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Experienced Director Product Management and Marketing

Location:
United States
Posted:
November 18, 2008

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Resume:

Philip Gilbert +1-925-***-****

Issaquah, WA **********@*****.***

EXPERTISE

Experienced product management and marketing professional focusing on addressing global challenges while meeting local needs deliverables on time and within budget. Experience includes full organizational control, product planning, release management, marketing, business alliances/VAR/OEM, sales support/training, direct sales / customer support.

EXPERIENCE

2007 -PRESENT East Asian - American Alliance

Principal/Fonder: Marketing and Business Strategy

• Defined market strategies and tactical plans for US markets while maintaining underlying corporate or cultural values

• Built an executive team to take the operation to the next level

• Analyzed business models and identify optimal locations for sales, distribution, marketing and executive offices

2004 - 2006 SDL International (TRADOS, Inc) Sunnyvale, California

Enterprise Marketing Director

TRADOS, which was acquired by SDL in 2005, was the market leader for Computer Aided Translation automation software and pioneered Global Information Systems/Management

• Created 2005 market plan defining TRADOS’ overall direction and plans for the executive staff, CEO and Board of Directors

• Performed market analysis for two new product initiatives: Global Information Management and Life Sciences vertical applications

• Defined and drove horizontal and vertical marketing strategies, resulting in 20% overall increase (all vertical) and 40%+ life sciences markets for enterprise sales for CY 2006

• Defined and evangelized Global Information Management (GIM) solutions for Life Sciences market segments, positioning and messaging

• Responsible for refining and driving TRADOS’ Global Information Solutions initiative resulting in increased sales (up 35% from 2004 to 2005) and the move to profitability

• Developed the master plan for Global Information Solutions and Live Sciences vertical. Included 2 to 5 year marketing plan, SOD, MRD, PRD, customer facing content and Sales Training.

2003 - 2004 Intellisync Corporation San Jose, California

Director, Product Management, Enterprise Markets

• Product management, marketing and program (release) management responsibilities focused on OME/device (20%), end-user/retail (30%) and enterprise (40%) markets

• Developed cross functional teams on three continents and coordinated activities resulting in 14 ontime releases across 7 product lines, accounting for more than 65% of the Intellisync revenue base using Iterative and Agile methodologies

• Managed feature requirements from definition through architecture review to GA release for current and next generation products including the development of MRD and PRD

• Reviewed viability and defined product integration and marketing plans for Synchrologic and SSA acquisition and merger team

1994 - 2002 Siebel Systems Inc. (Scopus Inc.) San Mateo, California

Scopus which was a pioneer and market leader in delivering blended call center automation software; the predecessor to CRM was acquired by Siebel in 1998.

Director, Product Management – Data Management, Marketing Automation Group

• Managed full Data Quality product life-cycle, including market analysis, MRD, PRD, architecture reviews, market facing content and customer satisfaction

• Contributor to the successful acquisition and merger of nQuire, a premier analytics software developer. Released nQuire Analytics as an integrated technology in Siebel 7.0.3, supporting 7 languages, 45 days after the nQuire acquisition was completed

• Customer Satisfaction Office – Responsible for definition and execution of programs designed to maintain customer satisfaction goals and increase reference site participation

• Sales support - Sales training, event planning, event presentation and customer contact that promoted sales and deployments and increased market share of Siebel applications

Director, Globalization Product Marketing

• Managed the Internationalization, Localization and Globalization product plans for Siebel products, taking the product lines from definition through architecture review to GA release.

• Responsible for all aspects of Siebel’s international product releases, including sales training and customer facing activities.

• Managed a direct team of 20 Product Managers driving the activities of 200 3rd party resources

• Managed the localization of all product lines into 12 languages with full P/L responsibility

• Defined the base requirements and early models of Siebel’s simultaneous shipment strategies

Director Engineering Services (Scopus)

• Product Management – worked with the Product Management team to define alpha, beta and 1st Production Marketing Automation, Sales and Communication call center offerings

• Release Management – Managed release process, defect resolution and influenced engineering resource allocations

• Product Development – Limited development in TCL for Call Center, Telecom and Marketing Automation products

Sales Consultant Manager, Rest of the World (Scopus)

• Responsible for defining strategies, based on distributor model, to expand sales into ASIA-PAC region

• Responsible for selection, training, technical and sales support throughout ASIA-PAC region

Sales Consultant, Bay Area Region (Scopus)

• Responsible for technical sales, Scopus customer relationship management applications, including demonstration, proto-type and performance modeling

• Exceeded sales quota for FY 94 and attained club in five months, top sales team with 20% total revenue for Scope for FY 95

1992 – 1994

Borland International, Inc. San Mateo, California

System Engineer, InterBase Sales, Bay Area

• Responsible for technical sales of the InterBase multi-generation relational database product line, including demonstration, proto-type and performance modeling

• Managed and contributed to implementations at Motorola, NASA and Intel

• Positioned InterBase as a high-end database system and Paradox as a front-end for InterBase and a consumer packaged product

1988 – 1992 Ingress Systems, a Division of Ask Systems Amsterdam, Netherlands

Product Marketing Manager, Benelux

• Changed Benelux impression of Ingress as questionable partner to a quality business partner

• Successfully positioned Ingress Windows4GL as the benchmark for database development applications

• Increased Benelux revenue growth to 35% in 92 from negative growth in 1990

• Development of SOD, Fact Sheets and White Papers

Technical Marketing Representative – Market Communications Alameda, California

• Responsible for development of product demonstrations, sales force training and early product testing

• Assisted with development of indexing routines and Ingres4GL, primarily focused on market requirements and product usability

1985 - 1988 Plexus Systems San Jose, California

Software Development, Support and MIS Engineer

• Development and deployment of Plexus Unix super-min systems

• Held positions in Test Engineering, Software Development and Customer Service

• Developed UNIX disk formatting and driver software, system test suites, MRP and statistical failure analysis applications

EDUCATION

1983 – 1985 Masters Program – Computer Science

California State University Chico

18 months study toward Computer Sciences masters degree

1979 - 1981 Bachelor of Science, Business Administration and Economics

Saint Mary’s College, Moraga, California



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