Manager Account Executive
Resume:
Adrien Seybert
Brooklyn, N.Y. 11215
********@*****.***
Summary
Fearless versatile communications professional with creativity to burn
Proudest Career Moments
1. Played an integral role in modernizing a major nonprofit's marketing arm, finding new markets to which to disseminate its message
2. Secured prominent New York Times coverage of the case of a teenage Chinese refugee smuggled illegally into the United States, which led to the granting of a green card
3. Became one of the first journalists to cover politics for a major media website
Experience
Communications Consultant, Prolific Persuasion (05/08 to Present)
Provide editorial, PR, social media and general communications services for a wide array of clients, ranging from nutritionists to educational nonprofits to B-to-B identity management companies. Currently working with a nonprofit PR firm in White Plains.
Public Relations Manager, National Urban League (05/06-03/08)
Responsible for helping mold marketing and communications strategy for one of the oldest civil rights and direct services organizations. Served as chief rhetoric crafter, editor and policy researcher for the league’s president and CEO. Generated editorial copy for a diverse range of vehicles – from press releases to weekly op-eds to talking points to speeches to policy documents to magazine articles to radio commentaries to broadcast PSAs, etc.
Pitched journalists at all levels – national, regional and local – affiliated with a host of media outlets. Landed placements in all the major daily newspapers, including six in USA Today in six months, three of them on the front pages and secured interviews with ABC News' 20/20, CBS News, MSNBC, CNN, CNBC and NPR, among many others.
Skilled in negotiating funders' demands without compromising the organization's mission. Experienced in navigating the numerous partnerships the league strikes up with corporate America and other nonprofits. Involved in devising budgets for media campaigns and in formulating department’s 5-year strategic plan. Coordinate various consultants, paid interns and administrative staff required to carry out my office’s work. Brought about substantial cost reductions in media monitoring and dissemination of league information.
Account Executive, Allan Ripp Media Relations (2004-2005) Devised communications strategy and provided press relations for a diverse range of clients, including major global law firms, banks and Big-4 accounting firms, on issues ranging from banking and stock options expensing to human rights and transportation policy. Secured vital New York Times coverage for a Chinese refugee who had been illegally smuggled into the United States and faced deportation back to his homeland.
Communications Consultant, Various Clients (2000-2003)
Provided editorial, PR and communications services for a wide array of organizations, ranging from the news media to nonprofits to corporate entities. Major assignments included:
1. Communications Associate, Institute for Democracy Studies, New York, N.Y. (2002-2003) Provided extensive press, NGO and overall outreach for research center that monitors the right wing. Landed high-profile placements in publications such as USA Today and The New York Times. Oversaw publication budget as well as various contractors.
2. Project Editor/Writer, Court TV, New York, N.Y. (2001)
3. Elections Consultant, NBC News, New York, N.Y. (2000)
Editor, Congressional Quarterly, Washington, D.C. (9/97-9/98)
Managed and edited three congressional reporters. Responsible for day-to-day management and oversight of many of the company's electronic media products, including NewsAlert and contributions to CNN's AllPolitics. Provided editorial support for committee and legislation coverage.
Reporter/Producer/Editor, The Washington Post Company, Arlington, Va. (1/96-8/97)
1. Night Editor, WashingtonPost.com
Oversaw news sections and front page of WashingtonPost.com. Developed multimedia packages. Edited wire service, newspaper copy and photos for online presentation.
2. Reporter/Producer/Editor, PoliticsNow.com
Covered politics, campaigns and elections for the highly acclaimed yet ill-fated political web site owned by the Washington Post, National Journal and ABC News. Played a key editorial role in the design, development and launch of PoliticsNow.
Education
London School of Economics and Political Science, London, England.
MSc. (Comparative Politics) with Merit (December, 1999)
Vanderbilt University, Nashville, Tenn.
B.E. (Chemical Engineering)
References
Robin Brassner, Director, Ripp Media, 212-***-****
Evans Witt, Princeton Survey Research Associates, *****.****@**********.***, 202-***-****
Ronnie Sykes, CEO, Sykes Global Communications,718-***-****
Extracurricular Activities
Housing Works, New York Cares, Celebrate Brooklyn, Meatopia, National Press Club, BMI
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