Director of Sales

VINCENT M. MORSE

**** ********* ****** ▪ Las Vegas, Nevada 89134 ▪ 702-***-**** ▪ ******@***.***

DIRECTOR of SALES

An experienced sales executive with a consistent history of exceeding sales targets.

 Skilled in training and mentoring a sales team.

 Expert in product and strategic business planning.

 Creative problem solver with excellent analytical and interpersonal skills.

 Entrepreneur with experience planning, initiating and managing a successful retail business including P&L responsibilities.

PROFESSIONAL EXPERIENCE

THE MORSE CO. – Las Vegas, Nevada 2006 to Present

Marketing GEAR FOR SPORTS, CHAMPION, UNDER ARMOUR

Custom decorated apparel industry leader with 3 product lines.

* Retained due to sourcing expertise to pilot Global Sourcing Solutions concept in key Las Vegas accounts.

* Devised sales strategies resulting in 100% volume increase my first year.

* Service MGM Mirage and Harrah’s as two key Las Vegas accounts using consultative sales tactics while presenting products to buyers.

* Supervise product development process including garment design with focus on client sell through.

THE MORSE CO dba TEAM L.V. - Las Vegas, Nevada 2001 to 2006

Start-up retail souvenir apparel store located on the Las Vegas strip.

* Initiated concept, designed store layout, and purchased inventory for retail clothing outlet and achieved immediate success with sales in excess of $120.00 per sq ft.

* Forged relationships to gain expertise in product sourcing within South America, Latin America, and China.

* Engaged in product development initiatives and established agreement to import headwear from China.

THE MORSE CO. - Las Vegas, Nevada 1996 to 2001

Marketed GEAR FOR SPORTS

Custom decorated apparel industry leader.

* Evaluated market for each buying season and implemented merchandising plan which resulted in $1.1 million (44%) volume increase within 24 months.

* Oversaw all major Las Vegas casino accounts and attained annual sales of $2.2 million wholesale.

* Executed inventory control program for key accounts increasing sales and promoting continual product supply.

* Achieved $2 Million Club every year and awarded “Rising Star of the West” during first year.

* Utilized Oracle Ordering System to monitor orders and shipments and MS Word and Excel for business analysis and communication.

WESTERN REGIONAL SALES MANAGER 1993 to 1996

GEAR FOR SPORTS - San Francisco, California

* Assumed budget and management responsibility for a ten state territory producing over $20 million in sales.

* Mentored sales team of 25 by analyzing top 20 accounts for each and coaching representatives to develop and implement successful business plans resulting in 15% average sales growth per season.

* Accompanied sales representatives on account visits, demonstrating proven sales and partnering techniques.

* Analyzed product profiles by price point and teamed with merchandising staff to create competitive products.

EDUCATION

Bachelor of Science in Public Administration ▪ University of Oregon ▪ Eugene, Oregon

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