DAVID E. LEWELLEN

Zanesville, OH *****

Home: 740-***-**** Cell: 740-***-****

sp05ce@r.postjobfree.com

http://www.linkedin.com/in/davelewellen

EXPERIENCED SALES & OPERATIONS MANAGER

Results focused leader with proven record of achievement in driving sales, market share growth, and profits. Managed and executed “go-to-market” strategies for the world’s largest beverage company. Developed and managed relationships with distributors, national accounts, and retailers. Leveraged analysis, vision, sales leadership and supply chain services to meet customers’ volume and profit objectives. Reputation for leading with integrity and thinking outside the box to create value for all stakeholders.

Key strengths:

• Business Analysis • Consumer Products Category Management • Performance Improvement

• Strategic Planning • Forecasting & Demand Planning • Product Planning & Pricing

• Operations Management • Promotions & Program Development • Data Analysis & Interpretation

PROFESSIONAL EXPERIENCE

COCA-COLA ENTERPRISES (CCE), Columbus, OH 2007-2011

Sales Center Manager/ Sales Manager, Ohio Market Unit

Directed the operations of 2 sales centers with three sites spanning 19 counties. Provided leadership for management teams in administration, sales, warehousing and distribution departments. Built collaboration among departmental associates, developed relationships with key customers, chain management and owners. Directed execution of local market activities to ensure volume and profit goals were met.

Direct Reports: Average 6. Employees: 300+. Both Union and Non Union environments.

• Increased revenue and maintained operating expenses flat to prior year. By driving efficiencies and implementing new initiatives for win – win scenario’s with customers

• Led team that always performed in top quartile of KBIs. Maintained out-of-stock ratio and return rates among the lowest in the country. Achieved and maintained one of the lowest breakage damage/loss cost in the country.

• “Face of the Community” Key contact for major customers, non – profit organizations and political representatives.

• Held leadership roles in some of the best brand-building opportunities in the world: Diet Coke, Coke Zero, Dasani, PowerAde, and Vitamin Water. Drove PowerAde volume, market share and profit. Grew brand from 6% to 30% share through combination of pricing strategies, new SKUs, display execution and local incentives.

• Leveraged strategic alliances with Ohio State University which drove incremental volume and gross profit through nontraditional channels. Drove incremental volume, gross profit and points of interruption with additional key customers including Kroger, Giant Eagle, Wal Mart, Speedway and Walgreens’.

• Grew diverse, high-performing teams committed to driving sales and delivering customer value by establishing challenging benchmarks, tracking, ranking and publishing results that energized and motivated teams in all departments. Mentored several associates who advanced to key positions in other markets.

• Co-led sales management team charged with building long-term sustainability of the sales team. Improved communications helped develop training routines / processes and transformed sales meetings into training opportunities. These ground-breaking processes were adopted across marketing units in 14 states and now across the country.

• Built productive union-management partnerships in which all stakeholders worked as a team to achieve common goals. Served on collective bargaining negotiation panels – secured contracts within budget and averted strikes.

• CCE Presidents Club Award - Commitment to Excellence 2010

DAVID E. LEWELLEN PAGE TWO

COCA-COLA ENTERPRISES (Continued)

• Turned around sales center that was executing delivery standards (On Time, In Full) well below goal. Identified and resolved performance and communication issues. Results: Improved OTIF 21%, 4% above goal.

• Increased diversity composition by 63% throughout all departments. Led Market Unit in the value of diversity through recruitment.

• Negotiated and implemented new delivery process–Order Fulfillment System (OFS), implemented Voice Pick and led warehouse restructuring initiative combining three warehouse operations into one center.

• Spearheaded test of new warehouse initiatives’ Center of Excellence, “PDCI” (Precision Distribution Consulting Inc.) Racking Implementation and Live Loading. The Columbus, Ohio Distribution Center is currently among the leaders in the country in all performance KBI’s.

• Re-kindled strained relationship with the sales center’s largest customer who was dissatisfied regarding out-of-stock conditions and customer service. Turned around the situation and implemented early morning delivery which not only improved customer relations but also reduced operating costs.

Sales Center Manager, Zanesville CCE 1995-2006

Directed total marketing, sales, distribution and warehouse operations to over 2,700 customers in eight counties including grocery chains, c-stores, on-premise, and retailers of all sizes. Developed and managed relationships with distributors and key accounts. Analyzed reports and key performance indicators; devised / implemented action plans to address shortfalls and ensure sales and profit targets were met.

Direct Reports: 6. Employees: 75. Volume: 1.8M cases.

• Headed team that increased volume by 1.2M cases with increased performance and territory acquisitions.

• Implemented several supply chain initiatives including Customer Excellence, OFS and Virtual dispatching processes.

• Averted unionization and reduced employee turnover in non –union environment by developing a competitive wage structure and working proactively with employees to address concerns.

• Accountable for P&L responsibilities for all departments.

• CCE Presidents Club Award - Commitment to Excellence 1996 and 2002

Prior positions: District Sales Manager, Account Manager, Route Supervisor, Sales Rep/ Driver, Independent Distributor all at the Zanesville, Ohio Sales Center.

EDUCATION

Diploma, Maysville High School, Zanesville, OH

TRAINING AND CERTIFICATES

Management:

Finance For Success

Conflict Skills Training

Leadership in Action Training

Immediate Action Team Training

Targeted Organizational Planning

Operation Grass Roots

Management Essentials

Union Avoidance and Bargaining Training

Diversity in the Workplace Training

Affirmative Action Plan Training

Workplace Violence Training

Operations:

Virtual Dispatching

Core Warehouse Training

Standard Operating Procedure Training

Quality Initiative Merchandising Training

Warehouse Inventory Controls Training

DOT Compliance Training

Sales:

Connecting With Customers

CHAMPS Sales Training

Collaborating for Value Sales Training

Effective Presentation Skills Training

Coaching to Win “Return On

Investment” Training

6 Steps to Systematic Selling Training

Managing Inclusion Training Equity at Work Training

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