MASON CHO
San Francisco,Ca
********@*****.***
M.B.A. Yonsei University
Business, Humboldt State University.
Minored Computer Science.
CAREER SKILLS/KNOWLEDGE
l Turn around Asia Pacific Region including Japan to meet and exceed target (last 3 companies)
l Working with JBIC to importing new technologies to Japanese market.
l Ability to establish new distributors and maintain successful relationship
l High-level contacts and relationship with top Asian companies, IT distributors in HW including servers, storage, and networking equipment in Asia Pacific.
l Senior level contacts at most of the Telecom & Cable Operators including top 20 Telecom and cable operators throughout Asia.
l History of successful turnaround or started new business in Asia Pacific
CAREER ACHIEVEMENTS
n Largest licensing contract signed in Pure Depth History with Samsung Electronics
n Took Cyclades’ Asia business from 3% overall company revenue to over 25% within 3 years
n At Solid Data, started Asia business from 100k to 5m within 12 month.
n At Daewoo, started 100K to 20Million within 5 years.
n Started (ground up ) Japan,Korea, Singapore from zero revenue to seven figure within 12 -18 month
n Managed Greater China region, Korea, ASEAN regions, Japan, AU & NZ
WORK EXPERIENCE
Pure Depth Inc. Redwood City, CA, Vice President of WW Sales, VP of Sales, Asia (2007-Current)
- Solution: Licensing 3D applications
Overall change of all sales,marketing,and business development activities in Japan & Asia Pacific region plus US & Europe.
Won & closed largest licensing contract in company history with Samsung Electronics
Closed Sanyo, Samsung LCD division and final stages of negotiating with Samsung Mobile division.
Developed opportunities with Dell, HP , Apple ,NEC, Fujitsu, LG Phillips, Hitachi, Casio, Sony, Mitsubishi Sharp, and etc.
Cyclades Corporation, Country Manager, Japan - Sr. Director of Sales, Asia-Pacific, Fremont (2003-2007) Avocent Corporation, Director of OEM Sales, Embedded solutions.
-Solution: Embedded manageability firmware and software using Intelligent Platform Management Interface (IPMI) solutions.
-Maintain and build additional relationship with IBM, Dell, and HP enterprise server division.
Overall charge of Asia Pacific Region including Japan, Korea. Singapore, India, Australia, New Zealand, Indonesia, Malaysia, and other S.E Asian countries.
Established Korea and Singapore Branch operations
-Win projects or design win with Intel, NEC systems, Sony, Hitachi Systems, Samsung Electronics OEM Server Division.
Solid Data Systems, Country Manager, Korea & Director of Sales, Asia Pacific, Santa Clara,Ca (2000-2003)
Solution: high performance Solid-State Storage for Enterprise
Duties included sales, account management and business development for Solid Data Systems in Asia Pacific. Also included the management of our strategic relationships with Hewlett Packard and key Sun Microsystems and its Reseller in the Asia Pacific region includes Korea, China, Taiwan, Hong Kong, Singapore, and Australia.
-Key player & Decision maker in Asia Pacific Sales Team
-Developed business strategies for Asia Pacific
-Develop all resellers in the AP region and worked with top System Integrators and VARs in each countries.
-Develop quarterly & annual forecast in AP region
-Managed all ongoing business activities including P & L.
-Responsible for creating and maintaining business relationships at a
Senior level with customers and resellers in Asia.
-Developed and managed number of strong business relationships in Asia Pacific.
--Developed sale channel and resellers in China, Korea, Taiwan, Hong Kong,
-Developed relationships with top telecom & ISP co. in each Asia-Pacific country such as Samsung Electronics, LG Electronics, SK Telecom, LG Telecom, Korea Telecom, KTF, Chunghwa Telecom, China Mobile, China Telecom, Singapore Telecom, and other top Operators in Asia Pacific Region.
Daewoo group:
Daewoo Corporation, Seoul, Korea (Computers, Communication, HW, SW, IT), Director of Sales, US, (1994-2000)
Solution: Display
Charge of sales & marketing of Daewoo's pc display business (OEM) in and
USA. Other duties include planning, developing sales & marketing
Strategies, developing new customers, customer support, customer liaison, conflict
Resolution, price strategies, production and scheduling, forecast,
Design QA & QC issues. Also act as the main liaison for factory and customers.
Increased sales from 100,000 to 20 million dollars within 4 years.
Also acting as the business development (manager), developed and
Maintained close working relationships with many sr. managers at key
Silicon Valley companies such as apple computer, hp, sun Microsystems, silicon
Graphics and others.
.
Others
US Citizen
MS Office Advance
Solution Selling Certification
Language: Japanese Basic (taking courses)
Language: Korean Native
Language: English Native
Excellent management skills
Excellent communication skills