Director Marketing
Resume:
PAT VERNON MURP HY
ALBUQUERQUE, NM 87120
Mobile: 505-***-****
Evening Phone: 505-***-****
Email: ********@*******.***
Amerind Risk Management, Bernalillo, New Mexico
9/2002 - Present
Marketing/Events Specialist
Duties included:
-Assist in disseminating information to over 371 self-insured risk pool participants on a national scale - the only one in the country.
-Write well-organized and clear press releases and prepare information for the media.
-Identify main client groups and audiences and determine the best way to reach them.
-Respond to requests for information from the media or designate an appropriate spokesperson or information source.
-Help clients communicate effectively with the public.
-Develop and maintain their organization's corporate image and identity, using logos and signs.
-Draft write well-organized and clear speeches and arrange interviews for an organization’s top executives.
-Speak on behalf of the organization explaining the organization’s position clearly.
-Evaluate advertising and promotion programs to determine whether they are compatible with their organization’s public relations efforts.
-Gather and organize information to plan advertising campaigns.
-Plan the advertising, including which media to advertise in, such as radio, television, print, online, and billboards.
-Negotiate advertising contracts.
-Inspect layouts, mock ups, which are sketches or plans for an advertisement.
-Initiate market research studies and analyze their findings.
-Meet with clients to provide marketing or technical advice.
Native Broadcast Enterprise, Window Rock, Arizona
9/1998 - 9/2001 KTNN AM 660 & KWRK FM 96.1 Radio Stations
News Director/News Reporter
Duties included:
-Helped to keep AM radio station at #1 in our market by keeping all radio spots sold during the 20 plus hours of weekly news department
/ public affairs programming.
-Sole producer of programming for one year as news director.
-News reporter / public affairs program producer for two years.
-Scooped White House Press Pool on April 17, 2000 with exclusive in-person interview with US President Bill Clinton.
-Produced USMC Navajo Code Talkers programming seeking the US Medal of Valor recognition which subsequently became the
designations of both the Gold and Silver Congressional medals presented by the US Congress, December 21, 2000, per
P.L. 106-554, 114 Stat. 2763.
Hubbard Broadcasting, Gallup, New Mexico
1/1994 - 1/1999 KOBF-TV Farmington, KOB-TV Albuquerque
News Stringer/Photographer
Duties included:
-Was always prepared to handle a variety of news reporting assignments, including but not limited to, live reporting
-Honed my strong enterprising skills.
-Exhibited good writing skills and communications skills.
-Dealt with confrontation, gathered and developed facts, to advance the story.
-My high proficiency in video photography was highly sought after by other NBC news affiliates including but not limited to, KPNX-TV News,
Phoenix, Arizona and NBC4-TV News, Washington, D.C.
-My videotography made its way into television programming such as NBC’s “Unvolved Mysteries,” The Weather Channel, and NBC Nightly News with Tom Brokaw, New York City, NY.
Professional Associations:
-American Indian Chamber of Commerce of New Mexico: Board of Director.
-American Institute of Graphic Art: Associate Member.
-Graphic Artists Guild: Associate Member.
Related Skills include:
computer literacy: Adobe Creative Suite CS5 Illustrator, CS5 InDesign, CS5 Photoshop, Microsoft Office 2010, Microsoft Vista
Office products and Outlook Express 2010
Professional Associations:
Education:
-attended the University of New Mexico: 1989-1993, College of Arts & Sciences
-attending Central New Mexico Community College: 2009-2011, Liberal Arts
-American Indian Chamber of Commerce of New Mexico: Board of Director.
-American Institute of Graphic Art: Associate Member.
-Graphic Artists Guild: Associate Member.
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