely responsible for sales of publication, direct mail items and online services.
• Assisted clients in write-up and design of ads and full color brochures.
• Developed marketing strategies to compete in industry. Assisted in price bidding.
• Incorporated specialized sections into publication, assisted in determining beneficial distribution locations, developed and implemented sales promotions.
• Production responsibilities included gathering of all materials and assistance with page assembly for printing preparation.
• In charge of all Public Relation efforts-attending meetings, conventions and other associated functions.
EDUCATION
Reynoldsburg High School, Reynoldsburg, OH (Degree, 1984)
Bachelor’s Degree not attained
COMPUTER SKILLS: Windows 95/98/2000/XP, MS Word, MS Excel, MS Powerpoint, MS Outlook, ACT, Goldmine 6.0, Salesforce.com