Sales Manager

Rafael Rodriguez

**** ******* ******

Hollywood, FL 33024

(Cell) 954-***-****

E-mail: ******************@*****.***

Top performing Financial, Sales and Marketing Professional with 20 years of experience. Combines excellent sales skills with top-notch ability to recruit, hire and train a sales team keeping track of the financial aspect of the business. Strong track record of successful sales and account management, with the ability to accomplish objectives by focusing on essential activities. Effective communicator with excellent relationship building skills.

PROFESSIONAL EXPERIENCE

Sep 2009 to Present Marketing Manager – Consultant.

South Florida, FL

Truly Nolen Pest Control

Organic Pest Control

True Lawn Techs

Chlorophilla Designs

Power Exterminators

Guarantee Floridian

Serves as an independent contractor for various service companies developing their marketing materials to include local pest control, lawn care and landscaping companies.

Jan 2009 to Sep 2009 Regional Business Development-

Girard Environmental Services.

Responsible for meeting sales goals and overall quality of service.

Conduct sales and marketing calls to book meetings with potential clients.

Send follow-up marketing materials and make follow-up monthly calls to establish relationships. Call and personally visit potential, new and existing customers to facilitate new business. Perform client presentations articulating the value proposition of product, solution, and service offerings. Coordinate efforts to improve the customer experience at the point of sale. Manage product sales growth and individual sales effectiveness by reviewing sales activity schedule. Responsible for facilitating $490,000 in revenue for the area in a short period.

Jan 2008 to Jan 2009 Region Marketing Manager – Scott’s Lawn Service

Quakertown, PA

Recruited and trained residential lawn care sales representatives

Responsible for budget planning and execution for 8.2 million dollar facility.

Responsible for the daily and weekly sales forecasts with regard to budgetary.

Create and complete various marketing reports and tracking forms.

Motivated a sales force of 15 (22 Peak) representatives to maintain daily and weekly goals

Updated employees on their progress on a daily and weekly basis.

2006 to Jan 2008 Sr. Marketing Manager – Trugreen ChemLawn

West Palm Beach, FL

Recruited and trained residential lawn care sales representatives.

Responsible for budget planning and execution for a 4.2 million dollar facility.

Responsible for daily and weekly sales forecasts with regard to budgetary.

Create and complete various marketing reports and tracking forms. Motivate a sales force of 10 (18 Peak) representatives to maintain daily and weekly goals. Updated employees on their progress on a daily and weekly basis.

Feb 2001-2006 Marketing Manager– Trugreen ChemLawn

Ft Lauderdale, FL

Responsible for budget planning and execution for an 8.2 million dollar facility

Motivated a sales force of 20 (35 Peak) representatives to maintain daily and weekly goals. Updated employees on their progress on a daily and weekly basis.

1997 – 2001 VP of Operations – American Alliance Funding

Hialeah, FL

Helped to Recruit, Train, and Supervise 20+ Sales Representatives and 4 Locations. Broker services for Business and Residential Loans, Equipment Leasing,

First Time Homeowners, Second Mortgage, Factoring, Leaseback, Venture

Capital and Angel Financing were among of the services provided by the

Company.

1992 – 1997 VP of Finance – Mason Distributors

Hialeah, FL

A supplier of Pharmaceutical, Health and Beauty aid with Domestic sales of 45MM and international sales of 7MM, where my responsibilities included managing the domestic and international departments by establishing and managing the Corporate Credit activities, proactively analyzing backlog for timely release of customer orders as well as appropriate credit lines and cash management. Negotiated and managed credit lines with Banks. Responsible for departmental budgets and the supervision of the credit, Customer Service and accounting staff. Serve in the Computer Committee as computer advisor.

EDUCATION

07/2011* Nova University Ft Lauderdale, FL

BS of Business Administration.

7/1998 Miami Dade College US-FL-Miami

AA/AS Accounting.

1985 American High School US-FL-Miami

HS Diploma

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