Project Manager Marketing

SIKANDAR KHAN

*****************

E-mail: ********@*****.***

Mobile No: +91 – 90242****

Profile:

* ***** ** ********** ** the areas of Search Engine Optimization (SEO), Market Research, Business Development & Technologies. Extensive experience in executing projects involving Search Engine Marketing (SEM), Social Media Optimization (SMO), Web Analytics, Market Research including online consumer behavior, understanding Search Engine behaviors, etc.

Instrumental in Strategizing for web promotions and single handedly driving millions of organic traffic to company websites and indexed billions of web pages in major search engines. Handled more than 35 client base and significantly raised rankings of client's websites within top 10 in major search engines (Google, Yahoo and MSN/Bing) for most of the keywords.

Gained extensive experience and understanding of Web Analytics (Click Tracks, Google Analytics and etc), Google Ad Words and Google Ad sense for client accounts. Good communication, interpersonal, problem solving skills and spearheading a team of Executive to excel in performance and client deliverables for carrying out various SEO campaigns. Analyzing requirement and providing web promotions solutions to clients' which involves designing & implementing Search Engines Marketing plans Operational strategies like Keyword research, Competition analysis, Site analysis, Search Engine Marketing (SEM) Plan, Web Penalty Solutions, Web Marketing Strategies, etc.

Pre analyzing solutions for potential clients Content Management and optimization based on Latent Semantic Indexing (LSI) Supervising & monitoring the complete execution of the projects in terms of planning the objectives, operations, time frame, quality checks, etc. Relationship management with key clients for ensuring their satisfaction with the services to enhance & retain business Constant research & up-gradation of knowledge regarding Search Engines and technologies Impart training to SEO Trainees and Support Executives Inter Departmental co-ordination related to the workflow and quality of deliverables.

Have received appreciation from the top-level management for executing projects within the set time and demonstrating outstanding performance. Proficient at conducting pre & post sales support & presentations for business development. Resourceful at maintaining cordial relations with international clients mainly in the US, UK and APAC.

Project #1

Title: SEOM (www. easypostjob4u.com) India

Client: universal Info Service

Industry: Data Outsourcing website

Duration: 85 day

Role: SEOM

Description: This Site still in firt page on google. The ranks are stable.

Project #2

Title: SEO, and Web Analytics (www. www.askingdon.co.uk)Uk

Client: A. & S. Kingdon Ltd

Industry: Boiler manufacture

Duration: 100 days

Role: SEO Strategy Consulting

Description: A. & S. Kingdon Ltd Is stable on first page of google and ranking is stable

Responsibility

. Responsible for complete SEO process (on & off page optimization) and web analytics

• Provided SEO guidance and recommendations for SEO friendly website design and development

• Developing and improving websites to enhance natural search rankings

• Preparing traffic report using Google Analytics. Manual reports for checking the ranking of sites in Search Engines like Google, Yahoo, and Bing

• Interacting with various business stakeholders to gather their business requirements

Project #3

Title: SEOM (www.aryacollege.org) India

Client: Arya Group Of Colleges Jaipur

Industry: college for professional study

Duration: 3 Months

Role: Project Manager & Strategy Builder

Description: Arya College is in Top ten engineering college in Rajasthan, and top 50 College In India.

Role & Responsibilities:

• Responsible for complete SEO process (on & off page optimization)

• Provide strategic guidance, advice and support to the business units

• Introduced an approach to incorporating Search Engine Marketing. Applying Social Media Optimization through Facebook and Twitter by creating and advertising Business Pages, Promoting updated News, Blogs, Images.

Project #4

Title: SEOM (www. jecrcuniversity.edu.in) India

Client: J.E.C.R.C. UNIVERSITY JAIPUR

Industry: Private University

Duration: 3 Months

Role: Project Manager

Description:jecrc is in Top ten Private University Rajasthan. And Google Ranking Is stable.

Role & Responsibilities:

• Responsible for complete SEO process (on & off page optimization)

• Provide strategic guidance, advice and support to the business units

• Introduced an approach to incorporating Search Engine Marketing. Applying Social Media Optimization through Facebook and Twitter by creating and advertising Business Pages, Promoting updated News, Blogs, Images.

Group Project

Work for

www.ofororange.com

www.samaan.com

www.lsph.co.uk

www.heppelthwaite.co.uk

www.glowzone.co.uk

http://hwch.co.uk

http://www.betterboilerinstallations.co.uk

http://www.saglio.co.uk

www.topnewgadgetslist.com

Major Role & Responsibilities:

• Responsible for SEO lead generation and Organic Traffics

• In order to track the dynamic site performance through Google Analytics and refer internal data’s tracked by developers to compare and produce insights

• Determined the strategy and executed the tactics necessary to drive traffic to web sites with the ultimate goal of delivering a positive ROI via conversions, leads, and sales

• Trend Analysis and making new action plans for improving site traffics

• Coordinate with web designers and programmers to ensure that prototype WebPages are search engine optimized

• Collaborating with web developers to enhance data collection methods. Extracting and compiling online and offline data from Analytics and database to help the team make more intelligent and data-driven decisions

• Modifications made to accommodate new search engine features and upgrades, also changes made in accordance with analytical findings

• Keyword targeting plans are assessed and adjusted frequently

• Update backlinks (incoming links to the site) to maintain higher rankings

• Maintain large number of data’s on every month and provided MoM, QoQ and YoY performance on timely

• Identifying the High potential and High/Medium/low Conversion keywords and improve their Search Engine Ranking Position

• (SERP) to get more conversion and traffics

• SEO, PPC & Website Design Projects Covered

Education Profile:

B.tech [Mechanical Technology],Rajasthan Technical University, 2007 – 2011

Professional Skills:

Word Tracker & Good Keywords

Operating Systems: DOS, Windows 9x/NT/ME/XP/Visa/7

Area of Interest:

Organic Search Engine Optimization (SEO)

Search Engine Marketing (SEM)

Social Media Optimization (SMO) / Web 2.0

Campaign Management

Email Marketing

Business Development

Online Data Research

Web Analytics

Search Engine friendly Web Design & Usability

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