Sales Manager

Eduardo Daniel Guelman – Marketing Manager – LATAM

Home address: ***** ** ***** *******, *** Diego, CA 92127

Phone: 858-***-**** / Cell: 619-***-****

E-mail: **********@*****.***

SUMMARY:

• Dynamic Marketing, Sales and Channel Manager professional with an important record of success in the highly competitive Latin American market by focusing in increasing annual revenue, exceeding sales quota, and guarantying customer satisfaction.

• Vast experience developing new territories and markets by recruiting and training Channel Partners in several Latin American countries for the commercial distribution of company products.

• Successful in developing excellent relationships with Channel Partners, VAR’s, End Users, and OEM’s.

• Manage the marketing and sales efforts for the territory, motivating and monitoring team performance, and providing direction, training, coaching and feedback to sales representatives and customers.

• Deep knowledge of international business, representing the organization in all activities associated with Sales / Marketing, including active participation at trade shows, formal / informal business meetings, and developing and managing consumer advertising campaigns.

• Develop marketing programs and pricing strategies based on the knowledge of each local market and competitors, in order to ensure the expansion of company products in the region.

• Conduct lead generation and opportunity information, providing accurate forecasting, and maintaining up to date sales activity records via CRM software.

• Excellent communication skills in English and Spanish (100% written and verbal). Good understanding of Portuguese.

• .Proficient in MS Office applications (Outlook, Excel, PowerPoint, Word).

WORK EXPERIENCE

Powerit Solutions LLC (Seattle, WA)

Latin America Account Executive Manager

2008 – 2012

Manage of the Sales, Marketing and Technical Support of Energy Management Systems in the region By adopting new sales and marketing initiatives, I increased annual revenue in my territory by 40%.

Duties include:

• Management of Vertical Accounts, Channel Partners and consumer advertising campaigns.

• Responsible for marketing activities from beginning to end including working with Sr. Manager of Field Marketing to identify, assess and prioritize events, engaging with vendors to manage event logistics, tracking event feedback and leads, and reconciling invoices and PO's.

Siemens Ind. Inc. – PL Shop Floor Division (Dallas, TX)

Latin America Sales and Channel Manager

2004 – 2008

Manage of the Sales, Marketing and Technical Support activities for the commercial distribution of automation software in Latin America. Since taking on this role in 2004, revenue has constantly increased in the territory, exceeding the annual sales quota every year by at least 20% while operating within the allocated budget.

Duties include:

• Management and education of Channel Partners in more than 10 different LATAM countries

• Organization of marketing campaigns, seminars, webinars and trade shows.

• Worked as a Customer Consultant, capable of analyzing his manufacturing and automation needs, developing an optimization strategy, and the ROI analysis for the adoption of the company products.

ULTIMATE ATMOSPHERE SERVICES (San Diego, Ca)

Design and installation of HVAC systems

Operations Manager

2003 – 2004

I was in charge of the management, coordination, and supervision of company projects (Installation and service of Commercial and Residential HVAC Systems) improving costs, quality, and productivity.

ARCHEM Ltd. – (Israel)

Sales Manager of the Machinery Division

1999 – 2001

Work as a channel partner in Israel for several Packaging Machinery and Production Line Manufactures from the USA and Europe. By introducing new marketing concepts, I increased the division profits by 400% in two years.

EDUCATION

Buenos Aires National University, Argentina - B.S. Electro-Mechanical Engineer

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