Project Manager/Business Analyst
Resume:
Phillip Keiken
*******@*****.***
Work Experience
Business Analyst | 97-09
Working as the Business Analyst on various accounts, my primary role was to collaborate with organizational entities including, but not limited to, Business Units, Corporate Communications, Legal, Information Technology, and Executive Teams to establish the organization, process, delivery and technology requirements to effectively provide solutions. In addition, leverage structured delivery methodologies such as SDLC to ensure on-time and within budget delivery. Some of the organizations I worked with include: ABN AMRO NA, Northern Trust, Caremark Rx, Ovation, Astellas, Wendy’s, John Deere, iExplore, Hewitt Associates, Morningstar, DeVry University, and others.
Astellas Pharmaceuticals | 09
• Performed system audit of features, functions and user habits.
• Facilitated work sessions to understand the current state model and future vision for the eClips application.
• Reviewed program controls including scope matrix, design documents and proposed WebSphere architecture utilizing AJAX.
• Leveraged initial use cases to determine navigation maps, wireframes and application model.
• Generated wireframes to support the creation of paper prototypes.
• Designed the look and feel of the application utilizing brand standards and guidelines.
• Collaborated with team to create functional prototypes merging application functionality with visual skins.
Argosy University | 08-09
• Facilitated work sessions to identify the profile segments most suitable for marketing online via social networking environments.
• Designed a Program and established the project plan, staffing levels, etc. to deliver programs for prospective students, students and alumni across the targeted social networks.
• Delivered on-time and within budget for environments including Facebook, MySpace, Blogger, Twitter and numerous other ancillary networks.
• Created a support model to ensure consistent updates and modifications to the environments.
• Established an Online Reputation Management Program providing weekly status of negative mentions of the University and solutions to counter any identification of negative messaging.
• Designed marketing eFeed integration model to support determination of CPL and CPA via tracking entrances and bounce rates via the origination of the lead.
DeVry University | 07-08
• Evaluated Oracle Portal as solution for the Student Finance Website focused on three core audience segments.
• Established program defining the current state of Discovery, Applicant and Student and transformed the current state to a future state understanding.
• Developed program controls leveraging a Software Process Framework (SDLC) to establish multiple project tracks for all practice competencies.
• Created a multi-phase scope matrix and Definition Document outlining the approach.
• Instituted weekly status meetings to review scope, issues, risks and assumptions.
• Monitored work tracks and resource allocations to ensure on-time, within budget delivery.
• Managed multiple vendors and resources and promoted collaboration via meetings and work groups (delivery pods).
Pillar Data Systems | 06
• Collaborated with Lead Content Manager to obtain information on user audience.
• Generated use cases, navigation maps, wireframes and content sets for identification of skeletons needed within WebLogic Portal and attributes for TeamSite.
• Designed look and feel comps and identified guidelines for portlet skins.
• Generated click-thru prototypes of user experience.
John Deere | 05
• Designed strategy model to effectively gather website goals, needs and vision.
• Hosted information work sessions throughout the initial strategy phase of the program life cycle to define user profiles and informational assets.
• Oversaw definition of existing Interwoven Teamsite environment and IBM Portal environment.
• Provided model to integrate Interwoven Teamsite with IBM Portal utilizing a dynamic delivery concept.
• Designed Visual POC for a redesigned visual presence following delivery of content via the recommended delivery module.
Wendy’s | 05
• Analyzed existing application model to determine integration between a CMS (Stellent) and WebLogic Portal.
• Gathered information on user audience, conducted work sessions and provided oversight during the design of the Information Architecture (navigation map, wireframes) to support findings.
• Managed the content audit of the existing Intranet to define grid structure and placement of portlets within Skeleton(s).
• Reviewed requested features/functions to be extended leveraging WebLogic Portal.
• Designed Visual recommendation for Skin customization.
Caremark/CVS | 03-06
• Advised executive management on the Content Management Process and organizational requirement needs for Stellent to support their constituents.
• Recommended the structure to define and manage the Content Management Program.
• Maintained all project controls including, but not limited to, scope matrix, definition deliverables, design documents, issues and risks logs, resource and budget management, etc. for multiple projects.
• Managed multiple vendors, internal resources and contractors to ensure efficient delivery across the Program.
• Oversaw and facilitated work sessions and requirement gathering for process alteration, information categorization and content management.
• Validated site structure, user scenarios, operational profiles, information/relationship architecture and portlets.
• Collaborated with business units in the evaluation of current and future processes.
• Assessed and managed the development of a POC providing integration between WebSphere and the selected CMS, Stellent (Oracle Content Manager).
• Defined model for WebMD XML feeds to be processed via Stellent and dynamically delivered via the web site.
• Designed the look and feel and all information architecture and technology deliverables for their Intranet. (internal constituents now approximately 200,000).
• Integrated Stellent (OCM) with WebSphere Portal to provide a comprehensive solution.
• Managed multiple projects and performed analysis on projects ranging from application development to website delivery comprising multi-million dollar budgets.
Northern Trust | 02-03
• Facilitated work sessions throughout the program life cycle and managed the delivery and integration of various content management and administration features to streamline the delivery of informational assets.
• Developed program controls leveraging a Software Process Framework to oversee multiple tracks including content management, reporting integration and site development and design.
• Performed content definition including meta-data schemas, user definition, attribute documentation, workflow, source, behavior, profiling model, etc.
• Evaluated the integration of Broadvision and Interwoven TeamSite.
• Established ECM strategy & architecture for multi-channel implementation leveraging TeamSite as CM engine
• Implemented content contribution, screen building and dynamic delivery modules to streamline the content life cycle.
• Managed and delivered Teamsite upgrade to 5.5.
ABN AMRO | 00-01
• Refined the Business Case, Key Performance Metrics and Success Criteria for the Content Management leveraging Interwoven TeamSite.
• Oversaw and facilitated work sessions and requirement gathering for process re-engineering, workflow and content management including delivery via Broadvision.
• Defined preliminary Content Types, Items and Attributes including Categories and SubCategories utilized by TeamSite and Broadvision.
• Validated user scenarios, operational profiles (communities and matching rules), information/relationship architecture.
• Evaluated and defined processes across Business Units, Legal and the Content Group.
• Assessed current business unit editorial workflow and develop base line enterprise-level processes.
• Collaborated with Services Groups and Business Units to assess feasibility of solution.
• Assessed Interwoven TeamSite and BroadVision integration and determine key hurdles including templating, workflow and meta-data schema relationships.
• Developed preliminary navigation maps, wire frames, content matrix and prioritization use cases including paper prototyping.
Morningstar | 99-00
• Oversaw and managed the expectations of executive sponsors, business unit leads, end-users and internal teams to deliver a Content Management Program and ‘online advisor workstation’.
• Facilitated sessions and qualitative analysis to define business objectives, requirements, process re-engineering, technology requirements, e-commerce solution, etc.
• Managed, coordinated and assisted in interface and usability guideline definition and development, wire framing and use case development, low and high fidelity prototyping.
• Provided leadership to both clients and internal teams including practice integration, deliverable integration, portal practices, and process alteration.
• Managed delivery of 30+ member team and multi-million dollar budget.
• Analyzed the functional capabilities of e-business portal platforms and selected Vignette.
iExplore | 99
• Collaborated with and led a team of designers leveraging ATG Dynamo.
• Designed information architecture including nav maps, wireframes, etc.
• Implemented formal SDLC processes and procedures to effectively manage team and delivery.
• Communicated with business stakeholders project specifics such as risks and issues, status and resource allocations compared to budget.
• Developed interface guidelines and brand extension specification.
Hewitt Associates | 98-99
• Collaborated with and led a team of analysts to define all traditional compensation management processes and re-engineer them for a digital environment.
• Performed analysis and modeling of user interaction and behaviors to validate business requirements.
• Created storyboards defining organization of content, functionality and features including overall content and feature relationships.
• Facilitated paper prototyping work sessions to validate information, interaction and usability decisions.
• Developed interface guidelines and brand extension specification.
Northern Trust | 98
• Hosted requirement gathering sessions to determine needs for both an external Corporate Money Market Account Application and internal management component.
• Analyzed traditional behaviors and formulated models supporting adaptation of new processes for the Internet.
• Translated business requirements and processes and mapped to functional areas for system requirement specification.
• Leveraged SDLC principles to manage team and extend to UI-centric model.
• Created interface guidelines and extended to low and high fidelity prototypes.
Rush Medical Center | 97
• Supervised all aspects of the Rush Internet and Intranet.
• Restructured the Rush Web Site to be more functional and visually intriguing.
• Collaborated with executive management to develop web policies, standards and content management requirements.
• Established HTML templates for production of the Rush Internet and Intranet.
• Acted as liaison to all groups within Rush in the determination of business requirements and user needs.
• Managed programmers and other disciplines to develop functional online utilities.
Consulting | 95-97
My primary function was collaborating with users to define business objectives and program requirements. Clients included: Alexian Brothers, Beltone, McDonalds and others.
• Directed initiatives for print and interactive media projects.
• Facilitated sessions to determine requirements, baseline scope, vision, etc.
• Managed the design process and integration of practices.
• Worked with design teams to produce collateral materials and web sites.
Education
Illinois State University
Degree: Bachelor of Science | Design
Honors and Recognitions
• Keynote Speaker on Interactive Media, Content Management & Portal Integration
• Practice Lead for Content Management and Portal initiatives
• 2004-2006 BEA CHI-BUG User Group Leader
• 2000/2001 Member of the Executives Club of Chicago
• 1999 HOW Magazine July Issue : Project Mention.
• 1999 I.D. Magazine Interactive Design Annual : Silver Award.
• 1999 Macromedia Site of the Week : DHTML Zone.
• 1999 Project Cool Site of the Day.
• 1998 HOW Design Self Promotion Annual : Interactive Media Merit.
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