MYEISHA GREENE
**** ***** ****** • Kansas City, MO 64109 • 816-***-**** • *************@*****.***
QUALIFICATIONS
Talented, results-producing professional with a proven record of accomplishment in planning and organizing. An influential team player with excellent communication skills and the ability to handle large projects and multitask, requiring minimal supervision. Eager to learn and open to new responsibilities and opportunities within the marketing and communications industry. Experience in initiating, managing, and monitoring:
• Public Relation efforts
• Social media & e-mail communications • Event Planning & Coordinating
• Promotional campaigns
• Strategic Market Planning • Research & content coordination
EDUCATION
Master of Arts Degree, Marketing May 2013
Webster University
Bachelor of Arts Degree, Communication Studies May 2008
Graduated Cum Laude
University of Missouri-Kansas City
PROFESSIONAL EXPERIENCE
Marketing Specialist: January 2011 – Current
Superior Signals, Inc- Olathe, KS
• Initiate and coordinate weekly and quarterly product promotions and follow up with results analysis to management
• Create and manage all direct mail and email communications
• Manage CRM database
• Pull company sales and web activity data for upload into dashboards for monthly and quarterly reports for executive management
• Maintain relationships and coordinate activities with outside vendors
• Manage trade show planning and communications
Concierge: October 2011 – Current
Lenexa Conference Center/ City of Lenexa- Lenexa, KS
• Give tours of facility to perspective clients
• Manage and coordinate events including weddings, receptions, business meetings, etc
• Understand and operate the technology software and equipment
• Maintain positive and supportive customer service at all times
Marketing & PR Specialist: July 2010- January 2011
Youth Volunteer Corps/AmeriCorps- Roeland Park, KS
• Managed all PR and Marketing initiatives for YVC
• Implemented & managed Social Media accounts and Google Adwords campaigns along with other SEO activities.
Marketing Account Coordinator, June 2008 – May 2010
ZuPreem® – Shawnee, Kansas
• Developed website content, educational materials, e-mail communications, and press releases
• Managed social networking and website content; engaged in SEO
• Organized and prepared for trade shows and managed trade show communications
• Organized company sponsorship for local charitable campaigns resulting in national coverage
• Managed direct mail initiatives resulting in at least a 10% response rate
• Managed coupon/rebate promotions by tracking redemptions of up to $10,000 per week.
• Supervised e-mail communications with an average open click rate of 30%
• Conducted Market Research using online survey tools
Public Relations Assistant/Intern, September 2007 – April 2008
Parris Communications, Inc – Kansas City, Missouri
• Created national and local media outlet lists and collected media clippings for clients, such as AMC Entertainment and Truman Medical Center
• Created press kits and news releases for various clients
• Initiated contact with celebrity publicists for magazine launch campaign
• Created editorial and special section calendars for clients, such as Polsinelli Law Firm
• Participated in Hillary Clinton’s motorcade during visit to Kansas City
ACCOMPLISHMENTS
• Launched www.myempiricist.com, web based clothing company catering to plus size women, 2011
• LAGRANT Foundation Scholarship Recipient, 2007, $5000
• University of Granada, Spain Summer Spanish program participant, 2007
• Mercury Association: UMKC Student Communicators, President 2006-2007