NEWTON JOSMAR DE SANT ANNA

Brazilian, Married

R. Prof. Piraj da Silva, 183 ap 171 - Alto de Pinheiros

S o Paulo - SP

Cel : 55-11-999**-****

Home : 55-11-302*-****

e-mail : mfi12p@r.postjobfree.com

Academic Background

. MBA International Business USP - Universidade de S o Paulo (2001)

. BA Electronics Engineering, Universidade Mackenzie (1987)

Main Qualifications:

. Solid experience in renowned organizations in Brazil and abroad as

Intergraph, Cadlink, REXAM GRAPHICS, Schweitzer Mauduit, SONY Chemicals,

ROXTEC, and Trimble;

. Managing business units and subsidiaries of international companies in

Brazil, broad experience in Marketing and Sales with an emphasis on

introducing new business in Brazil and Latin America

. As a Managing Director reorganized a Subsidiary of Swedish company

(Roxtec) in Brazil achieving 118% sales growth in two years generating

annual sales of $ 3 million in 2008.

. Introduction of new technologies in the South American market;

. Experience in new business development in vertical markets lice

Electronics, Telecommunication, Transportation, Oi and Gas, Naval, and

industrial acting with Systems and Solutions in design automation with

CAE/CAD/CAM, Electrical and electronics Materials, GPS and Data Collector

systems, RFID, and digital printing.

. Experience managing OEMs,VARs, Resellers and distributor business in

Brazil and Latin America.

. Responsible for growth of 257% of sales for special media and 350% for

conventional media in Latin America

. Fluent in English, Portuguese and Spanish

Professional background:

Trimble - American Company in Data Collection systems (Jan 2011 - Feb 2012)

Sao Paulo, SP (This company is a leader in Global Positioning System (GPS)

technology providing services and solutions that allow its customers to

achieve greater productivity)

Position: REGIONAL SALES MANAGER - LATIN AMERICA

Main responsibilities:

. Managing sales channel in Latin America for Mobile GIS and Mobile

Computer Systems developing and executing sales plans and achieving all

sales goals in the region. Ensuring that each financial center has a strong

focus on business development, lead follow-up, cross selling, outside sales

calling and customer service for the region.

ROXTEC LATIN AMERICA LTDA (2005 - 2008) Sao Paulo, SP (Roxtec is a leader

in sealing transit for cables and pipes with a global revenue of $ 80

million and 300 employees)

Position: MANAGING DIRECTOR - BRAZIL

Main responsibilities:

. Hired as Sales Manager expanded company presence in the telecom market,

being promoted to Managing Director of the Brazilian subsidiary - ROXTEC

LATIN AMERICA, reporting to headquarters in Sweden, carried out the

deployment of the operation in Sao Paulo and developed new businesses in

the Energy, Transport, Telecom, Oil & Gas and Industrial segments for

sealing transits of cables and pipes. Achieved revenues of R $ 2.3 million

(2007), an increase of 118% during 2006 and 2007.

. Created a Business Plan for Brazil. Responsible for P & L. Performed

structuring of the company's operation in Sao Paulo, hiring, and training

employees in the sector of sales / marketing and administration in a total

of 6 employees.

. Increase in performance of the company for various business areas,

developing new business for clients such as Ericsson, Alcatel, TIM, Vivo,

Telefonica, CLARO, BrT / HI, ALSTOM, BOMBARDIER, WEG, ABB, GE, Emerson,

Siemens, Nokia, CVRD, Embratel, ELETROPAULO and PETROBRAS.

SONY BRAZIL LTDA. (2002-2003) (Sony Chemicals manufacture components and

specialty materials for the Electronics industry, with global sales of U.S.

$ 1 billion and about 3,000 employees).

Position : SOUTH AMERICA MANAGER

Main responsibilities:

. As General Sales Manager for South America, based in Brazil, reporting to

the VP of SONY CHEMICALS unit in USA, developed new businesses and

operation for vertical markets of Electronics, Automation Products -

Automatic Identification and Data Collection including barcode and RFID,

Telecom, Automotive, and CD and DVD's.

. With the introduction of new technologies in the South American market,

including electronic components, special digital printing solutions and

products for the manufacture of electronic equipment including cellular

phones, smart cards, CD and DVD's, increased 25% in the company's

participation in this territory with an annual turnover of U.S. $

3millh es.

. It has developed business plan and managed the Marketing and Sales for

South America based on direct sales and distribution channels. Managed

office in Brazil, developing strategic alliances with global customers like

VIDEOLAR, LASER DISC, Embraer, Ford, AVERY DENNISON, BRADY, Diveo,

SOLECTRON, SIEMENS, SEMP TOSHIBA, SONOPRESS, Helios Carbex, MOORE and 3M

BRAZIL

SCHWEITZER MAUDUIT BRASIL SA (1999-2002) (Multinational company in the

specialty papers segment in Brazil with sales of $ 80 million and 900

employees).

Position: LATIN AMERICA GENERAL SALES MANAGER

Main responsibilities:

. Managed sales, marketing and services, acting in new businesses

development, such as self-adhesives, furniture, fingerprint, security and

niche markets.

. Through the introduction of the company into new markets in Latin

America, achieved an increase of 85% in sales of new products generating $

15 million in annual sales.

. Responsible for improving the distribution with distributors and agents

in Brazil, U.S. and Latin America as ALAGOAS, Rilisa, ATHENS PAPER (USA),

SIMON MILLER (USA), CLIFFORD PAPER (USA), Y JORI LOPES (CHILE ) and Auros

(COLOMBIA).

. Developed the business to business relationship with industrial customers

as Avery Dennison, 3M, Souza Cruz, PHILIPS MORRIS, DIXIE TOGA, DYNO, AKZO

NOBEL, XEROX, MASA D COR, TAFISA, DURATEX, MINT and AMERICAN BANK NOTE.

REXAM GRAPHICS DIGITAL PRINTING (1996 - 1999) (Headquartered in South

Hadley, MA, USA, specializing in the manufacture of specialty media for

digital images and special materials for electronics, with global sales of

$ 250 million and 1,000 total employees).

Position: LATIN AMERICA SALES MANAGER

Main responsibilities:

. Responsible for business management for Latin America, accounting for

two units REXAM GRAPHICS for Latin America, a specialty media for digital

printing, and electronics (USA) and the unit of conventional media (UK).

. With the introduction of REXAM within Latin - American in 14 countries

and 35 distributors, had annual revenues of approximately U.S. $ 8

million representing a growth of 257% of sales for special media and 350%

for conventional media in Latin America.

. Introduced new products in the market of visual communication, and

electronics market in Latin America with products coated conductive

products applied in the electronics industry.

CADLINK CO. (1995-1996) (Software house in the digital images,

headquartered in Ottawa, Ontario, Canada and global sales estimated at U.S.

$ 20 million annually).

Position: SOUTH AMERICA SALES MANAGER

Main responsibilities:

. Based in Brazil had as primary responsibility new business development

for CADLINK in South America, through VAR's network management and

participation in strategic planning for this area. Obtained an increase of

5 new partners and sales of 30% in the first quarter of 1996.

SISGRAPH LTDA (S o Paulo, SP) (1985 - 1995) (Intergraph Systems, CAE / CAD

/ CAM manufacturer of hardware and software solutions in computer graphics

for applications in various engineering fields such as Electronics,

Telecommunications, Infrastructure, mapping and others. With sales in

Brazil of U.S. $ 60 million)

Position: CHANNEL MANAGER (1994 - 1995)

SALES MANAGER (1993-1994)

APPLICATION MANAGER(1988-1993)

PRODUCT ENGINEER (1987-1988)

Main responsibilities:

. Managed the distribution of software, hardware, peripherals and networks,

resulting in increased sales 300% over the last year and an increase of 35%

in the distribution network through new partners, reaching sales of $ 1.2

million .

. Worked in sales management in the areas of Telecommunications and

Consumer Electronics, developing commercial projects with NEC, EQUITEL,

SID TELECON, ALCATEL, Embratel, and Telesp TELEBRAS-CPQD in the areas of

TMN, Cell Phones - GIS and data translation.

. In applications of CAE / CAD / CAM for electronic design (EDA -

Electronics Design Automantion), developed the marketing plan, pre-sales,

training and support these products. Established a strategic alliance with

the UNICAMP, INTERGRAPH and AT & T for the development of electronics

(ASICs) in Brazil.

Languages:

. English: Fluent - writing, reading and speaking;

. Portuguese: native - writing, reading and speaking.

. Spanish: Fluent - writing, reading and speaking;

Courses:

. International Business Cambridge, UK (2001)

. European Business University of Lyon, France (2001)

. International Business Executive Program Vanderbuilt University, USA

(2001)

. Marketing, FAAP - Funda o Armando lvares Penteado, Brazil (1990)

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