SALES REPRESENTATIVE & TERRITORY MANAGEMENT
Product Awareness / New Business Development / Sales & Marketing
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QUALIFICATION HIGHLIGHTS
Proven 8-year record of sales success with Fortune 500 Orthopedic Medical Device Company. Skilled workflow management with organized intentional day-to-day objectives. Excellent communication, presentation, and closing abilities refined through 14 years’ progressive sales and management. Proficient in expanding customer base generating new revenue to exceed sales goals. Detailed focus on customer service while thriving within a fiercely competitive, fast-paced, and quota-driven market. ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
CORE COMPETENCIES
Genuinely straightforward and energetic fostering business relationships as a reliable resource and product expert
Strong abilities to identify client needs and present expert solutions with reliable follow-up
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Successful in team or independent environments focused on accomplishing goals through clear strategic objectives; self-motivated and determined
Passionate about selling exceptional service with relevant solutions
Analytical, excellent trouble-shooting and decision-making skills, vigilant on competitive products and market trends
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EMPLOYMENT HISTORY
ZIMMER ORTHOPAEDICS WARSAW, INDIANA FALL 2011-PRESENT
INDEPENDENT SALES REPRESENTATIVE / TERRITORY MANAGER
STRYKER OTHOPAEDICS MAHWAH, NEW JERSEY, FALL 2006-2011
FIELD SALES REPRESENTATIVE
Highly effective to establish key relationships earning open-door access to the back office within multiple accounts. Efficient with limited time to communicate design rationale, features, and benefits while accurately fielding technical questions and objections. Network and collaborate with hospital administration, materials management, and operating room (OR) staff to negotiate pricing, manage objections and expedite new product use. Utilize expert product knowledge to in-service OR staff prior to product trials and evaluations. Establish as a reliable resource inside the OR providing surgeons and OR team precise and accurate product information. Proficient in time management balancing scheduled surgeries, consistent follow-up and prospecting leads for new sales growth opportunities.
Exceeded sales quota 2006 & 2007 and achieved sales goals 2008 - 2010
Generated $1.38M in sales; 135% To Quota (PTQ): 167 PTQ trauma; 104 PTQ reconstructive product sales 2009
Forecasted 32% YOY growth in sales Fall 2011
Earned Stryker’s President’s Club Member for outstanding sales in 2008 and 2009
Exemplified comprehensive product knowledge of 33 individual implant categories and surgery procedures
Orchestrated multiple surgeon visits to educational seminars, tradeshows and product events throughout the US
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THE FITNESS EDGE, LLC MCALLEN, TEXAS 2002–2006
SOLE OWNER / PRESIDENT / GENERAL MANAGER
Skillfully managed all operations of high-end fitness facility. Quickly established within the community a niche for excellent service, genuine relationships and proven results. Structured all profit centers and communicated strategic monthly sales quotas and daily projection for individual sales staff. Achieved profitability within 9-months of start-up by consistently analyzing effectual business development methods, local market trends and competitive tactics. Effectively budgeted and communicated monthly marketing, advertising, and sales promotions to ad agencies; print-work, radio, newspaper and TV.
Generated $520k+ in annual sales 2003; 50% generated from inside sales
Conceptualized and implemented business within 18-months
Established LLC, negotiated a lease agreement, designed lay-out of facility and managed finish-out construction
Successfully groomed sales team to close 59% of membership presentations annually; industry average - 48%
_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________RENAISSANCE FITNESS STUDIO MCALLEN, TEXAS 2000-2002
OWNER / GENERAL MANAGER
Applied dynamic leadership abilities to cultivate quality relationships with high-expectation clients. Networked new business opportunities increasing membership and significantly boosting profitability. Accessed, designed personal programs, and managed the daily accountability for clients by realizing new habits and healthy lifestyle changes through coaching and implementing effective exercise and proper meal choices.
Significantly increased revenue 37% YOY 2001 generated with inside sales and marketing only
Created a favorable public image and stellar reputation providing incomparable client service with proven results
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CORNERSTONE FITNESS FOR WOMEN MCALLEN, TEXAS 1998–2000
GENERAL MANAGER
Proficiently managed the day-to-day operations of a successful fitness facility with 8000+ members. Modeled and managed leadership utilizing a history of proven sales and marketing techniques. Successfully recruited and trained sales staff to consistently exceed annual sales goals motivated with personal sales quotas and strategic objectives.
Rapidly promoted to Sales Manager, Fall – 1998; General Manager Fall - 1999
Boosted annual membership revenue by $1.5M first 12-months of operation
Exceeded every monthly sales goals and significantly increased annual revenue +34%
EARLIER CAREER
Key Employee / Bartender - Outback Steakhouse, San Antonio, TX: 1996–1998
EDUCATION
BACHELOR OF SCIENCE IN HEALTH AND FITNESS MANAGEMENT / Exercise and Sports Science Major
Southwest Texas State University, San Marcos, TX: 1994–1998
Graduated Cum Laude; Member of National Honor Society–Phi Beta Kappa
Maintained a 3.5 GPA as full-time student while employed full-time
TRAINING & CERTIFICATION
Nationally Certified, Operating Room Training Programs and Advanced Medical Device Knowledge
Nationally Certified, Master Level Fitness Instructor – American College of Sports Medicine (ACSM)
TECHNICAL PROFICIENCY
Microsoft Office Suite: PowerPoint, Excel, and Word
(Professional recommendations available upon request)