VOLETTA P. SANTIAGO
New Castle, DE 19720 *********@***.***
Summary
Accomplished manager in both domestic and international planning. Expertise in project, process, and budget management with a reputation as a successful negotiator driven to ensure consistently seamless events. Highly organized, problem solver with the ability to plan and execute in fluid environments. Recognized as an effective communicator, marketer and manager throughout career.
Professional Experience
Curves, Newport, DE 2011-present
Exercise Technician
• Train new/current members how to properly use equipment (based on age, health, etc.)
• Set short term goals with members and follow up with weigh-ins, measurements and counseling
• Enter all information for members in the OS system as well as make payments through the computerized terminal
• Talk and listen to members to assist them in obtaining their goals
• Call leads and invite to join Curves
• Obtain leads through Curves advertisements and word and mouth contact: friends, family, community, businesses
• Complete all paperwork for new members
• Keep facility neat and clean
• Sell Curves products to members and non-members
• Travel to other facilities to work as needed
• Contact members that have been absent for 2 weeks or more
• Communicate all new promos to members/prospects
• Train members on Curves Smart computer program
• Personally develop by keeping current on new technology and information on health and fitness
ENDO PHARMACEUTICALS, Chadds Ford, PA 2006-2010
Convention Specialist, Marketing Services
• Transformed and strengthened the convention program to align with the marketing teams’ goals.
• Successfully managed budgets ranging from $1-3 million dollars for the annual national conventions for PAIN, Urology, Endocrinology and Oncology, Generics, Managed Care and Segment Marketing.
• Served as a consultant and assisted in the convention planning for the Sales, Human Resources, Compliance and Government Affairs departments.
• Partnered with several exhibit houses, agencies, and other convention vendors to continuously improve the program. Proactively reduced costs by 20-40% while improving quality.
• Introduced and managed Return on Interaction program which assisted the company in measuring convention activity.
• Instituted and managed convention web site program which provided an on-line system for housing and registration for convention attendees.
• Collaborated with the Compliance Department to create convention compliance guidelines and ensured adherence by the sales force.
WYETH PHARMACEUTICALS, Collegeville, PA 1998-2006
Convention Coordinator, Global Congress & Convention Management
Executive Administrator, Global Strategic Marketing
Senior Administrator, Global Clinical Communications (Wyeth-Ayerst, Radnor, PA)
• Successfully functioned as convention manager for several managers during short-term periods while traveling to conventions as on-site manager and maintaining coordinator responsibilities.
• Transitioned within the department to work with other brand teams which provided an opportunity to increase product knowledge as well as build relationships.
• Recognized as Move Coordinator and Ambassador for Wyeth’s move to Collegeville, PA.
• Suggested, planned and implemented the first Administrative Networking and Career Development Forum for the Marketing & Sales Operations Business Unit in collaboration with other departments.
• Received recognition for assisting in the planning and implementation of the Annual Marketing and Medical Managers meeting in Miami, FL.
• Initiated the revision of the web page for the Global Clinical Communications Department and was responsible for maintenance of site.
ALLEGHENY HEALTH, Education and Research Foundation (AHERF), Philadelphia, PA 1997-1998
Administrative Assistant, Community Relations
• Provided administrative support to the Manager of Community Relations.
• Assisted with maintaining the database system for the Community Relations departments for seven hospitals in the Allegheny system.
ARAMARK CORPORATION, Philadelphia, PA (Formerly ARA Services) 1990-1997
Administrative Assistant, Marketing & Sales (Healthcare Support Services)
Administrative Assistant, Marketing/Professional Services (Healthcare Support Services)
• Supervised and trained temporary and part-time administrative support
• Coordinated ARAMARK’s participation in the annual American Dietetic Association convention as well as staff and attend annually
• Assisted sales and marketing with several special projects
OTHER RELATED EXPERIENCE
1982-1990
Held various customer facing positions while working on a college degree.
Wade Cable Vision, Community Notifier
WYIS Radio, Announcer
TGI Fridays, Hostess and Food Manager
Prudential, Claims Examiner
PSFS, Teller
Education
BA, Organizational Development, Rosemont College, City, State
Certified, Meeting Planner, Temple University, Philadelphia, PA
Certified, Broadcasting, American Academy of Broadcasting, Philadelphia, PA
Professional Affiliations
HCEA – Healthcare Convention & Exhibitors Association
Healthcare Business Women’s Association
Community Activities
Volunteer, Contact Life Line Crisis Intervention – 2010 - present
Volunteer, WPEB community radio