Jason W. Hall
*** ******** ***** *****: ****.*******@*****.***
Parksville, BC V9P 2L8 Canada cell: 973-***-****
Career Profile
Innovative education and marketing professional with a proven track record of success developing and implementing education and marketing strategies across multiple channels. Excel in building strategic alliances and partnerships with key manufactures and distributors to fuel revenue growth and overall brand exposure.
Core competencies include:
Product Development - Strategic Brand Development - Marketing Campaign Design
Curriculum & Training Development - Strategic Partnerships and Alliances
Tradeshow/Event Management - Market and Consumer Research
Advertising and Promotional Strategies Budget Management
Professional Experience
Director of Education, Sudzz FX, Oxnard, CA. USA April 07 - June 10
Executive in charge of company image and message with full responsibility for in-house and field training & development relating to brand development, product usage, artistry, salon services and marketing.
Marketing Director, Sudzz FX, Oxnard, CA. USA May 08 - June 10
Facilitate all North American marketing and promotional initiatives. Key foci include: increasing sales across all channels, opening new channels of distribution, customizing promotions to fit within each sales channel, overseeing the product life cycle from start to finish by reviewing Key Performance Indicators (KPI) throughout the process, launching new core products and limited editions, managing brand image and product awareness, art direction for point of sale material, trade and advertising, packing and price management of all products, public relations and event organization.
National Education/Training Manager, Alterna Professional Hair Care, Century City, CA. USA
April 06 –April 07
Manage the development of National Education programs, including product, artistic, and business education, with the ultimate goal of effectively imparting maximum knowledge to our subsidiaries and distributors about Alterna products and the educational programs that support the development of both the salon and stylist and enable the successful “sell-in” and “sell-through”. Develop with the Alterna management team the overall brand vision, objectives, strategies and initiatives.
Director of Education, Creative Salon Concepts, Parsippany, New Jersey USA October 97 – March 06
Responsible for developing and implementing a strategic vision for regional Education including development and implementation of regional programs, tradeshow events, new product launches that support the achievement of overall corporate goals that remain consistent with the CSC vision and strategy. Force to establish the CSC culture, image and education systems as a valuable brand asset and to assist individual salons and distributorships.
Educator, Sebastian International Distribution; Canada & South Africa June 90 – August 97
Educator, Metro Beauty, Toronto, Ontario, Canada May 95 – September 97
Sebastian Specialist, Soto Beauty, Vancouver, British Columbia, Canada February 94 – May 95
Sebastian Specialist, H. Merks, Johannesburg, South Africa June 90 – January 94
Education
Josef Silny Assc., Inc. I.E.C. Coral Gables, FL November 98 - February 00
• Bachelors of Business Administration/Management
Est-Elle Academy of Hair Design, Edmonton, Alberta, Canada September 81 - February 83
• Design/Style/Color
Personal references
Provided upon request