ROBYNN COLLIER
** ***** **** *****, ************, New Jersey 08081
******.*******@*****.***
~ BUSINESS DEVELOPMENT MANAGER ~
QUALIFICATIONS PROFILE
Remarkably astute, award-winning, and seasoned executive, powered with broad-based years of experience in Strategic Business Development, B-2-B Sales, and Marketing. Possess strong prospecting skills with proven ability to communicate complex products in evolving markets to exceed target revenue and sales as well as expand customer base.
Excel at leading, developing, and motivating sales teams to deliver the highest quality, and integrity products and services. Accustomed to working and relating with customers of diverse cultures to satisfy their needs and provide total satisfaction. Motivated, goal-oriented, and able to multitask in a fast-paced and competitive environment.
CORE COMPETENCIES
- Territory and Account Management
- Competitive Market Research and Analysis
- Sales Action Plans and Development
- Brand Awareness and Product Positioning
- Unique Prospecting Techniques
- Promotional Programs and Marketing Campaigns
- Customer Relationship Management
- Problem Resolution and Decision Making
- Budget Management and Cost Reduction
- Presentation, Negotiation and Closing Expertise
- Leadership, Training and Team Building
- Articulate Written and Oral Communication Skills
EMPLOYMENT HISTORY
NORTH EAST REGION MANAGER
- ACACIA INC., FORMERLY MPS ACACIA, VA, MD, DC, DE, PA, NJ, NY, MA, CT, NH, RI, VT 2009–PRESENT
Direct and coordinate day-to-day operational aspects of the business focusing on finance, sales, management, relationship building, reporting, and staff training/development. Instrumental in building a portfolio, driving revenues within the assigned account scope by overseeing the entire opportunity management cycle: Prospect-Evaluate-Propose-Close.
Perform comprehensive research as well as competitor analysis; manage executive-level and large group client presentations, estimation efforts, proposals and negotiations. Resolve all infrastructure-related issues affecting the delivery of project. Spearhead and develop competencies of 11 sales associates to achieve the maximum level of performance.
Facilitate training for the Sales Team to enhance their skills on products and missionary sales process. Instruct clients on products and influence product purchase and usage. Generate executive-level updates and tracking metrics, highlight key project risks and propose recommendations for risk mitigation plans.
Solidify profitable relationships with IDNs, Directors of NICU along with pharmacy, infection control, purchasing, nursing, education, and hospital staff. Forge long-term quality relationships with clients by providing exceptional service, ensuring utmost satisfaction.
Notable Achievements:
- Ranked in top one out of six regional managers in the Q3 of 2010 and Q1 of 2011
- Entrusted as the missionary sales territory manager for closed IV mechanical device market
- Conceptualized and implemented regional sales strategies and business plans for $15.8M Northeast geographical region
- Managed strategic projects and delivered innovative strategies and tactics to drive growth and operational efficiency
- Completed high-quality projects on schedule while consistently exceeding executive’s expectations
- Led all aspects of sales and retention programs relating to the existing client base, while simultaneously selling at the C-level to large strategic accounts in the region, meeting 103% to plan within the first quarter
- Pivotal in achieving sales objectives and individual territory quotas, while ensuring sales tactics were appropriately executed to increase territory and region market share
- Administered yearly sales budgets to fund operations, maximize investments and optimize operational efficiency
- Created favorable public image by planning and coordinating advertising campaigns region-wide
- Served as corporate representative to various trade shows and conferences, which generated prospective clients
STRATEGIC ACCOUNT MANAGER
- BECTON DICKINSON, CENTRAL AND EASTERN PENNSYLVANIA 2005–2009
Suggested specific sales strategies to capitalize on territorial opportunities and competitive threats. Oversaw day-to-day selling and support to largest clients within the territory. Closely monitored sales and operations of 7 acute care sales consultants for strategic accounts in the Northeast Region.
Regularly interacted with clients to provide prompt responses to inquiries concerning products and services, as well as to address and resolve complaints under time constraints. Determined staffing requirements; recruited, hired, and trained sales representatives; conducted performance evaluations; and determined their need to pinpoint areas of improvement.
Supervised an efficient and effective sales force within the territory.
Notable Achievements:
- Honored and obtained Rookie of the Year achievement award in 2006
- Ranked 5th out of 132 account managers in BD “Side Kick” sales promotions for Q3 of 2007 by exemplifying high degree of personal commitment
- Inducted in the BD’s first Conversions Club for anesthesia and IV catheter platform in 2007
- Greatly surpassed annual sales and marketing goal for two product lines, IV catheter, and core hypodermics in hospital account base; recognized as the first regional representative to obtain a “whole house” conversion for new product IV catheter, NEXIVA
- Presided over 25 strategic hospital accounts and established profitable relationships with OR managers, surgeons, anesthesiologists, CEOs, CFOs, pharmacy directors, infection control directors, materials management directors, directors of nursing, NICU staff, education representatives, and hospital staff
- Earned promotion from BD Operating Room Sales Professional to BD Strategic Account Management within 1 years
- Seamlessly completed classes on strategic sales process, code of ethics, and diversity course
- Applied dynamic leadership talents in managing $3.6M territory in North East and Central Pennsylvania territory while completing 50% in overnight travel
PHARMACEUTICAL SALES REPRESENTATIVE
- ROCHE, PHILADELPHIA, PA 2001–2005
Displayed unsurpassed expertise in managing local brand marketing and sales programs for class leaders, Rocephin, Xenical, and Tamiflu. Executed clinical review, summarization, and distribution of medical studies, trials, program incentives, resources, deliverables, objectives and timelines.
Planned and coordinated competitive and market activity and best practices involving sales of pharmaceutical products for competitive disease states, including community acquired pneumonia, obesity, and influenza.
Notable Achievements:
- Regarded by the supervisor for consistently achieving the annual incentive rewards
- Displayed exceptional skills and qualifications, thus earning the Special Achievement Award in 2003
- Owned local branding for portfolio of products to more than 2,000 retail physicians while targeting 10%
- Commended for designing and implementing creative, strategic selling plans and tactics through special events and networking opportunities
FINANCIAL ADVISOR / ACCOUNT MANAGER
- WELLS FARGO & COMPANY, PHILADELPHIA, PA 1997–2001
Provided expert oversight to sales and marketing of complete financial product portfolio in the Philadelphia business market for small and large capital accounts including personal individual accounts; acquired and expanded account sales. Supervised branch sales team of six members, and exceeded monthly goals through aggressive prospecting, networking, and cold calls.
Notable Achievements:
- Promoted to account manager for displaying exemplary leadership skills and consistent sales quota achievement
- Amplified capital assets to more than $2.5M under management within 24 months while averaging $250K in monthly new business acquisition sales
- Designed effective sales strategies to promote prime promotional events and gain competitive edge
- Highly praised for continuously exceeding expectations on customer records maintenance and organizational skills
- Ranked in monthly top 10% of financial specialists within metro region by exemplifying high degree of personal commitment
- Constantly exceeded sales goals, generated new business, and sold total financial portfolio for Wells Fargo
- Ranked 19th out of 157 in the region in October 2003, and exceeded 91.2% growth at Wachovia Bank in Q3 of 2003
EDUCATION
MASTER OF BUSINESS ADMINISTRATION ~ Rosemont College, Rosemont, PA: 2006
BACHELOR OF SCIENCE IN FINANCE ~ University of Maryland, College Park, MD: 1997
PROFESSIONAL TRAINING
Acquisition Core Team Training-Wells Fargo | Career Training and Development-Roche
Management Training-Becton Dickinson