Sales Management

Katherina Jawaharlal

Katherina.com *******@*****.***

Los Angeles, CA 909-***-****

EDUCATION

Master of Public Diplomacy

University of Southern California Los Angeles, CA

Bachelor of Arts, Global Studies

Minor, Geography

University of California, Los Angeles Los Angeles, CA

PROFESSIONAL EXPERIENCE

Social Media, Communications Consultant, Pacific Council on International Policy

Pacific Council on International Policy Los Angeles, CA April 2011 – Present

• Create and implement social media strategy utilizing Facebook, Twitter, YouTube campaigns for PCIP.

• Create communication strategy to foster dialogue and engagement between members, audience, and global community on International Policy issues.

• Staff and Board Member Social Media training.

Editorial Contributor, Huffington Post

Causecast.org Culver City, CA December 2010 – April 2011

• Contribute original material for Impact and Education verticals.

• Search Engine Optimization (SEO) for all web-published content.

• Liaison with other media outlets, provide interviews and fact-checks for articles.

• Create social media, Facebook and Twitter, on an hourly and daily basis to a following of over 10K.

• Branding Huffington Post online and within the media environment through aggressive viral campaigns.

Research Contributor, Public Diplomacy in the News

USC Center on Public Diplomacy

University of Southern California Los Angeles, CA June 2010 – June 2011

• Serve as Contributing Research and Writer to the Center’s monthly publication, PDiN Monitor, highlighting a specific topic each issue relating to public diplomacy.

• Produce a daily aggregation of domestic and international media coverage relevant to public diplomacy for dissemination to a diverse subscriber base.

• Create and compile “Media Monitors” of recurring public diplomacy stories and events.

Press and Public Diplomacy Intern

U.S. Mission to the United Nations New York City, NY June 2010 – August 2010

• Managing press inquiries and released accurate press releases and statements to prevent disinformation.

• Assisting in International Visitors Exchanges and various special public diplomacy projects.

• Social Media production for Ambassador; maintained and updated Twitter and Facebook.

• Brand development of U.S. image within the U.N. and globally.

• Secret Level Security Clearance – Department of State

SKILLS

• Language Proficiency: Spanish Fluency, Intermediate Russian, Conversational Hindi and Tamil

• Computer Applications: Well versed in Microsoft Office applications including Excel, PowerPoint, Word, Outlook, Publisher; Macromedia: Flash, Fireworks; Web design, Content Management, SEO, HTML, Prezi

• Other Skills: Social Media as a marketing tool , Crisis Management, Press and Media Relations, Advising and Counseling, Event Planning, Basic Accounting, Stock-analysis, Marketing/Sales Training, Interpersonal/Mass Communication, Writing Composition, CPR Certified

EXTENSIVE OVERSEES EXPERIENCE

Region: Asia, Europe, North America (Over 17 Countries)

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