ANGIE PILLMAN
QUALIFICATIONS SUMMARY
Marketing and brand management professional with 15+ years of strategic marketing, art direction, project management experience in the publishing and cable industry. Strong planning skills with extensive experience scheduling high volume production operations. Demonstrated human resource/personnel skills; able to create successful team environments by clearly defining objectives, measurable results and providing professional development training. Has exhibited a proven track record of integrity. Possesses excellent oral and written communication skills, and is passionate about quality work. A team player who is detail-oriented, organized, and can multi-task in a fast paced environment. Possesses a unique ability to anticipate client needs, and will do what it takes to “make it happen”. Is respected by peers for being a forward-thinking manager who is devoted to turning issues into realistic solutions. Extensive Macintosh hardware and software background including: InDesign, Illustrator, Photoshop, Flash, QuarkXpress and Word.
PROFESSIONAL EXPERIENCE
Broadstripe – St. Louis, MO 12/2008 - Present
Marketing Director
• Reporting to CMO, responsible for corporate and regional brand management, creative direction, production and vendor relationship management for $100M+ broadband and video service provider, operating in a turn-around/Chapter 11 environment
• Developed Broadstripe.com into company's second largest, most efficient sales channel, generating over 15K units annually
• Re-launched the consumer brand, reflecting an energetic, youthful personality through a website redesign and messaging and graphic reorientation
• Developed comprehensive bundling strategy across the company, providing simplified sales messaging for both consumers and call center representatives
• Implemented pricing/packaging platforms that lowered churn by 22%.
• Developed and implemented feedback process through which customer concerns were addressed within 24 hours
• Managed a $5M marketing budget that included DM, TV, Online, Out-of Home, and Print media.
AP Design – St. Louis, MO 5/2007 – 12/2008
Project Manager / Art Director
• Analyze and implement business strategies in project development and budget
• Complete ownership of all project phases including development of the project plan, internal and external project timelines
• Worked closely with clients to create a vision of brand development
• Created design theme and graphics from marketing and sale presentations
• Successfully translated subject matter into concrete design for promotional materials
Angie Pillman Page 2
Professional Experience
SPORTING NEWS – St. Louis, MO 12/1994 – 5/2007
(Publisher of sporting publications and on-line access)
Project Manager / Art Director
• Managed staff in daily responsibilities to meet goals and deadlines effectively
• Interviewed candidates and made hiring recommendations to senior management
• Established budgets
• P&L reviews
• Established timelines and schedules and insuring each deadline was met
• Coordinated efforts with the editorial, production, photography, pre-press and programming departments.
• Produced multiple cover and interior options for each title in advance to allow for internal evaluation and fine-tuning. Created style sheets, master pages, templates and graphic libraries.
• Evaluate and modified process for page building, resulting in improved efficiencies and output of publications.
WEBSTER UNIVERSITY – Webster Groves, MO 1/1990 – 5/1999
(St. Louis based University)
Instructor – Saturday class
• Established clear learning objectives and goals, provided ongoing support to students throughout the learning process, learning strategies were designed to provide maximum student achievement.
• Course work included introduction to the Macintosh system and software packages: QuarkXpress, Adobe Illustrator and Photoshop.
GW GRAPHICS – St. Louis, MO 5/1990 – 12/1994
Project Administrator / Designer
• Worked directly with clients in pre-production (budget, layout, design, composition of copy, typesetting and illustrations) to produce effective sales and promotional material, including brochures, catalogs, symbols, logos, packaging, exhibits and technical bulletins. Established timelines and schedules to effectively meet client goals.
VOLUNTEER ACTIVITIES
Wonder Weims Rescue
Director
March. 2001-Present
• Organize and coordinate operations and procedures of Wonder Weims, a non-profit non-kill animal rescue: budgeting, bookkeeping, expense reports, fundraising, event planning, scheduling and marketing. Website development/design with use of Joomla and Flash
EDUCATION
Webster University, BA Fine Arts, 1989