Manager with Success

Kelli A. Van Dyken

**** ***** **

Newaygo Michigan 49337 *********@*****.***

616-***-**** 231-***-****

PROFILE

Dynamic entrepreneurial sales management strategist with 20-year record of achievement and demonstrated success driving multi million dollar sales growth with providing successful sales leadership in highly competitive markets. Adapting at driving growth of company revenues and improving sales team performance. Exceptional mentor and coach. Tenacious in building new business, securing customer loyalty and forgoing strong relationships with external business partners.

PROFESSIONAL EXPERIENCES

OtterBase Grand Rapids, MI. Meijer Business Solutions · Responsible for multiple activities in the Business-to-Business effort to sell, support, troubleshoot and resolve issues with the Business Solutions Gift Card program. · Made contact with large corporations to purchase Meijer gift cards· Representing Meijer and explaining what Meijer is to make the sell· Providing excellent customer service to those companies calling with problems regarding place gift card orders· Problem solving gift card issues· Working with many areas of Meijer (corporate and stores) to provide service and product· Trouble shoot process issues in the acquisition of purchased Gift cardsCrossmark Grand Rapids, MI. - WisconsinCadbury Adams Dedicated Team- Sales Supervisor· Planned the execution of merchandising and sales activities in to designated territory as directed by sales plans/Sales trak NG task.· Coached and developed employees to their fullest potential.· Conducted interviews, hired, and trained employees on company policies, procedures, and position responsibilities.· Communicated retail responsibilities and updated team in a timely manner· Managed employees' overall work performance and kept accurate records. · Communicated current and pertinent information on product lines as it relates to maintenance or sales activities and promotions.· Scheduled field contact with Retail Representatives to assess, train, and develop retail skills and knowledge.C Mascari Food Brokers Grand Rapids, MIDeli Team Merchandiser· Educated Deli Team Leaders and Team members using the established training methods of setting the deli’s the Meijer Standard.· Ensured planogram integrity and standards· Maintained positive relationships with Deli Team Leaders and Store Directors, as direction from Corporate were not positive change.· Followed State and Federal guidelines of certification on sanitation, and time schedules for Deli and Bakery· Ensured all stores merchandised as to current merchandising standards.· Completed call reports· Followed the correct established store visit protocol· Provided assistance in expansion of new stores and remodeled stores. Otis Spunkmeyer Western MichiganWestern Michigan Sales Representative· Broad scope of responsibility included P/L, systematize planning, market development.· Marketing, pricing, and creative training for all distribution channels in Western Michigan.· Established Distribution with Major Retailer’s and National Event venue.· Implemented Direct Store Delivery promotional programs.· National Account management and retention.Vie de France Western Michigan Territory Sales Representative- Western Michigan· Created logistical arrangements for smooth transisition of Vie de France Company own Distribution Centers · Developed Marketing and Sales programs for all Food Service Distributors in· Western Michigan.· Diagnosed customers on going performance and provided with follow through with guidelines· Designed new marketing concepts for customers and Vie de France.Den Hoff and Woods Grand Rapids, MIAccount Executive- Western Michigan· Demonstrated proven skills by organizing and managing a territory that lead to developing a new customer and distributor base.· Exceeded established sales goals for new business15percentage in 25 % less time allotted.· Contract price negotiations.· Strategic and Marketing planning.Stark and Company Grand Rapids, MIAccount Executive- Western Michigan· Implemented the sales and marketing for the Food Service Department.· Provide strategic organizational guidelines based upon customer needs.· Supplied useable data in rapidly changing economic conditions to upper management for use of obtianing new lines..

EDUCATION

Davenport University Grand Rapids MIBachelors Degreen Marketing and ManagementGrand Rapids Community College Grand Rapids, MIAssociates Degreen General Business and Arts*** See References Next Page***References: Cindy SlinknerCrossmarkCrossmark Human ResourcesWork: 469.814.1000Andrew DrakeMeijerB2B Business Solutions Team LeaderWork: 616-791-5601Melanie Lewis Retail Sales RepresentativeKellogg’sCell: 414.659.6866Corinne SturmRetail Sales CrossmarkCell: 1-608-347-2353Dawn SwaffordFinancial Consultant Edward JonesWork: 616.784.9622Cheryl HankFinancial PlanningBisselCell: 616-363-7519Chris and Dawn MartinTri County Wrestling ClubHoward CityCell: 616-***-****