DAS Ajitabh
c/o Mr. Amitabh DAS
** *, *** ****, ***** Vihar III
Pocket III, New Delhi, INDIA
Ph: +91-852*******
***.*******@*****.***
*.***@***-*****.**
________________________________ __
Marketing and Communication Analyst
Proficient skills in written and oral communication, creative and logical thinking, organizing and motivating people for a common goal, multidisciplinary academic background, multicultural work experience, able to produce efficient marketing strategy, product launching project; the areas of work include:
• Product management • Business Consulting • Product Branding
• Communication strategy • Project Management • French language expert
• Sales strategy • Cultural management
• Human Resource Management
Education___________________________________________________________________
2008-2010: Master of Business administration (MBA) in « marketing & quality management » at
Ecole supérieure de commerce Lille, Paris (SKEMA Business School: accredited by
EQUIS/EFMED, ranked 29th according to the Financial Times ranking for Master
of Management 2010 Ranking)
2006-2008: Master in International Relations (specialization in International Development and
Cooperation) at Institut d'études politiques (Sciences –Po) Lille
1999-2001: Master of Arts in French literature at Banaras Hindu University, Varanasi, India
1996-1999: Bachelor of Arts in Economics, English and French at Banaras Hindu University,
Varanasi, India
Experience_________________________________________________________________
2010(6 months): Assistant Product Manager of “Artevia” (decorative concrete product) at Lafarge Paris; Achievement: authored single handedly a marketing and commercial guide for the launch of Artevia, a principal guide for the Artevia product managers
Responsibilities:
• forged a product launching plan for Artevia
• Conducted market analysis, segmentation, positioning, product pricing
• Worked on animation of Team Work-Space on Lafarge online
• Translated texts in English, French and Hindi related to product management
2009(6 months): Assistant project manager in E-marketing at LSF Interactive, a consulting company in Paris; Achievement: accelerated the net linking process through diligent research work and intensified the text writing work given by various clients for Wikipedia page
Responsibilities:
• Managed, optimized various advertising campaigns for distinguished clients coming from different business sectors (Direct Energie, Crédit Mutuel, Havana cultura, Clarins, le Parisien)
• Conducted regularly net-linking in order to increase the visibility of the clients’ web sites
• Prepared articles in French, English and Spanish on Wikipedia for the above mentioned clients
• Analyzed sales data with various tools of search engine optimization
2008 (6 months): Administrative project manager at the Regional Administrative Institute (IRA) Lille, one of the six civil service schools of France; Achievement: complied a guide on decentralization policy out of provided material for the foreign high functionaries of western Africa
Responsibilities:
• Elaborated various project proposals for foreign delegations coming from the North African, Arabic and Asiatic region ( Mauritania, Ukraine, Burkina-Faso, Vietnam)
• Worked on developing relationships with similar bodies and institutions of administrative nature in France & abroad
• Managed successfully budget(up to 20,000 Euros)
• Drafted notes (synthèse) on various conferences and meetings
2004-2006: Lecturer in French at the GRS department of Delhi University
2003-2004: Teaching assistant of English at Lycée 'Emil Zola' at Aix-en-Provence, France
imparting lessons on communicative English to high school students
2001-2002: Worked as communication assistant at “Personal lingua”, Delhi, India
Languages__________________________________________________________________
• French: fluent (university studies)
• English: fluent (secondary school education)
• Japanese: certain notions
• Hindi: mother tongue
Sports and interests _______________________________________________________
• Practicing yoga & meditation
• Reading news papers & magazines (the Economist, the Financial Times et les Echos)
• Studying Anglo-Saxon and French literature (Ayan Rand, Jane Austen, Flaubert, Beckett)
• taking part in discussions related to the politics of development
• playing cricket
• blogging on various issues related to international affairs ( ajitabhdas.blogspot.com/) and being active on twitter(http://twitter.com/Ajitabhdas)regarding the issues confronting our world today
Computer skills___________________________________________________ _
MS Word, excel, power-point.
Additional Information________________________________________________ _
• Thesis writing as part of MBA program on “The influence of cultural differences on consumer behavior in India vis-à-vis France in fast moving consumer goods” (Unilever case study), to be complete in early 2011
• Assisted a program on “project-management” at University of TEXAS at Dallas, USA, in 2009
• French government merit scholarship (EGIDE) holder for pursuing studies at the IEP Lille from 2006 to 2008
• Gold Medal holder for standing first in MA French in the department of foreign language section of Banaras Hindu University in 2001