CYNTHIA WORKMAN
**** ********** ***** #*, **** Hollywood, CA 90046
Cell telephone: 612-***-**** Email: **********@***.***
Senior Operations Director
Lead and transition corporations in building market share, driving revenue growth, and producing record profits. Communicate new product and service opportunities; special developments, information or feedback gathered through field activity to appropriate company staff. Candid and credible advisor in reorganizing, streamlining, and strengthening existing operations while strategically planning and directing complex multi-million dollar projects that enhance the bottom-line. Recognized as an esteemed leader with a distinguished ability to make high stake decisions and overcome complex challenges to meet short and long-term goals. Exceptional sales leader in selling quality, service and value over price and a proven revenue generator in all market conditions. Adept at B2B and B2C sales and negotiation and preparation proposal presentation with decision makers at many levels. Demonstrated ability to build new territories and expand opportunities within existing client base. Outstanding relationship building, training, and presentation skills
Key strengths…
Profit & Loss / Budgeting (Capital and Operating) Multi-Site Integration & Operations Leadership
Risk Assessment and Analysis NPI Intro Ability to Develop Competitive Pricing Models
Business Intelligence Benchmarking LEAN Supply Chain Management & Logistics
Ability to build long-term business relationships Business Plan Preparation for Business Units
Ability to meet and exceed sales forecasts Analytics and model development
Professional Experience
Archway Marketing Services – Rogers, MN 2006 to September 2012
Hold full P&L accountability for the Los Angeles facility - for a privately held North American marketing & 3PL Distribution company with $700M+ in annual revenue.
Director of Operations/GM for Los Angeles Facility
Director of Co-Packing for North American Facilities
Executive accountable for meeting key performance directives surrounding supply chain management -field operations, sourcing, purchasing, pricing, kitting, cross docking, co-packing, fulfillment, distribution, logistics, inventory, sales growth and compliance. Lead strategic and tactical planning to restructure to LEAN initiatives and continuous improvement. Identify and define systematic business approaches and performance metrics to achieve continuous improvement and best practice standards. Program manager for NPI definition, support and launch. Recruited, hired, mentored and supervised 160+ cross-divisional team members. QBR preparation and presentation to key accounts.
Developed and identified trendsetter ideas by researching industry and related events, publications and announcements, attended trade shows, and supplier and client events, Contacted potential clients to discover and explore opportunities and to share Archway capabilities. Developed new business opportunities are with current and potential clients. Worked with corporate pricing team to develop competitive scalable pricing models and clear and achievable responses to RFP, to include Statements of Work and KPI’s.
Screened potential business opportunities by analyzing market strategies, deal requirements, potential and financials - ROI, evaluating options, resolving internal priorities, developing pricing and strategic business models.
Responsible for the revenue growth of the Co-Packing Business Unit for the Archway North American enterprise - to include business plan writing, strategic and tactical planning, strategic pricing, project management, development, and implementation of scalable operations. Senior Client Account holder and Program Manager for the two largest accounts for the Archway enterprise – over $20 Million Dollars in annual sales. Managed the proposal development process, develop, and maintain the time-lines.
Oversight of all NPI programs from introduction to full production levels to include manufacturing capital expenditures, labor needs and assessment. Collaborate with other Senior Management team members and provide continuous assessment of manufacturability, capacity and space planning, logistics, and supply chain functionality through lifecycle. Escalate concerns or necessary changes to Operations teams as necessary. Prepare monthly, quarterly and annual sales forecasts and site operation budgets. Meet bi-weekly with finance teams to discuss COG’s per client by site. Introduce cost savings measures across the enterprise and drive business process optimization and standardization across the enterprise.
APW McLean – Champlin, MN 2003 to 2006
Purchased by Pentair Technical Products–a Global HVAC, cabinet, and custom OEM fabrication sub-contractor.
Analyzed spend portfolio and determined overall procurement approach for categories based on magnitude of dollars, strategic importance and opportunity for value delivery. APW Global sites – UK, Poland, China, Brazil, India and USA.
Supply Chain Global Analyst
Anaheim, CA Operations Manager
Communicated with Sales and Marketing on new product launches, volume trend investigation, and product positioning, KPI’s. Define alternate suppliers as well as part substitutions where applicable.
Supply Chain/Sales member with Top APW OEM Customers: Attended as well as conducted global supply chain meetings, provided support data to customers and project managers, helped with phase-in/out NPI of products to reduce excess/obsolescence costs to customer and APW, and to provide overall efficiency and optimum margins throughout program lifecycle. Daily interaction with global team members with both APW and Key customer managers.
Anaheim Operations Leader - Managed Operations of global OEM Manufacturing metal fabrication and integration unit with over 200+ employees. Handled contract negotiations, pricing and sales RFQ and RFP preparation and presentation. NPI, BOM Development and Engineering leader.
Conducted multimillion dollar steel commodity contracts for both US and International facilities and received annual rebates of >$1M
Conducted Corrugate/box spend and reverse auction and saved over $1.2M over 2 years.
Conducted RFP for Freight Carrier contracts for both US and International facilities saving > $3M annually.
Coordinated and directed resources to allow the customer to evaluate Company’s solutions through customer\business demonstrations of our company offerings.
DataCard Group – Minnetonka, MN 2003
Consultant hired to evaluate the competition for the “Table Top Credit Card Processing” Division.
Product Marketing Analyst
Created and updated sales collateral and deliverables for assigned product line for worldwide distribution channels. Analyzed customer drivers, led road mapping efforts and business case development.
Conducted on site and webinar client and channel marketing product introduction training and introduced new repair and upgrade options available to new and existing equipment.
Computer System Products - Plymouth, MN 1998 to 2002
A goal driven senior production manager and OEM Cable Harness sales executive, with broad experience in a fast paced high-tech environments i.e. telecommunications, medical & DoD manufacturing requirements. Effective in utilizing resources, improving processes, increasing quality and reducing costs.
Production Manager (fiber optic cable assemblies, loopbacks and OEM subcontract box build and custom cable manufacturing)
Restructured the OEM manufacturing department to incorporate process development and accountability. Managed 200+ production team members, 13 direct reports to include QA Inspectors, Production Planners, Manufacturing Engineers, Documentation Control and Product Team.
Developed and grew production staff to meet the needs of sales. Reduced labor variance and increased output by benchmarking key data, creating standard practices based on comparative studies of methods, equipment and components and BOM development.
Created merit incentive plans for manufacturing teams based on quality, output and efficiency standards. Created preventative maintenance programs and training programs for each machine, incorporating HSE safety and efficiency standards for each machine and work area.
Maintained adequate inventory control levels to conform to budgets and forecasts to assure satisfactory customer service, quality and lead-time demands. Followed ISO, GMP, OSHA, and Mil Spec quality and HSE safety standards.
OEM Product Engineer and OEM Sales Executive – 1997 - 2002
Responsible to increase sales in major Medical, D of D, and Telecommunications accounts while also expanding customer base. Focus on selling solutions to fit customer needs, flexibility and adept sales tactics and presentation to match individual clients sales cycle, decision-making process and relationship building. Managed the P&L performance for the OEM product line.
Secured new accounts - Medtronic, Nellcor Puritan Bennett, Raytheon, ADC Telecom. Increased sales from $3M to over $17M in 4 years
Developed necessary manufacturing documentation to meet the needs of the customer.
Prepared and presented quote proposals. Located product defined and approved suppliers for procurement. Responsible for maintaining profit margins in an increasingly competitive market. Worked with other sales personnel on quote preparation and presentations. Technical liaison for the sales department with customers.
Developed marketing collateral and plans for new product introduction and promotions.
Americable, Inc. Eden Prairie, MN / Computer System Products 1993 to 1997
Responsible for optimization of the supplier base into a select group of proven high quality suppliers and strategic partners. Worked closely with all levels of management to determine needs, strategies, plan, and provide procurement sources to support those needs. Proven ability to lead cross-functional teams, negotiate contracts, develop long-term commodity strategies, utilize sourcing tools, manage working capital, complete cost analysis and sourcing from low cost countries.
Director of Procurement
OEM Sales Executive
Strong negotiator and sourcing analyst within a BOM manufacturing structure.
Created and rolled out new corporate procurement policies and standard methodology & training.
Key team member for the ISO implementation team. Wrote SOP’s and Work Instructions for successful ISO registration. Certified ISO Auditor.
Spearheaded business development initiatives that are consistent that are consistent with the company’s overall strategy.
Education & Professional Development & Coursework
B.S., Business Administration/Business Management
Six Sigma and APICS Studies Certified Service Manager NASM Consultative Selling Expertise CA Employment Labor Laws
ISO 9002 Certified Auditor, MS Office Suite -Access, Excel, Visio, SharePoint, Project Management, AS400, Tribute, Brio, Hyperion, JD Edwards, IFS, Hi-jump, Red Prairie, Oracle 11i, and various other spreadsheet, graphics, desktop and database programs.