Neveen Nabil Zaki
s274sq@r.postjobfree.com,
PROFILE
Professionally & scientifically qualified PR executive person working in the Public relations and Marketing field, with more than Ten years experience in this scope of work.
I was involved in all areas related to practical execution of different projects for international companies, practically presenting & surveying their products to the Egyptian market.
One of the main areas of achievements was involvement in the planning, designing and implementation of effective social events whether it serves scientific or social purposes that supported the clients’ perception of their corporate social responsibilities.
WORK HISTORY
2 2002 –Till present time
Marketing Manager and PR coordinator in Masters Advertising Agency
2 2007- till present time Associate consultant in AIT consulting
Based on the above mentioned experience I was chosen By AIT consulting to be an Associate consultant for their company on free lance basis.
2 2003 –Till March 2007 Project Manager in Active PR company
22000-2005 Client service Manager in MBS Marketing and Broadcasting services
21997-1998 Worked as Business coordinator In Advamed
Responsible for: Execution of the Marketing and promotional plan of the company products
- Arrangements of Tenders and Bidding offers.
- Follow up with the shipping details to assure the receiving of the goods in the proper time and conditions.
2 1996-1997 Worked as Office Manager for the Chairman of Al Aguizy Group
Responsible For: Managing his office and his appointments.
- Making reports for the General Manager about the new projects.
- Filling and gathering reports from each department to be presented to him.
- Organizing the Flow of information between the different departments for better communication.
2 1995-1996 Worked as Guest Relation Manager in Sonesta Hotel Cairo
Responsible For: -Making reports for the General Manage about the Hotel outlets and the workers performance.
- Managing to make the guests accommodation in its highest standards of Hospitality.
- Estimation of long staying guests for setting best rates for them.
2 1994-1995 Worked as Medical Representative in SANDOZ Swiss Pharmaceutical Company (NOVARTIS Now).
Responsible For: - promoting of our company drugs in the private Hospitals and Clinics.
-Gathering Data and making repots about the Market and the competitors
- Follow up with the pharmacists on the Growth of the drugs consumption.
- Organization of conferences and seminars for discussion on the current situation of the diseases and drugs of the cardiovascular system.
PERSONAL DATA:
Nationality: Egyptian. Date of birth: 9/10/1972 Social status: Married, one child
Address: 329 Giotto Irvine,92614
EDUCATION:
1989 – 1990 G.C.E. High school Diploma
1990 – 1995 Bachelor Degree in Veterinary medicine
Faculty of Veterinary Medicine, Cairo University
1997-1999 Business administration and Marketing Diploma
American University in Cairo
2005-2007 Health care and Hospital Management Diploma
American University in Cairo
HOBBIES: - Reading - Research work
LANGUAGE FLUENCY: - English: Excellent French: fair
SOCIAL ACCTIVITIES:
1992 Participated in organizing the world blind union conference at the semiramis Hotel, Cairo Egypt.
1994 participated in the U.N. international conference on population and development (I.C.P.D.) Cairo, Egypt worked in the non governmental organization (N.G.O. Formula)
1994 Participated in Cairo International Model Arab Legue, American University in the Euro-Arab Dialogue.
2006 working as an active member in 4our kidz N.G.O.
2007 participating in the fundraising activity of the National committee of liver disease under the supervision of Ministry of Health.
Private Courses Attended
September 2005- 2007
Health care and Hospital Management Diploma- American University Cairo
Courses covered: Management one - Finance - Marketing Healthcare Facilities
Total quality management -Human Resources strategies (Management Two)
- Information Technology
1998 General Certificate of Business Administration from the American University in Cairo
Field of Study: Business Management and Administration.
1996 Hospitality from the Heart
How to Reach the Customer Satisfaction and How to deal with complains and manage problems.
1995 - Selling Skills - Marketing strategy and Marketing Concepts.
Some of the projects executed with ActivePR
Hepatitis “B” Awareness Campaign – Bristol-Myers Squibb
Campaign objectives:
• Drive advocacy and policy efforts in the area of Hepatitis B and raise interest of the government in dedicating more funds towards the prevention and treatment of Hepatitis B.
• Build understanding and increase knowledge about Hepatitis B among different target groups.
• Create a Hepatitis B taskforce team to discuss implication of the disease and methods of prevention and to develop “a call for action” plan.
My Role Is: The project Manager responsible to manage and achieve the campaign objectives.
Starbucks Launching
Activities carried on to support Starbucks’ entry onto the Egyptian Café Market.
• Press Management and media relations
• VIP Event development and implementation
• Develop and implement a long term CSR Plan including facilitation and implementation of all CSR activities/initiatives.
My Role Is: The project Manager responsible to accomplish the project
Universal Children’s Day (Egypt)
It was a Grand Scale Universal Children’s Day organized by active under the auspices of UNICEF Egypt where Egypt attempted - for the first time ever - to break a Guinness World Record for “the Largest Handprint Painting Done by Children.” .
My Role was: to organize the event, create a theme for it, Help in getting sponsors.
US Wheat Associates campaign
US Wheat Associates’ main concern was the American boycotting campaigns and its effect on the brand image and consequently company sales.
Our activities were focused within upper SEC shopping malls. Where different entertainment for the whole family and free sampling was presented.
My Role was: to develop and manage a Brand Awareness campaign including community activities targeting end users.
Projects done along my work experience as a Marketing Manager in Masters:
Tetrapak’s Health awareness campaign:
Supporting and increasing awareness about Tetrapak’s concept of healthy packaging through a campaign the aim of which is to increase the awareness about healthy habits.
My role was:
Presenting the Main Idea of the Campaign which was introduction of a health magazine and then carrying all the missions until the Magazine is issued.
- Choosing topics and writers.
- Writing and collecting some of the articles.
- Creating Ideas for Computer design of the brochure.
- Issuing and Printing control.
- Managing and executing of the distribution plan of the brochures
Distribution was carried in:
- Sports clubs -Supermarkets - Health clubs –Hospitals - Doctor Clinics -Spas and Beauty centers
Some of the projects done through MBS
MBS was the sole agency having the right to air TV commercials inside retail outlets
We also supplied our customers with an additional advantage which was market Surveys on:
• Competitive activities (Promotions - sampling - tasting).
• Exact price levels and changes, New product introductions
• Stock availability.
My Role was: Clients and accounts Management
Some of the projects currently doing with AIT
Development of Medical tourism in Egypt
Market survey study under the auspices of Industrial modernization centre
My Role is : Local consultant
Responsible Of
• Analysis of recent global trends carried in medical tourism all over the world and Analysis of the sector in Egypt and as a result of both Analysis Make a Strategy for the development of the field of health oriented tourism.