Cheryl Cox
Bella Vista, AR *****
Profile
10+ years experience in the broadcast television industry. Have been a part of almost every aspect of a television station. Designed, launched and successfully managed a broadcast studio for Sam's Club and certified video editor. Produced broadcasts and videos working with various teams throughout Sam's Clubs. Specializing in Operations, Merchandising, and Innovations.
Areas of expertise
Television and video equipment Microsoft Office 2007
Television Broadcasting Adobe Professional Suite
Video Production Dreamweaver web design
Final Cut editing software Content development
Project Management Team Development
Work Experience
Wal-Mart Stores Inc., Bentonville, April 2005 - May 2011
Video Communications Manager
Took a relatively small area of Sam's Club and grew a full scale video production department over a period of 5 years. Managed development and launch of Sam's Club TV. Used my skills and training to teach and train other members of the broadcast team.
Lead the development and design of Sam's Club TV adding a fresh approach to associate corporate broadcasting. Allowed
leadership to train and communicate nationwide to Sam's Club stores.
Managed cross functional teams throughout Sam's Club Corporate to develop live broadcasts for field Associates.
Generated 5 year strategic plan for broadcasting and video production within Sam's Club home office.
Successful working with video production companies/teams remotely. Produced videos for Sam's Club bi-annual corporate
meetings with teams in New York and Kansas City.
Created training programs for associates learning about broadcasting and video editing. Programs included; camera operations,
master control room operations and video editing.
Corporate video producer, director and editor for executive and internal productions. Directed training, marketing, culture and
associate development segments.
Assisted development of Sam's Club first internal video streaming web site.
WSWS UPN 66, Opelika, January 2004 - February 2005
Production Assistant
Assisted with the event planning for station promotions. Created promotional commercials for contests and programming. Trained new employees on equipment and processes.
Launched new movie promotional series. Growing viewership on weekend movie releases.
Identified processes for master control room operation, eliminating several previous errors with operation.
North Carolina State University, Raleigh, NC April 2000 - December 2003
Production Assistant
Master control room operator for NCSU's Distance Education program. Responsible for the uploading and recording of classes for students earning degrees through the Internet. Assisted with the production of live web casts.
Provided duplication services for students. Allowing more opportunities for students to review material.
Education
Southern Illinois University Edwardsville, Edwardsville, IL August 1996 - May 1999
Bachelor's of Science Mass Communications Television and Radio
Cottey College, Nevada, MO August 1994 - May 1996
Associates of Arts Theater