John Moak
New Orleans, LA 70119
Cell: 601-***-****
Email: **********@*****.***
SUMMARY:
Experienced in managing the cross functionalities of executive, development,
operational, legal, and financial disciplines
Executive/Entrepreneurial….. ownership experience in developing and managing a
multi unit chain
Development … experienced in site acquisition and project managing multiple store build
outs, deal structure, and transitioning to opening
Operations…… experienced in operating multiple units by KPIs.
Franchise………experienced in all aspects of the dynamic drift of franchise and store
development
PROFESSIONAL
EXPERIENCE:
05/2009- Present Franchise Management Group New Orleans, LA
Managing Member
Entrepreneurship
Syndicated host on network radio stations with business formats, recurring national speaking engagements on “Entrepreneurship”, and other topical business issues, and guest lecturer for various college classes
Training
National trainer for a leading franchise broker group, developing curriculum for market development, franchise analytics, vetting and qualifying candidates where I have trained and over 120 new brokers Trained franchisors staff in vetting and qualifying candidates
Development
Consult franchisors in site acquisitions, deal structure, and market development strategies Project managed multi unit build outs, including coordination of FF&E packages
01/1998-12/2009 Moak Petroleum Products, Incorporated Vicksburg, MS
President
P & L and chief executive responsibilities for a multi-unit convenience store company. In 1998 I acquired an existing company on the edge of default, and restored it to profitability.
Executive
Improved sales from $6,000,000 annual revenue to $23,000,000 annual revenue by increasing same store sales, acquiring new units, and growing the wholesale, retail, and commercial account sector
Improved debt coverage from .9 to 1.3
Improved shrinkage from 2.5% to .07% on inventory levels exceeding
$1,000,000
Reduced payroll (g & a level) 35% by reorganizing office and staff
functions
Maintained store level payroll within established KPI’s, with total payroll
approximately $1,000,000 annually
Improved the Balance Sheet by adding value to real estate portfolio,
Operations
Groomed management and staff by implementing formal training, and a “promote
from within” strategy
Implemented staff and management accountabilities at store and corporate levels
by managing the KPI’s of sales, cogs, shrink, payroll, inventory levels,
mystery shopper results, and velocity/exception reports
Managed intra related companies within loan covenants
Development
Acquired competitive units and converted to proprietary brands; acquired real estate
for new store build outs
Remodeled existing units bringing up to brand standards, improving under performing
stores
1985-1990 / 1996-1998 JFM, Incorporated Jackson, MS
Vice President-Franchise Development, Vice President- Store Development
JFM, Inc is a franchisor of convenience stores, and operates corporate locations, with a proprietary food and gasoline offering
Franchising
Responsible for the development cycle of the franchise system
Included were lead development and generation, qualifying and vetting candidates, constructing the FDD, closing sales and re-sales, securing 1st store locations, validation and developing franchisee retention strategies, and enforcements of agreements
Store Development
Negotiate all relevant agreements with developers, lenders, suppliers, and franchisees
Secure sites and acquire through fee, build to suit, or 3rd party lease, and manage the build out process Acquired and developed over 20 new units
1990-1996 Williamson Oil Company Fort Payne, AL
Vice President-Store Development
Store Development
Acquired and developed approximately 20 net new corporate stores by establishing a multi-million dollar development revolver; Also secured sites, managed real estate closings, developed store design and construction documents, project managed multiple build-outs, and transitioned to opening including all FF & E.
Development included acquiring real estate by fee, build to suit, 3rd party developers, land lease, and acquisition of competitive units…enhanced real estate portfolio by remodel of existing units, divestment of surplus units, and approving capital outlays providing acceptable ROI from turnaround of underperforming units
Franchise/Dealer
Responsible for franchise/dealer development, including sales and re-sales, develop a real estate and capital improvements program. On boarded approximately 15 dealers