ERIC GUENETTE
**** ******* ******, ********, ** *2011
760-***-**** *******@*****.***
English to French…French to English…
Eric has more than 13 years of bilingual professional experience ranging from business development, operations, problem solving, customer service, strategic planning, cost reduction and working as a consultant. Eric conducted business in French and English on a daily basis for the most of his carreer. Presently, Eric is a principal at RRC marketing whilst also serving as the Executive Vice-President of the San Diego Chapter of the Mail Systems Management Association (MSMA) and as a volunteer board of Directors Member of Kids Included Together (KIT, www.kitonline.org). Previously, Eric served as Director Sales & Marketing for Loftin Web Graphics, a San Diego Printing firm generating $14-15M/year. Eric Graduated with a L.L.B. (degree equivalent to a Juris Doctorate) from The University Of Quebec at Montreal and a B.A. from The University of Montreal. Eric is authorized to work both in the United States and Canada.
Key Skills/Knowledge
§ Bilingual business skills § Operations § Consulting
§ Fluent in French/English § Customer Service § Bids/proposals/Negotiations
§ Problem Solving § Operations analysis/P&L § Business Development
Professional Experience
PRINCIPAL 2008-Present
RRC Marketing, Carlsbad, CA
Privately held service based consulting printing firm. Specialized in Direct Mail, Catalogs, publications and marketing materials.
§ Advised Morgan Stanley analysts on the Commercial Printing industry. Helped them understand the technological, distribution and advertising challenges facing the publishing industry. Results: Morgan Stanley has lowered its investments in commercial printers who concentrate mainly on publishing. This will prevent their clients and shareholders from investing in a diminishing market.
DIRECTOR COMMERCIAL PRINT (SALES)& MARKETING 2008
Loftin Web Graphics, San Diego, CA
Privately held $14M customer service based printing firm. Specialized in Direct Mail, Tourism & Theme Park maps, business forms and marketing materials.
§ Restored the NAC account. Strategized on new approach for contacting and developing account. Results: The revenue stream from this account is substantially higher than before the account was lost.
§ Developed a new strategic plan. Developed and created a plan that gives a big picture of the industry and outlined which approach to use to mature the company. Results: Helped ownership understand where the industry is heading in the future and helped make the necessary adjustments.
EXECUTIVE VICE-PRESIDENT (San Diego Chapter) 2009 – Present
Mail Systems Management Association (MSMA), San Diego, CA
MAIL SYSTEMS MANAGEMENT ASSOCIATION, INC. (MSMA) is the largest national non-profit organization dedicated to the advancement of the Mail & Distribution Industries.
§ Manages Board of Directors and oversees progress of all committees and chapter activities.
§ Performs all duties of the President, in his the absence, and shall have all the authority and be subject to all the restrictions upon the President.
§ Follows up with each Board member on all assigned tasks to ensure effective action.
ERIC GUENETTE 760-***-**** Page Two
BOARD OF DIRECTORS (VOLUNTEER) 2007 – Present
Kids Included Together (KIT), San Diego, CA
Non-Profit Organization specializing in training community-based organizations committed to including children with disabilities into existing programs (www.kitonline.org).
§ Member of Resource Development and Marketing Committee: part of team coordinating fundraising activities and working closely with staff in creating effective marketing plan.
§ Board of Directors member: sanction annual budget and expenditures; promote KIT’s mission and participate in fundraising activities.
CHIEF OF OPERATIONS 2001 – 2007
MGM Printing Group, Carlsbad, CA
Privately held customer service based printing/consulting firm specializing in high-end music/multi-media publications and medical device marketing materials.
§ Implemented revised preferred vendor list after comprehensive evaluation of supplier strengths, weaknesses and cost structure. Negotiated new terms with key suppliers and managed transition of new suppliers into business. Results: Significantly improved product quality. Increased client satisfaction revealed in telephone interviews and supported by 25% increase in company profits.
§ Created quick-thinking solution solving last minute problem for large, prestigious client unresolved by specialized technicians. Redesigned manufacturing template, coordinated application of solution with client, advertiser and technicians. Results: Enabled key client to increase prestige and save 15% of on production costs.
DIRECTEUR DES OPERATIONS 2000 – 2001
MGM Graphiques Inc., Quebec, Canada
Privately held printing/consulting firm producing corporate and avant-garde point-of-purchase printing and technical consulting to advertising agencies.
§ ENABLED PRODUCTION of merchandise for client subsidiary within tight budget. Researched, analyzed and applied cost cutting strategy retaining cutting edge appearance while still making manufacturing possible. RESULTS: Merchandise produced within budget leading to exclusive contract with parent company, which increased annual sales from $150,000 to $500,000.
§ MANAGED multi-faceted marketing campaign with tight deadlines. Combined manufacturing of different parts of campaign streamlining production without compromising cost structure. RESULTS: Increased annual sales for this account from $300K to over $1M. Significant economies of scale realized by client with another department joining in production without incurring normal costs associated with such projects.
Education and Training
§ L.L.B (Degree level equivalent of Juris Doctor), University of Quebec at Montreal, QC
§ B.A., Major in History, Minor in Arts & Sciences, University of Montreal, Montreal, QC
§ Italian Language and Culture Studies, Instituto Europeo, Florence, Italy
Certifications
§ MQC, Mail Quality Control Specialist, USPS
Professional Affiliations
§ Board Member, Mail System Management Association of San Diego (MSMA)
§ Member, San Diego Direct Marketing Association (SDDMA)
Language Skills
§ English - Fluent § French – Fluent § Italian – Conversant