CHRISTOPHER SEAN TORRES
**** ********* *** ****** *** 207 • Miami, Florida 33175 • 305-***-**** • *******************@*****.***
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OVERVIEW
Seasoned Marketing Director with experience and ability to build brand recognition, expand market share and increase customer retention. Exceptional design and strategic marketing skills. Talent for sales communications, recruiting, training and developing marketing representatives.
CORE STRENGTHS
Article Marketing
Search Engine Optimization
Website Development
Paid Search Campaigns
Social Media Marketing
Keyword/Niche Research
Web Analytics
Split Testing
Affiliate Marketing
Media Placement
Viral Video Marketing
Email Marketing
Lead Generation/List Building
Landing Page Optimization
Sales Funnel Optimization
COMPUTER SKILLS
• Web Development experience with Wordpress, Photoshop & Dreamweaver. Fluent in Windows and Mac OS
• Twelve years of Graphic & Web Design experience with Adobe Photoshop
PROFESSIONAL EXPERIENCE
Mass Nutrition, Miami, Florida 7/2010 – 8/2012
Ecommerce Marketing Director
• Performed market and keyword research to find highly profitable keywords with minimal competition
• Created SEO marketing campaign including link building, social media bookmarking, article marketing, etc
• Responsible for creating and optimizing onsite content such as meta tags, URLs, anchor tags and page titles
• Designed all brand and category banners for the new company website (over 120 banners)
• Hired premium content writers as well as created email campaigns, landing pages and opt-in forms
• Implemented analytics tracking to optimize ecommerce conversion rates
Tiger Direct, Miami, Florida 9/2008 – 6/2010
Sales Representative - Computers, TV’s and Electronics
• Performed product demonstrations and educated customers on their purchase decisions
• Attached accessories, software, and labor
• Maintained high quality customer service and developed relationships with repeat clients and business clients
• Performed daily merchandising of store aisles and made sure every product was properly tagged and placed
• Explained the features and benefits of product protection plans as well as in home installations
Media Star Promotions, Miami, Florida 10/2006 – 8/2008
Brand Ambassador and Cultural Influencer
• Coordinated major events throughout South Florida and utilized heavy branding and strategic marketing
• Established and maintained relationships with venue owners and entertainment industry talent managers
• Hired all necessary photographers and videographers as well as graphic designers, djs, ice sculptors, and other talent
• Created exceptional event experiences to represent our client and followed up with post event reports
EDUCATION
Web CEO University, Internet Marketing Professional Certification
Wealthy Affiliate University, Online Marketing/Entrepreneur Training
July 2009-March 2010
Miami Sunset Senior High School, Miami, Florida
High School Diploma, August 2000