Professional Copywriter

John-Andrew Murphy

*** ********** ******* ***** ****, IN 46637

574-***-**** • 574-***-**** • *.******.******@*****.***

Qualifications and Skills Profile

Imaginative, creative, and meticulous copywriter with seven years of experience writing ad copy and public relations. Excellent research and analytical skills. Dynamic and highly articulate public speaker with classical theatre and musical training. Earned a Bachelor of Arts in English and currently completing a Masters of Arts in advertising and public relations.

Technical Proficiency

Platforms: Macintosh (Mac) and PC

Applications: Microsoft Office for Mac and PC, Adobe Creative Suite, Adobe Lightroom

Professional Experience

The Woodwind and Brasswind, South Bend, IN, 2008 – 2009

Product Specialist (Call Center sales)

Successfully initiated direct email and social networking campaign to generate leads and cultivate a larger customer base, which resulted in increased sales. Proposed exciting marketing and branding strategies to the marketing team and managers. Collaborated with creative team to photograph live events and provide catalog images. Recognized team player and coalition builder.

Key Achievements:

• Initiated a direct marketing campaign using direct emails and social networking that resulted in an increase in calls and sales.

• Earned top sales performer three times by breaking $20,000 in gross profit in a two-week pay period.

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Black Wing Arts, LLC, Los Angeles, California / Las Vegas, Nevada – 2001 to 2007

Creative Director

Skillfully headed administrative operations for independent media production and artist relations agency. Wrote high-impact ad copy and placed feature news stories, artist profiles, and media announcements in industry publications and websites. Developed websites utilizing knowledge of media production and writing. Conceived and executed brand-marketing solutions to build company’s visibility in the entertainment market. Worked hand-in-hand with web developers, photographers, and videographers to produce dynamic multi-media advertising campaigns.

Key Achievements:

 Meticulously wrote news stories, announcements, and important press copy that increased the visibility of the artists we represented.

 Edited and proofread blogs written by artists to ensure high-quality writing and adherence to correct grammar and style guidelines.

The University of Notre Dame, South Bend, Indiana, 1994 – 2001

Senior Library Specialist

Utilized expert media analysis to select and code articles on foreign relations for inclusion in archive holdings. Compiled and uploaded web-based articles for online database. Composed and submitted annual reports, newsletters, and monthly updates to senior management. Accurately recorded meetings with faculty for internal briefs.

Key Achievements:

 Successfully rewrote the archive classification code

 Published a newsletter for senior management and faculty with updates about the archive’s holdings and important milestones.

Education/Training

Bachelor of Arts in English

Fredonia State College

Awards:

Dean’s list; Articles and poetry published in the student newspaper; short fiction chosen for selection in the college literary anthology.

Student Activities:

Editor and staff writer for THINK! Magazine; Organized The Fredonia Arts Coalition; Spearheaded promotional events for student arts organizations.

Master of Arts in Media Arts (Emphasis: Advertising and Public Relations), 2008-In Progress. Ellis College at New York Institute of Technology

4.0 GPA

Coursework includes copywriting, writing for public relations

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