QUALIFICATION HIGHLIGHTS
EXPERIENCE
UNITED CEREBRAL PALSY of SUFFOLK , Hauppauge, NY 2007 - Present
Manager of Public Relations. Craft external imaging and messages to promote agency to a wide range of audiences. Create and execute Marketing and Public Relations Plans. Oversee the dissemination of all collateral materials including websites. Write and design brochures, mailings, media kits, newsletters, advertisements and annual report. Media spokesperson, community and government liaison. Manage and mainstream communications activities in support of all agency programs and events.
NEW YORK STATE SENATE, Garden City, NY 2005 - 2007
Director of Communications. Managed the Communication staff and imaging activities for a senior NYS Senator. Developed, composed and coordinated all press activities and mailings. Implemented and coordinate all special events including hearings, community forums, appearances and open houses on behalf of Senator, the NYS Senate and the constituency. Strategically promoted the Senator's visibility as well as legislative issues through key media events and placements. Researched topics, identified relevant guests and panel questions for weekly cable television broadcast.
LONG ISLAND POWER AUTHORITY, Uniondale, NY 2000 - 2005
Assistant to VP of Communications at electric utility serving 1.1 million customers. Managed the development and implementation of public outreach campaigns to promote and project a positive corporate image. Created materials for public outreach campaigns, LIPA brochures and press releases. Media spokesperson on 24/7 LIPA rotational duty. Responded to all media inquiries. Developed public relations plans for all areas of external communications including, government affairs, media relations and community outreach. Served as liaison with other government agencies, community groups and customers to coordinate corporate imaging. Supported targeted public safety education campaign activities.
HICKSVILLE PUBLIC LIBRARY, Hicksville, NY 1997- 2000
Community Liaison of the Public Information Office. Organized and promoted presentations, educational demonstrations and cultural arts programs. Prepared award-winning collateral materials. Responsible for creating monthly communications which reached over 40,000 homes. Maintained annual department budget. Successfully petitioned grants to obtain thousands of dollars in annual funding, for cultural arts programs.
LUDGATE COMMUNICATIONS, New York, NY 1995 -1996
Account Executive. Synchronized imaging activities within the media relations division of this investor relations company. Strategically developed and implemented media campaigns to support corporate and financial communications programs. Organized and executed special events, forum and trade show activities. Prepared and serviced press kits, trade releases, FAQ’s and other press material.
MELA STEVENS PUBLIC RELATIONS, New York, NY 1994 -1995
Account Executive/Event Planner. Responsibilities included crafting of press materials and daily media follow-up for multiple consumer accounts. Devised strategies and tactics for promotional opportunities. Scouted and secured marketing and event venues. Coordinated promotional events and press conferences. Consumer Accounts included: Tanqueray, Dewar's, World Gym, Mattel.
UNDERWRITERS LABORATORIES Inc., Melville, NY 1985 -1994
Technical Correspondent. Supported five engineers in all aspects of project management. Prepared and maintained confidential client records. Adapted technical data to meet the needs of various audiences. Heavy international and domestic client contact. Other duties entailed budgeting, scheduling and tracking to ensure on-time completion of projects. Promoted from Engineering Aide to Technical Correspondent during tenure.
EDUCATION
LONG ISLAND UNIVERSITY- C. W. POST CAMPUS, Brookville, NY
Bachelor of Fine Arts Degree, Magna Cum Laude – 1995
Major - Communications
Awarded - Distinguished Student Honor
COMPUTER SKILLS
Windows XP, Microsoft Office Suite, Publisher, Mac, Adobe Photoshop