Fred Van Lennep
Deerfield Beach, FL 33441
Home 954-***-**** • Cell 954-***-****
**********@*********.***
Objective:
An opportunity to demonstrate how my skills and experience can contribute to your bottom line through
growth and development of your company.
Experience:
Consulting 2009 to present
Graphic Design and Photography
Florida Lighting 1999 to 2008
(Decorative Lighting importer and Electrical Supplies distributor)
Creative Director – production of sales materials and marketing
Instituted a professional and very successful advertising program. In large part responsible for the dramatic increase in sales and the company being purchased by InterLine Brands.
Van Lennep Graphics 1990 to 2000
(Full Service Graphics Company)
President – Creative Director, Marketing Director
Marketing, advertising, catalogs, sales brochures, print and electronic media
Client List:
Watsco Components
Gemaire Distributors
Mueller Refrigeration
Florida Heat Pump
Nextel
CPS Instruments
Florida Lighting/Sun Star Lighting
Hart Toyota
Frank Hillson Nissan/BMW
Mullinax Ford
Lou Bachrodt Toyota
Pompano Ford
Hollywood Ford
Homestead Ford
Homestead Pontiac/GMC
Stuart Isuzu
Creative Computer
Type Studio 1989 to 1990
(Busy service bureau, printer and ad agency)
Production Manager and Creative Director
Organized and increased profitability by making sure the product got out the door and to the
client on time.
Walt Peabody Advertising/Southeast Publications 1983 to 1989
(Produced advertising materials for direct response publications)
Started as a Paste-up Artist, promoted to Production Supervisor in charge of night shift, then, promoted to Production Manager
Supervised all employees in the production department including training, scheduling and budgeting.
Brought overall expenses down. Greatly increased the efficiency and quality of the production department. Department consisted of a 34 person art department with 25 paste-up artists, 3 traffic persons, 3 typesetters, 2 proofreaders, 1 camera operator running 2 shifts (day and night).
Computer Skills:
Quark Express
In Design
Dreamweaver
Photo Shop
Microsoft Word
Microsoft Excel
Microsoft Outlook
Microsoft Power Point
Sketcher 3D modeling
Printing: Full understanding of the printing process and pre-press
Photography: Accomplished photographer
Online Portfolio:
http://www.vanlennepdesign.com
Education:
Maryland Institute College of Art
Bachelor of Graphic Design – May, 1983
Dale Carnegie
Leadership Training for Managers
Summer, 1988
Awards:
Florida Lighting Employee of the Year - 2000
Sun Sentinel, Most Effective Auto Dealership Campaign –
Frank Hillson Nissan/BMW
Numerous awards from HVAC News for most reader response
Hobbies: Photography, golf, drag racing and DIY projects
References: Available upon request