Sales Customer Service
Resume:
ADRIAN BLANCO
Tulsa, Oklahoma *****
*************@*****.***
SUMMARY
Experienced 15 Year Sales and Sales manager effective in consulting/developing competitive advantages particularly in foodservice, communications, retail and service industries collaborating with Fortune 100, National, Regional, and growing Entrepreneurs. My Strengths include business development, consistent customer retention, and cultivating strategic relationships, while growing market share through sales traffic, revenue, and profits.
PROFESSIONAL EXPERIENCE
Pepsi Cola, Tulsa, OK 2000 - 2012
National Account Sales Manager 2004 – 2012
National Account Executive in Foodservice managing $57 Million in Revenue annually for Specialty Retail, Foodservice, Restaurants, Grocery and Convenience Store channels. Broad scope included P&L accountability, strategic marketing and business development, sales forecasting, competitive marketing, pricing development for sales in all division companies both in US, Canada, Puerto Rico, and Guam.
• Successfully developed and maintained strategic account management with buyers, foodservice directors, Vice Presidents, and owners for Fortune 100, National, and Regional Chains, Metromedia Restaurant Group, Arby’s, Dairy Queen, Wendy’s, Meijer, QuikTrip, Casey's General Stores, K-mart, Cabela's, Advanced Auto and Kroger Convenience and Kroger Grocery. • Consistently grew business plan average of 24% over plan last 3 years.
• Developed and grew $1.5 Million in new business on top of 100% customer retention in very competitive markets.
• Created over 30 national marketing promotions and campaigns, pricing structure, and innovation for all 5 divisions.
• Saved $3M in sales revenue on 4 Key National account relationships that grew into 8-13% sales growth gover the past 5 years.
• Developed, setup, and maintained national distribution on $7M revenue for over 12 Newly Business National accounts in beverage, food, and innovation for all key channels.
• Developed, negotiated, and managed equipment service programs for over 17 National accounts for Cornelius equipment, including installations and preventative maintenance. Developed three top national accounts with Cornelius equipment, service providers, and technical knowledge, including frozen, tea, and filtration systems.
ADRIAN BLANCO ` PAGE TWO
• Awards:
- Distinguished Salesman Ring of Honor for exceeding plan by over 30% & securing $5M in 6 new business accounts: Awarded to only top 1% achievers worldwide.
- Harvey C. Russell Award for developing one of four national Pepsico foundation youth programs for career development and working with key national non-profit partners- Chairman’s award
Trade Account Coordinator 2000 – 2004
• Successfully Managed key national relationships with key large National Foodservice accounts managing over 10 national promotions, setup and processing contracts, creating specialized sales reporting to senior management consistency with accuracy, and oversee 10 large national distributors. Oversee key promotion cup combo with Arby’s that generated 15% growth and incidence for over 5 key markets.
• Developed and maintained key analytical trends and sales reports to senior management to resolve volume gaps, service outages, sales opportunities for national account sales managers, directors, and vice presidents.
• Successfully managed over 3000 locations with new client setups, new store growth, managing created internal/external databases, and customer resolutions.
• Successfully managed customer service to 20% improvement as first line sales solutions, collaborating quick solutions, and cultivating key customer relationships to build sales relationships for national account managers.
TV Guide, Inc: Superstar/Netlink, LLC, Tulsa, OK 1995 - 2000 Dealer Sales Representative
• Managed 6 direct reports and challenging business contacts in Puerto Rico and West Coast regions by gaining over 25% in market share, creating organic growth and generating one of highest regions in a touch competitive market.
• Reduced customer churn by 8% creating sales tactics and solutions.
• Generated over 100 + new sales by working with new emerging markets and coordinating sales incentives to drive volume
EDUCATION
Masters of Arts, Leadership, Entrepreneurship & International Business, Regent University
Bachelor of Science, Marketing, Oral Roberts University,
TRAINING
Professional Skills
• Proficient with Microsoft Office, PowerPoint, Excel, Access and Word
• Neilsen and IRI Data Reporting
• Pepsico Multicultural Team and Non Profit Board Leadership
• Miller Heiman Sales Training
• Klemmer and Dale Carnegie Leadership Training
Contact this candidate